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Malachi Barton Shirt

Fail

Demand is soft, at -32.8% this quarter, so Malachi Barton Shirt is a Fail.

Flapen Score
37
37 / 100
Ranks 8,260 of 8,839 Patio, Lawn & Garden niches · −19 vs the category median of 56
Market size
$131K/yr649K searches / yr
90-day growth
-32.8%search demand this quarter
Competition
77%top-5 click share · 8 brands · 9 sellers

Flapen Score

Malachi Barton Shirt against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Malachi Barton Shirt is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Malachi Barton Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Malachi Barton Shirt 649K times last year and spent an estimated $131K. The top 5 brands take 91% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 649K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -32.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $131K a year.

Searches, last 12 months
649K
Growth, 90 days vs prior 90
-32.8%
Conversion, latest week
0.9%
Market size, estimated
$131Ka year
Top search term
malachi barton276K searches a year

02 · Price

A sale here is worth $21.28.

Listings sell for $21.28 on average, from $10.31 to $49.54. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $21.28 that is $2K to $5K a year per listing.

Average price
$21.28inside the $15 to $100 sweet spot
Price range
$10.31–$49.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

64% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 59.5% of listings are out of stock. The average listing ranks #30,567 within Flags. It carries 33 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
82%
Out of stock, average day
59.5%
Average rank
#30,567in Flags
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
33per listing
Listings tracked
11

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Malachi Barton Shirt products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.

$0$20K$39K$59K$79K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)6 products missing review or click data not plotted

Brands

8 rising

Sellers

9

Est. top-5 brand share

91%

Top 20: 100%

Est. top-5 click share

77%

Top 20: 100%

Open market

6%

  • Aieted41%
  • Generic26%
  • Shmbada14%
  • Feelin Good Tees5%
  • WENWELL5%
  • Custom Christmas Father's Day Men Nutrition Facts4%
  • Open — no brand owns it (2 brands, 6%)

Demand

Malachi Barton Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KBlack Friday '25Holiday '25Spike '26OctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.5× · 10 of 12 months tracked

Search terms

Top Malachi Barton Shirt search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • malachi barton276K/yr
  • malachi barton flag257K/yr
  • malachi barton merch68K/yr
  • malachi barton poster27K/yr
  • malachi flag9K/yr
  • malchi barton flag6K/yr
  • malici barton flag3K/yr
  • malachi barton flag for room3K/yr

Reviews and returns

What reviews say buyers love and hate about Malachi Barton Shirt

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Advertised Vs Actual Product”
50%of negative reviews mention “Size-Overall”
1.2%of orders come back
“it is huge”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Malachi Barton Shirt questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data