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51

magic broom halloween

Worth a look

Shows demand growing +530.7% this quarter, but a small market ($29K/yr) keeps it on the watch list.

Market size 7Growth 100Conversion 14Competition 39Returns 17Price range 95Avg price 95Brand share 42Review moat 98Quality gap 78

Growth

Incredible+530.7%

90-day search growth — must beat 0% to launch

Review moat

Incredible39.75

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$30.71

avg listing price — sweet spot $15–$100

Price range

Incredible$16.76–$69.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Returns

Bad7.3%

return rate — above 5% kills the launch gate

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$29K

$29K/yr · 85K searches

According to Flapen's Amazon United States niche tracking, magic broom halloween is a $29K/yr Amazon United States market (85K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Worth a look — 51/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

magic broom halloween market data

Units sold / yr
1K–2K
avg 100–250/product
Revenue / yr
$38K–$46K
units × avg price
Conversion rate
1.1%
Avg BSR
#10,561
Page quality
0%
Prime
45%
Sponsored
75%
Out of stock
29.8%
Avg brand age
33 months
Avg seller age
178 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 rising

Sellers

24

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

17%

  • FunouHome19%
  • DR.DUDU18%
  • Generic17%
  • Roman13%
  • Joyehome13%
  • ORIENTAL CHERRY4%
  • Open — no brand owns it (7 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 88 weeks — +530.7% search growth over the last 90 days.
7K5KHoliday '24Spike '25Prime Day '25Spike '26DecJanMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 98.2×

Top magic broom halloween search terms

  • halloween broom that moves6K/yr
  • animated witch broom10K/yr
  • animated broom3K/yr
  • moving broomstick halloween6K/yr
  • magic broom halloween4K/yr
  • floating broom halloween10K/yr
  • dancing broom halloween7K/yr
  • dancing broom5K/yr
  • floating broom6K/yr
  • moving witches broom6K/yr
All search terms

Top magic broom halloween products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$3K15%$4K20%$6K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about magic broom halloween

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation22%

“The assembly is simple and fast”

Fun/Entertainment Experience13%

“so much fun”

Brightness/Shine/Glow12%

“Charming Halloween Decoration with a Cozy Glow”

Value For Money10%

“Excellent cost for value of an item sure to make the kids smile”

Design-Overall8%

“Overall, it's a well-made decoration that looks great both day and night and adds a magical touch to any seasonal display”

Size-Overall7%

“It's a great size”

Portability5%

“would make a fantastic door decoration if only it was hangable”

Advertised Vs Actual Product4%

“as suggested in advertising”

Quality-Overall2%

“The quality is outstanding”

Battery Life2%

“I also like that it's battery-operated”

What buyers complain about

Value For Money17%

“Somewhat cheaper looking then I expected”

Size-Overall7%

“plus its too long”

Noise Level6%

“Spooky sounds and movement”

Material Quality6%

“If it was made of heavy duty materials”

Instructions/User Manual/Troubleshooting6%

“The broom comes with zero directions”

Suitable For Outdoor3%

“It isn't really suited for outdoors so we are putting it under a roof”

Ease Of Use3%

“Long handle makes storage more difficult”

Storage Capacity3%

“Long handle makes storage more difficult”

Weight Light2%

“It is very lightweight”

Functionality-Overall2%

“There is no way to turn off just the motion, its all or nothing with the sound & lights”

Top return reasons

Quality-Overall20%
Defective Material/Parts13%
Size-Overall10%
Material Quality7%
Advertised Vs Actual Product7%
Smell6%
Stain Resistance6%
Value For Money4%
Adhesion/Stickiness4%
Durability4%

Common questions

Is magic broom halloween profitable to sell on Amazon United States?
The niche generates $29K/yr across 20 tracked products. 0 of 17 products launched in the last 360 days are still selling. 90-day search growth is +530.7%. Flapen's verdict: Worth a look (51/100).
How competitive is the magic broom halloween niche?
13 brands and 24 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in magic broom halloween?
Top complaints mined from reviews: Value For Money, Size-Overall, Noise Level. The return rate is 7.3% — above our launch gate.
When does demand for magic broom halloween peak?
Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 98.2× the quietest.
What does it cost to enter the magic broom halloween niche?
Listings span $16.76–$69.74; the average listing price is $30.71 (sweet spot $15–$100). The average incumbent carries 40 reviews — the moat a new listing must climb.