Mealworms

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +29.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.0M a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

+29.2%

Conversion, latest week

14.6%

Market size, estimated

$7.0Ma year

Peak month

May2.2× the quietest month

Top search term

mealworms398K searches a year

Listings sell for $30.25 on average, from $3.98 to $59.81. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 3,000 to 4,000 of them. At $30.25 that is $91K to $121K a year per listing.

Average price

$30.25inside the $15 to $100 sweet spot

Price range

$3.98–$59.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

3,000–4,000

Revenue per listing a year

$91K–$121K

Returns

0.0%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #25 within Backyard Birding & Wildlife. It carries 3,136 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

98%

Out of stock, average day

0.7%

Average rank

#25in Backyard Birding & Wildlife

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

3,136per listing

Listings tracked

42

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

64 months