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Long Skewers

Fail

Shoppers spend an estimated $58K a year here, so Long Skewers is a Fail.

Flapen Score
46
46 / 100
Ranks 7,082 of 8,839 Patio, Lawn & Garden niches · −10 vs the category median of 56
Market size
$58K/yr39K searches / yr
90-day growth
+45.2%search demand this quarter
Competition
67%top-5 click share · 13 brands · 45 sellers

Flapen Score

Long Skewers against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Long Skewers is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Long Skewers market on Amazon at a glance

Shoppers on Amazon United States searched for Long Skewers 39K times last year and spent an estimated $58K. The top 5 brands take 78% of clicks. Demand peaks in May. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +45.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+45.2%
Conversion, latest week
11.0%
Market size, estimated
$58Ka year
Peak month
May1.8× the quietest month
Top search term
long skewers15K searches a year

02 · Price

A sale here is worth $13.70.

Listings sell for $13.70 on average, from $4.98 to $29.02. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $13.70 that is $1K to $3K a year per listing.

Average price
$13.70under the $15 to $100 sweet spot
Price range
$4.98–$29.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #42 within Grilling & Barbecue Utensils. It carries 7,728 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#42in Grilling & Barbecue Utensils
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
7,728per listing
Listings tracked
18

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
54 months

Products

Top Long Skewers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 flat

Sellers

45

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

18%

  • Brand 127%
  • Brand 226%
  • Brand 317%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Long Skewers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Prime Day '25Spike '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: May · busiest ÷ quietest = 1.8×

Search terms

Top Long Skewers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • long skewers15K/yr
  • long bamboo skewers5K/yr
  • long wooden skewers5K/yr
  • extra long skewers5K/yr
  • wooden skewers 18 inch3K/yr
  • wooden smores sticks4K/yr
  • long skewer sticks2K/yr

Reviews and returns

What reviews say buyers love and hate about Long Skewers

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
30%of negative reviews mention “Size-Overall”
2.1%of orders come back
“To big”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Long Skewers questions

Answered from the same tracked data.