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Misting Fan

Pass

Misting Fan scores 74 out of 100, a Pass. Shoppers spend an estimated $4.3M a year here, search demand grew +492.2% this quarter, and an estimated 3.2% of orders come back.

Flapen Score
74
74 / 100
Top 3% of 8,839 Patio, Lawn & Garden niches · +18 vs the category median of 56
Market size
$4.3M/yr3.2M searches / yr
90-day growth
+492.2%search demand this quarter
Competition
28%top-5 click share · 40 brands · 120 sellers

Flapen Score

Misting Fan against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Misting Fan is stronger. Inside it, weaker.

74Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Misting Fan market on Amazon at a glance

Shoppers on Amazon United States searched for Misting Fan 3.2M times last year and spent an estimated $4.3M. The top 5 brands take 54% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 74 out of 100, a Pass.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 3.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +492.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.3M a year.

Searches, last 12 months
3.2M
Growth, 90 days vs prior 90
+492.2%
Conversion, latest week
2.6%
Market size, estimated
$4.3Ma year
Peak month
July52.2× the quietest month
Top search term
misting fan840K searches a year

02 · Price

A sale here is worth $50.60.

Listings sell for $50.60 on average, from $10.91 to $269.18. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,000 to 1,250 of them. At $50.60 that is $51K to $63K a year per listing.

Average price
$50.60inside the $15 to $100 sweet spot
Price range
$10.91–$269.18
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
1,000–1,250
Revenue per listing a year
$51K–$63K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #109 within Outdoor Heating & Cooling. It carries 2,632 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
98%
Out of stock, average day
13.0%
Average rank
#109in Outdoor Heating & Cooling
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
2,632per listing
Listings tracked
64

04 · Newcomers

29 of last year's 30 launches cleared the first-year sales bar.

30 products launched here in the last 12 months. 29 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
30
Successful launches
29Amazon's first-year sales bar
Average brand age
24 months

Products

Top Misting Fan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

40 falling

Sellers

120

Top-5 brand share

54%

Top 20: 87%

Top-5 click share

28%

Top 20: 64%

Open market

41%

  • Brand 117%
  • Brand 212%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 66%

Demand

Misting Fan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400K300KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 52.2×

Search terms

Top Misting Fan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • misting fan840K/yr
  • misting fans for outside291K/yr
  • misting fan portable322K/yr
  • portable misting fan248K/yr
  • mist fan187K/yr
  • mister fan175K/yr
  • portable fan with mist166K/yr
  • outdoor misting fan139K/yr
  • fan with mist119K/yr
  • misting fans94K/yr

Reviews and returns

What reviews say buyers love and hate about Misting Fan

We read the reviews and the return reasons for every product selling here.

8%of positive reviews mention “Quality-Overall”
8%of negative reviews mention “Functionality-Overall”
3.2%of orders come back
“Did not work”
A buyer, on “Functionality-Overall”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Misting Fan questions

Answered from the same tracked data.