morning glory seeds
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Great35%top-5 click share — an open shelf
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Okay$3.13–$25.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,995.74avg incumbent reviews — the moat a new listing must climb
Market size
Okay$233K$233K/yr · 281K searches
Growth
Okay+15.4%90-day search growth — must beat 0% to launch
Avg price
Bad$7.75avg listing price — sweet spot $15–$100
According to Flapen's Amazon United States niche tracking, morning glory seeds is a $233K/yr Amazon United States market (281K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 65/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
morning glory seeds market data
- Units sold / yr
- 25K–30K
- avg 500–750/product
- Revenue / yr
- $194K–$233K
- units × avg price
- Conversion rate
- 10.7%
- Avg BSR
- #1,044
- Page quality
- 0%
- Prime
- 91%
- Sponsored
- 91%
- Out of stock
- 7.0%
- Avg brand age
- 46 months
- Avg seller age
- 169 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
15 falling
Sellers
19
Top-5 brand share
61%
Top 20: 100%
Top-5 click share
35%
Top 20: 85%
Open market
33%
- KVITER19%
- Seed Needs18%
- HOME GROWN9%
- Marde Ross & Company9%
- Sow Right Seeds7%
- SPROUTARAQ6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +15.4% search growth over the last 90 days.Peak months: Mar, Apr, May · busiest ÷ quietest = 3.7×
Top morning glory seeds search terms
- morning glory seeds167K/yr
- morning glory64K/yr
- morning glory seeds for planting25K/yr
- morning glory plants live11K/yr
- morning glories6K/yr
- morning glory plants3K/yr
- morning glories seeds5K/yr
Top morning glory seeds products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Seed Needs Morning Glory Seeds Variety Pack of 5 Vining Ipomoea Flowers
Seed Needs$8.844.3★3,787 rev
KVITER 150 Heavenly Blue Morning Glory Seeds Bulk (Ipomoea Tricolor) Heirloom Seed Packets Climbing Flower Seeds for Planting Outside Blue Blooms for Home Garden Trellises Fences
KVITER$6.704.3★175 rev
50+ Dark Red Morning Glory Seeds Climbing Vine Flowers Garden Planting
SPROUTARAQ$8.754.1★113 rev
100+ Mixed Morning Glory Seeds Colorful Climbing Vine for Trellises Arbors
Seeds Of Strength$8.063.9★78 rev
ZEshops 100pcs Rare Chilean Morning Glory Seeds - Mixed Color Blooms for Stunning Annual & Perennial Flowers
ZEshops$6.703.7★382 rev
Newest
by launch date
KVITER 50 Moonflower Seeds For Planting (Ipomoea alba) White Morning Glory Seed Packets Moon Flowers Heirloom Vine White Flower Seeds Climbing Plants For Containers Indoor & Outdoor Flower Garden
KVITER$6.042,668 rev
KVITER 150 Heavenly Blue Morning Glory Seeds Bulk (Ipomoea Tricolor) Heirloom Seed Packets Climbing Flower Seeds for Planting Outside Blue Blooms for Home Garden Trellises Fences
KVITER$6.70175 rev
KVITER 150 Scarlett OHara Morning Glory Seeds for Planting (Ipomoea Nil) Red Morning Glory Vine Seed Packets Non GMO Heirloom Flower Seeds to Plant Outside Home Garden Containers Trellises
KVITER$7.0041 rev
KVITER 150 Grandpa OTT Morning Glory Seeds (Ipomoea purpurea) Vine Purple Climbing Blooms Flower Seeds to Plant Outside Pollinator Heirloom Seed Packets for Garden Trellises Outdoor Flower Beds
KVITER$6.93207 rev
50+ Dark Red Morning Glory Seeds Climbing Vine Flowers Garden Planting
SPROUTARAQ$8.75113 rev
Trending
90-day click momentum
Seed Needs Crazy Mixed Morning Glory Seeds to Plant Annual Flowers 1 Pack
Seed Needs$4.694.6★
KVITER 50 Moonflower Seeds For Planting (Ipomoea alba) White Morning Glory Seed Packets Moon Flowers Heirloom Vine White Flower Seeds Climbing Plants For Containers Indoor & Outdoor Flower Garden
KVITER$6.044.0★
Morning Glory Flower Seeds for Planting 100 Blue and White Climbing Vine Seeds Fast Growing Annual Vine for Trellis Fence Arbor & Garden Vertical Flowers
CZ Grain$8.573.7★
50+ Dark Red Morning Glory Seeds Climbing Vine Flowers Garden Planting
SPROUTARAQ$8.754.1★
KVITER 50 Tall Morning Glory Seeds Mix (Ipomoea purpurea) Climbing Morning Glory on the Vine Annual Flower Seeds for Planting Heirloom Seed Packets for Home Garden Fences Containers Outdoors
KVITER$6.134.0★
What buyers say about morning glory seeds
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to Grow”
“Good Quality”
“Very vibrant”
“Super easy”
“Worth every penny”
“As advertised”
“I followed the directions perfectly”
“Good seeds”
“Charge is good”
“kept the soil moist”
What buyers complain about
“Poor germination”
“14 dollars for a very small amount of seeds”
“This is NOT what color they will be”
“Seeds are bigger size than I recall”
“Garbage”
“Waste of $ and time”
“FALSE ADVERTISING”
“No instructions included”
“Did everything right and nothing grew”
“died within one week of sprouting”
Top return reasons
Common questions
- Is morning glory seeds profitable to sell on Amazon United States?
- The niche generates $233K/yr across 34 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is +15.4%. Flapen's verdict: Worth a look (65/100).
- How competitive is the morning glory seeds niche?
- 15 brands and 19 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 61% of demand.
- What do buyers complain about in morning glory seeds?
- Top complaints mined from reviews: Plant Growth, Value For Money, Color. The return rate is 0.1%.
- When does demand for morning glory seeds peak?
- Demand peaks in Mar–Apr–May; the busiest month runs 3.7× the quietest.
- What does it cost to enter the morning glory seeds niche?
- Listings span $3.13–$25.82; the average listing price is $7.75 (sweet spot $15–$100). The average incumbent carries 1,996 reviews — the moat a new listing must climb.