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Milky Spore

Maybe

An estimated 0.5% of orders come back. But the top 5 brands take 100% of clicks, so Milky Spore is a Maybe.

Flapen Score
57
57 / 100
Top 43% of 8,839 Patio, Lawn & Garden niches · +1 vs the category median of 56
Market size
$805K/yr169K searches / yr
90-day growth
+72.2%search demand this quarter
Competition
87%top-5 click share · 4 brands · 39 sellers

Flapen Score

Milky Spore against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Milky Spore is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Milky Spore market on Amazon at a glance

Shoppers on Amazon United States searched for Milky Spore 169K times last year and spent an estimated $805K. All 4 brands take every click. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 7.5% of those searches ended in a purchase.

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +72.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $805K a year.

Searches, last 12 months
169K
Growth, 90 days vs prior 90
+72.2%
Conversion, latest week
7.5%
Market size, estimated
$805Ka year
Peak month
July10.0× the quietest month
Top search term
milky spore83K searches a year

02 · Price

A sale here is worth $63.27.

Listings sell for $63.27 on average, from $22.86 to $142.23. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $63.27 that is $95K to $127K a year per listing.

Average price
$63.27inside the $15 to $100 sweet spot
Price range
$22.86–$142.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
$95K–$127K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

44% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #29 within Beneficial Insects. It carries 2,402 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
67%
Out of stock, average day
0.0%
Average rank
#29in Beneficial Insects
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
2,402per listing
Listings tracked
9

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
80 months

Products

Top Milky Spore products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

39

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 212%
  • Brand 35%
  • Brand 43%
  • Open — no brand owns it (0%)

Demand

Milky Spore search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 10.0×

Search terms

Top Milky Spore search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • milky spore83K/yr
  • milky spore grub control45K/yr
  • milky spore powder21K/yr
  • milky spore granules10K/yr
  • milky spores6K/yr
  • milky spores for grubs3K/yr
  • milky spores granules for grubs627/yr
  • milky spore powder japanese beetle control1K/yr

Reviews and returns

What reviews say buyers love and hate about Milky Spore

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Pest/Insect Control”
40%of negative reviews mention “Functionality-Overall”
0.5%of orders come back
“tried b4 didnt seem to help trying again”
A buyer, on “Functionality-Overall”40% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Milky Spore questions

Answered from the same tracked data.