Is metal skewers profitable to sell on Amazon United States?

The niche generates $698K/yr across 17 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +123.9%. Flapen's verdict: Worth a look (64/100).

How competitive is the metal skewers niche?

16 brands and 490 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 68% of demand.

What do buyers complain about in metal skewers?

Top complaints mined from reviews: Quality-Overall, Strength, Thickness. The return rate is 1.9%.

When does demand for metal skewers peak?

Demand peaks in May–Jun–Jul; the busiest month runs 2.9× the quietest.

What does it cost to enter the metal skewers niche?

Listings span $6.56–$29.08; the average listing price is $15.01 (sweet spot $15–$100). The average incumbent carries 2,124 reviews — the moat a new listing must climb.

metal skewers

Worth a look

Shows demand growing +123.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+123.9%

90-day search growth — must beat 0% to launch

Conversion

Great11.4%

search→purchase rate — share of searches ending in a sale

Returns

Great1.9%

return rate — above 5% kills the launch gate

Avg price

Great$15.01

avg listing price — sweet spot $15–$100

Market size

Good$698K

$698K/yr · 409K searches

Price range

Good$6.56–$29.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,123.71

avg incumbent reviews — the moat a new listing must climb

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Signals Trending

According to Flapen's Amazon United States niche tracking, metal skewers is a $698K/yr Amazon United States market (409K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 64/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

metal skewers market data

Units sold / yr: 40K–50K; avg 3,000–4,000/product
Revenue / yr: $600K–$751K; units × avg price
Conversion rate: 11.4%
Avg BSR: #49
Page quality: 0%
Prime: 100%
Sponsored: 88%
Out of stock: 0.0%
Avg brand age: 43 months
Avg seller age: 172 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

490

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

26%

MOCUMEI28%
LANNEY18%
JY COOKMENT9%
FLAFSTER KITCHEN6%
JOMVERL6%
Klyphex6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +123.9% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.9×

Open Trend

Top metal skewers search terms

metal skewers105K/yr +103.3%8.5% conv.
metal skewers for kabobs78K/yr +150.3%10.9% conv.
metal skewers for grilling37K/yr +129.8%9.4% conv.
skewers stainless steel23K/yr +200.3%5.6% conv.
stainless steel skewers24K/yr +72.7%4.5% conv.
stainless steel skewers for grilling16K/yr +198.9%7.3% conv.
metal kabob skewers for grilling13K/yr +290.5%10.2% conv.
grill skewers for outdoor grill10K/yr +289.5%6.8% conv.
flat skewers15K/yr +90.4%2.0% conv.
kebab skewers stainless steel8K/yr +317.0%6.7% conv.

All search terms

Top metal skewers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Metal Skewer for Grilling Kabob Skewer Flat BBQ Barbecue Skewer Grilling Skewers Set Reusable BBQ (14 skewer(16 pack))

MOCUMEI$8.064.4★2,642 rev

Skewers - 17 Kabob Skewers for Grilling Metal Sticks for Kabobs Stainless Steel Flat Long Shish Kebab Reusable Grill BBQ Barbecue Sticks for Meat Chicken Vegetable 12 Pack Bonus 14 Inch

LANNEY$12.704.7★5,637 rev

Kabob Skewers 14 Stainless Steel Long BBQ Barbecue Skewers Flat Metal Kebob Sticks Wide Reusable Grilling Skewers for Meat Chicken Set of 12pcs with Storage Bag by JY COOKMENT

JY COOKMENT$7.464.6★506 rev

Patented Kabob Skewers for Grilling- BBQ Skewers for Grilling-16 Long Flat Kebab Skewers With Push Bar- Shish Kabob Skewers -Stainless Steel Skewer Sticks for Camping - Wide Reusable Skewers - 8 Pack

FLAFSTER KITCHEN$26.514.8★2,353 rev

12PCS Kabob Skewers Flat Metal BBQ Barbecue Skewer 14 Long Stainless Steel Shish Kebob Sticks Wide Reusable Grilling Skewers Set for Meat Shrimp Chicken Vegetable 12 Pack

JOMVERL$6.564.2★5,829 rev

Newest

by launch date

14 Metal Skewers for Grilling with Gift Package Stainless Steel Flat Kabob Skewers Reusable BBQ Skewers for Kebab Barbecue Grill Heavy Duty Metal Skewer Sticks for Outdoor Camping Kitchen Cooking

AURORAKI$8.806 rev

3mo ago

RIDGEPOLE 14 Skewers for Grilling with Gift Package Flat Metal Kabob Skewers Reusable Stainless Steel BBQ Skewers Heavy Duty Shish Kebab Skewers for Outdoor Camping Grill Kitchen Cooking

RIDGEPOLE$8.4922 rev

5mo ago

Stainless Steel Skewers for Grilling: 12pcs Reusable Kabob Sticks Round BBQ Skewers for Chicken Meat Shrimp Vegetables

ADULLPONY$11.9545 rev

10mo ago

12 12 Pack - Metal Skewers Reusable Kabob Skewers BBQ Barbecue Skewers for Grilling Stainless Steel

Klyphex$11.7170 rev

2y ago

Fuego Skewers for Grilling - 17 Stainless Steel Flat Blade with Push Slider | Reusable & Dishwasher Safe | BBQ Skewers and Shish Kabob | Set of 8

FUEGO GRILL & KITCHEN$29.0880 rev

3y ago

What buyers say about metal skewers

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“seem well made”

Grilling12%

“The grill is complete with this”

Ease Of Cleaning8%

“Its cleanable”

Advertised Vs Actual Product8%

“As advertised”

Strength7%

“Very sturdy and easy to clean”

Size-Overall6%

“Perfect size”

Value For Money6%

“Worth it”

Efficiency3%

“Works perfectly”

Durability2%

“These are durable”

Ease Of Use2%

“Easy to use”

What buyers complain about

Quality-Overall20%

“Bad quality”

Strength13%

“Very flimsy”

Thickness9%

“Material is thick so hard to put meat inside”

Grilling7%

“it probably won't get everything if you are grilling with them”

Advertised Vs Actual Product5%

“they came in this hideous camo carrying case that was nowhere in the pictures”

Flexibility4%

“Bends easily”

Weight Light3%

“lighter than I expected”

Metal Quality3%

“Flimsy, thin metal”

Size-Overall3%

“These skewers are too narrow”

Rusts/Corrodes2%

“they started rusting in a day”

Top return reasons

Size-Overall38%

Thin8%

Advertised Vs Actual Product8%

Quality-Overall7%

Strength6%

Thickness5%

Metal Quality5%

Value For Money4%

Grilling2%

Functionality-Overall2%

Common questions

Is metal skewers profitable to sell on Amazon United States?: The niche generates $698K/yr across 17 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +123.9%. Flapen's verdict: Worth a look (64/100).
How competitive is the metal skewers niche?: 16 brands and 490 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in metal skewers?: Top complaints mined from reviews: Quality-Overall, Strength, Thickness. The return rate is 1.9%.
When does demand for metal skewers peak?: Demand peaks in May–Jun–Jul; the busiest month runs 2.9× the quietest.
What does it cost to enter the metal skewers niche?: Listings span $6.56–$29.08; the average listing price is $15.01 (sweet spot $15–$100). The average incumbent carries 2,124 reviews — the moat a new listing must climb.