Is moonflower seeds profitable to sell on Amazon United States?

The niche generates $36K/yr across 12 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +40.4%. Flapen's verdict: Skip it (48/100).

How competitive is the moonflower seeds niche?

9 brands and 14 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 86% of demand.

What do buyers complain about in moonflower seeds?

Top complaints mined from reviews: Plant Growth, Size-Overall, Value For Money. The return rate is 0.1%.

When does demand for moonflower seeds peak?

Demand peaks in Mar–Apr–May–Jun; the busiest month runs 4.4× the quietest.

What does it cost to enter the moonflower seeds niche?

Listings span $3.28–$13.23; the average listing price is $7.19 (sweet spot $15–$100). The average incumbent carries 613 reviews — the moat a new listing must climb.

moonflower seeds

Skip it

Prices mostly outside the sweet spot ($3.28–$13.23) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Conversion

Great8.1%

search→purchase rate — share of searches ending in a sale

Review moat

Good612.67

avg incumbent reviews — the moat a new listing must climb

Growth

Good+40.4%

90-day search growth — must beat 0% to launch

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Avg price

Bad$7.19

avg listing price — sweet spot $15–$100

Competition

Bad77%

top-5 click share — a locked-up shelf

Market size

Bad$36K

$36K/yr · 62K searches

Price range

Bad$3.28–$13.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, moonflower seeds is a $36K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Skip it — 48/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

moonflower seeds market data

Units sold / yr: 6K–8K; avg 500–750/product
Revenue / yr: $43K–$58K; units × avg price
Conversion rate: 8.1%
Avg BSR: #962
Page quality: 0%
Prime: 92%
Sponsored: 75%
Out of stock: 0.0%
Avg brand age: 57 months
Avg seller age: 173 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

Sow Right Seeds42%
KVITER22%
Seed Needs9%
SWEET YARDS8%
SVI6%
Marde Ross & Company4%
Open — no brand owns it (3 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +40.4% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 4.4×

Open Trend

Top moonflower seeds search terms

moonflower seeds25K/yr +19.3%13.1% conv.
moon flowers seeds13K/yr +44.8%12.0% conv.
moon flowers plants7K/yr +238.3%3.8% conv.
moon flower seeds6K/yr +7.9%11.1% conv.
moonflower seeds for planting3K/yr +193.7%12.5% conv.
moon flowers4K/yr +37.4%5.5% conv.
moon flower seeds for planting4K/yr -26.2%12.0% conv.

All search terms

Top moonflower seeds products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sow Right Seeds - Moonflower Seeds for Planting - Ipomoea alba - Vining Plant - Non-GMO Heirloom - Fast Growing Fragrant Moon Flowers - Easy to Grow Annual Ideal for Gardens Patios Fences (1)

Sow Right Seeds$4.914.4★817 rev

KVITER 50 Moonflower Seeds For Planting (Ipomoea alba) White Morning Glory Seed Packets Moon Flowers Heirloom Vine White Flower Seeds Climbing Plants For Containers Indoor & Outdoor Flower Garden

KVITER$6.044.0★2,668 rev

Moonflower Tropical White Morning Glory Large 1 Ounce Packet 100 Flower Seeds for Planting Ipomoea alba

SWEET YARDS$9.734.4★50 rev

Fragrant Moonflower Bush! 20 Seeds ! This Will Slow Down Traffic! Comb.s/h!

SVI$6.573.5★704 rev

Seed Needs Moonflower White Vine Seeds 1 Ounce Heirloom Bulk Pack

Seed Needs$8.554.3★428 rev

Newest

by launch date

KVITER 50 Moonflower Seeds For Planting (Ipomoea alba) White Morning Glory Seed Packets Moon Flowers Heirloom Vine White Flower Seeds Climbing Plants For Containers Indoor & Outdoor Flower Garden

KVITER$6.042,668 rev

5mo ago

Moonflower Tropical White Morning Glory Large 1 Ounce Packet 100 Flower Seeds for Planting Ipomoea alba

SWEET YARDS$9.7350 rev

10mo ago

20+USA Premium Seeds Moonflower Vine Flower for Planting Outdoor Fragrant Heirloom Vine

Carpet Creeping$3.9315 rev

1y ago

Outsidepride Ipomoea Alba Moonflower Seeds 100 Pcs Annual Vining Flower Seeds for Planting Fragrant Night-Blooming Climbers for Trellises Moon Gardens Night Pollinators & Outdoor Landscapes

Outsidepride$7.4836 rev

2y ago

Sow Right Seeds - Moonflower Seeds for Planting - Ipomoea alba - Vining Plant - Non-GMO Heirloom - Fast Growing Fragrant Moon Flowers - Easy to Grow Annual Ideal for Gardens Patios Fences (2)

Sow Right Seeds$7.54817 rev

3y ago

What buyers say about moonflower seeds

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth61%

“Great Germination”

Quality-Overall10%

“Nice quality”

Value For Money5%

“worth it”

Ease Of Use5%

“it's easy to use”

Size-Overall4%

“Nice size flower”

Advertised Vs Actual Product4%

“works as advertised”

Instructions/User Manual/Troubleshooting3%

“excellent instructions for care”

Sun Shade/Wind Shield1%

“A favorite summer flower”

Smell1%

“the scent is remarkable”

Design-Overall1%

“elegant look”

What buyers complain about

Plant Growth68%

“Never grew”

Size-Overall6%

“The one-ounce packet is huge”

Value For Money5%

“Not a good choice for the money”

Quality-Overall3%

“Poor seed quality”

Instructions/User Manual/Troubleshooting2%

“no instructions with them either”

Contamination2%

“TRASH, sterile seeds”

Natural Resource Wastage2%

“Waste of $ Split to pack between 2 green thumb households”

Moist/Dry2%

“they just continuously dried out”

Ease Of Use1%

“The other 3 may just need more time to crack open”

Strength1%

“the plants are very weak and look sickly”

Top return reasons

Advertised Vs Actual Product39%

Value For Money22%

Plant Growth11%

Functionality-Overall8%

Defective Material/Parts6%

Moist/Dry3%