Midnight Blue Heart Plant Hosta

Shoppers searched for this 623K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -50.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $246K a year.

Searches, last 12 months

623K

Growth, 90 days vs prior 90

-50.7%

Conversion, latest week

3.6%

Market size, estimated

$246Ka year

Top search term

midnight blue hosta plant186K searches a year

Listings sell for $10.95 on average, from $7.04 to $17.34. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $10.95 that is $5K to $8K a year per listing.

Average price

$10.95under the $15 to $100 sweet spot

Price range

$7.04–$17.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

$5K–$8K

Returns

0.3%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #1,760 within Flowers. It carries 106 reviews at 2.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

64%

Out of stock, average day

4.6%

Average rank

#1,760in Flowers

Average rating

2.44 starsAmazon United States average 4.42 stars

Average reviews

106per listing

Listings tracked

22

22 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

22

Successful launches

2Amazon's first-year sales bar

Average brand age

41 months