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Microgreens Growing Trays

Fail

Shoppers spend an estimated $56K a year here, so Microgreens Growing Trays is a Fail.

Flapen Score
49
49 / 100
Ranks 6,400 of 8,839 Patio, Lawn & Garden niches · −7 vs the category median of 56
Market size
$56K/yr104K searches / yr
90-day growth
-6.7%search demand this quarter
Competition
55%top-5 click share · 23 brands · 27 sellers

Flapen Score

Microgreens Growing Trays against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Microgreens Growing Trays is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Microgreens Growing Trays market on Amazon at a glance

Shoppers on Amazon United States searched for Microgreens Growing Trays 104K times last year and spent an estimated $56K. The top 5 brands take 62% of clicks. Demand peaks in Jan–Mar. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months
104K
Growth, 90 days vs prior 90
-6.7%
Conversion, latest week
2.1%
Market size, estimated
$56Ka year
Peak month
March2.6× the quietest month
Top search term
sprouting tray40K searches a year

02 · Price

A sale here is worth $25.61.

Listings sell for $25.61 on average, from $11.77 to $47.60. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $25.61 that is $3K to $6K a year per listing.

Average price
$25.61inside the $15 to $100 sweet spot
Price range
$11.77–$47.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$6K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #168 within Greenhouses & Plant Germination Equipment. It carries 770 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#168in Greenhouses & Plant Germination Equipment
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
770per listing
Listings tracked
30

04 · Newcomers

1 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
36 months

Products

Top Microgreens Growing Trays products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

27

Top-5 brand share

62%

Top 20: 97%

Top-5 click share

55%

Top 20: 90%

Open market

34%

  • Brand 124%
  • Brand 212%
  • Brand 312%
  • Brand 49%
  • Brand 54%
  • Brand 64%

Demand

Microgreens Growing Trays search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KBlack Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Mar · busiest ÷ quietest = 2.6×

Search terms

Top Microgreens Growing Trays search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sprouting tray40K/yr
  • sprouting trays20K/yr
  • sprouting trays for sprouts13K/yr
  • seed sprouting tray13K/yr
  • sprout tray8K/yr
  • sprout trays5K/yr
  • seed sprouter tray5K/yr

Reviews and returns

What reviews say buyers love and hate about Microgreens Growing Trays

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Ease Of Use”
15%of negative reviews mention “Size-Overall”
2.8%of orders come back
“then they dont even fit”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Microgreens Growing Trays questions

Answered from the same tracked data.