Mosquito Coils

Shoppers searched for this 464K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +303.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $716K a year.

Searches, last 12 months

464K

Growth, 90 days vs prior 90

+303.5%

Conversion, latest week

11.0%

Market size, estimated

$716Ka year

Peak month

June14.1× the quietest month

Top search term

mosquito coils202K searches a year

Listings sell for $14.08 on average, from $5.25 to $39.35. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At $14.08 that is $28K to $35K a year per listing.

Average price

$14.08under the $15 to $100 sweet spot

Price range

$5.25–$39.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

2,000–2,500

Revenue per listing a year

$28K–$35K

Returns

0.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #205 within Repellents. It carries 1,840 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

13.5%

Average rank

#205in Repellents

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

1,840per listing

Listings tracked

25

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

8Amazon's first-year sales bar

Average brand age

45 months