mulch dye brown
Worth a lookShows a sweet-spot price point ($30.88 avg), but a small market ($34K/yr) keeps it on the watch list.
Avg price
Incredible$30.88avg listing price — sweet spot $15–$100
Growth
Great+98.0%90-day search growth — must beat 0% to launch
Returns
Great1.3%return rate — above 5% kills the launch gate
Price range
Great$9.79–$72.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Review moat
Good591.67avg incumbent reviews — the moat a new listing must climb
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad86%top-5 click share — a locked-up shelf
Market size
Bad$34K$34K/yr · 14K searches
According to Flapen's Amazon United States niche tracking, mulch dye brown is a $34K/yr Amazon United States market (14K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 55/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
mulch dye brown market data
- Units sold / yr
- 2K–2K
- avg 100–250/product
- Revenue / yr
- $46K–$62K
- units × avg price
- Conversion rate
- 7.7%
- Avg BSR
- #60
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 67%
- Out of stock
- 9.1%
- Avg brand age
- 53 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
11
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
2%
- Mulch Worx30%
- COLORBACK27%
- PETRAMAX25%
- Peach Country8%
- Scotts5%
- EnviroColor4%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 64 weeks — +98.0% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 18.5×
Top mulch dye brown products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sanco Industries MulchWorx Brown Mulch Color Concentrate - 2 800 Sq. Ft. - Rich Dark Brown Mulch Dye Spray
Mulch Worx$22.894.4★484 rev
COLORBACK Brown Mulch Dye 3 200 Square Feet Coverage Mulch Colorant for Landscaping & Garden Beds Wood Mulch Dye Mulch Color Restorer & Playground Bark Mulch Eco-Friendly Mulch Paint 1-Quart
COLORBACK$20.454.3★528 rev
PETRAMAX Petra Brown Mulch Dye 3 600 Sq Ft Coverage - Brown Mulch for Landscaping & Garden Beds Wood Mulch Dye - 32 Oz
PETRAMAX$30.974.3★212 rev
PETRAMAX Petra Brown Mulch Dye 14 400 Sq Ft Coverage - Brown Mulch for Landscaping & Garden Beds Wood Mulch Dye - 1 Gallon
PETRAMAX$72.124.3★212 rev
Peach Country Chocolate Brown Mulch Dye Color Concentrate - 2 800 Sq. Ft. - Brighten Old Mulch Beds Easily (1 Quart Brown)
Peach Country$20.334.4★1,054 rev
Newest
by launch date
NorthRock Mulch Renew - 12 Ounces Brown
NorthRock$9.7927 rev
COLORBACK Brown Mulch Dye 3 200 Square Feet Coverage Mulch Colorant for Landscaping & Garden Beds Wood Mulch Dye Mulch Color Restorer & Playground Bark Mulch Eco-Friendly Mulch Paint 1-Quart
COLORBACK$20.45528 rev
PETRAMAX Petra Brown Mulch Dye 3 600 Sq Ft Coverage - Brown Mulch for Landscaping & Garden Beds Wood Mulch Dye - 32 Oz
PETRAMAX$30.97212 rev
PETRAMAX Petra Brown Mulch Dye 14 400 Sq Ft Coverage - Brown Mulch for Landscaping & Garden Beds Wood Mulch Dye - 1 Gallon
PETRAMAX$72.12212 rev
Peach Country Chocolate Brown Mulch Dye Color Concentrate - 2 800 Sq. Ft. - Brighten Old Mulch Beds Easily (1 Quart Brown)
Peach Country$20.331,054 rev
Trending
90-day click momentum
COLORBACK Brown Mulch Dye 6 400 Square Feet Coverage Mulch Colorant for Landscaping & Garden Beds Wood Mulch Dye Mulch Color Restorer & Playground Bark Mulch Eco-Friendly Mulch Paint 1/2-Gallon
COLORBACK$39.194.3★
PETRAMAX Petra Brown Mulch Dye 14 400 Sq Ft Coverage - Brown Mulch for Landscaping & Garden Beds Wood Mulch Dye - 1 Gallon
PETRAMAX$72.124.3★
Sanco Industries MulchWorx Brown Mulch Color Concentrate - 2 800 Sq. Ft. - Rich Dark Brown Mulch Dye Spray
Mulch Worx$22.894.4★
COLORBACK Brown Mulch Dye 3 200 Square Feet Coverage Mulch Colorant for Landscaping & Garden Beds Wood Mulch Dye Mulch Color Restorer & Playground Bark Mulch Eco-Friendly Mulch Paint 1-Quart
COLORBACK$20.454.3★
PETRAMAX Petra Brown Mulch Dye 3 600 Sq Ft Coverage - Brown Mulch for Landscaping & Garden Beds Wood Mulch Dye - 32 Oz
PETRAMAX$30.974.3★
What buyers say about mulch dye brown
What buyers praise and complain about, mined from review topics.What buyers love
“Product description accurate”
“The color was by far the best we have used”
“Better than replacing”
“Plus the stain holds it together for awhile”
“Easy and great product”
“Great product”
“I sprayed using a 2 gallon garden sprayer which took what seemed likd forever so next time”
What buyers complain about
“I should have shook it up better found all the color in the bottom”
“Very messy”
“Not worth the cost”
“Difficult to get an even spray with a pump sprayer”
Top return reasons
Common questions
- Is mulch dye brown profitable to sell on Amazon United States?
- The niche generates $34K/yr across 9 tracked products. 90-day search growth is +98.0%. Flapen's verdict: Worth a look (55/100).
- How competitive is the mulch dye brown niche?
- 7 brands and 11 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in mulch dye brown?
- Top complaints mined from reviews: Color, Ease Of Cleaning, Value For Money. The return rate is 1.3%.
- When does demand for mulch dye brown peak?
- Demand peaks in Apr–May–Jun; the busiest month runs 18.5× the quietest.
- What does it cost to enter the mulch dye brown niche?
- Listings span $9.79–$72.12; the average listing price is $30.88 (sweet spot $15–$100). The average incumbent carries 592 reviews — the moat a new listing must climb.