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73

moth traps

Launch it

A $5.8M/yr market growing +36.2% this quarter with returns at 0.7% — clears our launch bar.

Market size 98Growth 60Conversion 100Competition 49Returns 97Price range 83Avg price 91Brand share 42Review moat 22Quality gap 79

Conversion

Incredible22.4%

search→purchase rate — share of searches ending in a sale

Market size

Incredible$5.8M

$5.8M/yr · 1.2M searches

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Great$21.29

avg listing price — sweet spot $15–$100

Price range

Great$8.98–$49.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Growth

Good+36.2%

90-day search growth — must beat 0% to launch

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Review moat

Bad9,355.96

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, moth traps is a $5.8M/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Apr–Jun–Sep. Verdict: Launch it — 73/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

moth traps market data

Units sold / yr
250K–300K
avg 15,000–20,000/product
Revenue / yr
$5.3M–$6.4M
units × avg price
Conversion rate
22.4%
Avg BSR
#140
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
56 months
Avg seller age
148 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 flat

Sellers

18

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

55%

Top 20: 97%

Open market

15%

  • Dr. Killigan's42%
  • Briteen13%
  • YABULI10%
  • Maxguard9%
  • TRAP A PEST6%
  • Catchmaster6%
  • Open — no brand owns it (6 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +36.2% search growth over the last 90 days.
30K20KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Jun, Sep · busiest ÷ quietest = 2.5×

Top moth traps search terms

  • moth traps384K/yr
  • pantry moth traps184K/yr
  • moth traps for house indoor142K/yr
  • clothes moth traps53K/yr
  • moth trap47K/yr
  • dr killigans clothing moth traps45K/yr
  • clothing moth traps33K/yr
  • moth traps for clothes31K/yr
  • pantry moth traps with pheromones prime33K/yr
  • pantry moth killer28K/yr
All search terms

Top moth traps products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$292K10%$585K15%$877K20%$1.2M101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

What buyers say about moth traps

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control40%

“Good trap”

Quality-Overall9%

“Great product, arrived quickly, and the quality is excellent”

Ease Of Use9%

“Easy to put in use”

Value For Money6%

“Good price”

Advertised Vs Actual Product5%

“As advertised”

Assembly/Installation5%

“Easy to install”

Strength4%

“These are strong”

Smell4%

“no weird smell”

Adhesion/Stickiness3%

“The adhesive is quite strong”

Efficiency2%

“I found it very effective”

What buyers complain about

Pest/Insect Control52%

“not one bug caught”

Functionality-Overall16%

“Poor results”

Value For Money6%

“not because it was less expensive”

Adhesion/Stickiness4%

“The adhesive is super sticky”

Quality-Overall3%

“Low quality products”

Smell1%

“It does not have a fragrance at least that I notice”

Ease Of Use1%

“Almost impossible to open”

Strength1%

“They are flimsy”

Size-Overall1%

“Very Large”

Assembly/Installation1%

“Very tricky to assemble”

Top return reasons

Pest/Insect Control43%
Functionality-Overall24%
Advertised Vs Actual Product11%
Value For Money5%
Adhesion/Stickiness5%
Size-Overall3%
Defective Material/Parts2%
Smell1%
Quality-Overall1%
Product Condition1%

Common questions

Is moth traps profitable to sell on Amazon United States?
The niche generates $5.8M/yr across 23 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +36.2%. Flapen's verdict: Launch it (73/100).
How competitive is the moth traps niche?
12 brands and 18 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in moth traps?
Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Value For Money. The return rate is 0.7%.
When does demand for moth traps peak?
Demand peaks in Apr–Jun–Sep; the busiest month runs 2.5× the quietest.
What does it cost to enter the moth traps niche?
Listings span $8.98–$49.81; the average listing price is $21.29 (sweet spot $15–$100). The average incumbent carries 9,356 reviews — the moat a new listing must climb.