Skip to content

Miniature Figurines

Maybe

An estimated 1.0% of orders come back. But demand is soft, at -25.0% this quarter, so Miniature Figurines is a Maybe.

Flapen Score
57
57 / 100
Top 43% of 8,839 Patio, Lawn & Garden niches · +1 vs the category median of 56
Market size
$972K/yr4.5M searches / yr
90-day growth
-25.0%search demand this quarter
Competition
36%top-5 click share · 32 brands · 37 sellers

Flapen Score

Miniature Figurines against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Miniature Figurines is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Miniature Figurines market on Amazon at a glance

Shoppers on Amazon United States searched for Miniature Figurines 4.5M times last year and spent an estimated $972K. The top 5 brands take 50% of clicks. Demand peaks in Mar–Apr. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 4.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $972K a year.

Searches, last 12 months
4.5M
Growth, 90 days vs prior 90
-25.0%
Conversion, latest week
1.8%
Market size, estimated
$972Ka year
Peak month
April1.7× the quietest month
Top search term
resin animals984K searches a year

02 · Price

A sale here is worth $11.78.

Listings sell for $11.78 on average, from $5.02 to $29.11. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 1,500 to 2,000 of them. At $11.78 that is $18K to $24K a year per listing.

Average price
$11.78under the $15 to $100 sweet spot
Price range
$5.02–$29.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
1,500–2,000
Revenue per listing a year
$18K–$24K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #75 within Garden Sculptures & Statues. It carries 468 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.0%
Average rank
#75in Garden Sculptures & Statues
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
468per listing
Listings tracked
51

04 · Newcomers

14 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
14Amazon's first-year sales bar
Average brand age
25 months

Products

Top Miniature Figurines products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

32 falling

Sellers

37

Top-5 brand share

50%

Top 20: 89%

Top-5 click share

36%

Top 20: 71%

Open market

46%

  • Brand 114%
  • Brand 211%
  • Brand 39%
  • Brand 49%
  • Brand 56%
  • Brand 64%

Demand

Miniature Figurines search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KHoliday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 1.7×

Search terms

Top Miniature Figurines search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • resin animals984K/yr
  • mini resin animals801K/yr
  • mini resin figures485K/yr
  • miniature figurines390K/yr
  • mini animals248K/yr
  • mini animals figures195K/yr
  • tiny resin animals172K/yr
  • mini figures to hide191K/yr
  • resin animals variety pack175K/yr
  • mini figurines in bulk97K/yr

FAQ

Common Miniature Figurines questions

Answered from the same tracked data.