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Loam Soil

Fail

The top 5 brands take 100% of clicks, so Loam Soil is a Fail.

Flapen Score
41
41 / 100
Ranks 7,889 of 8,839 Patio, Lawn & Garden niches · −15 vs the category median of 56
Market size
$64K/yr35K searches / yr
90-day growth
-2.9%search demand this quarter
Competition
80%top-5 click share · 2 brands · 56 sellers

Flapen Score

Loam Soil against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Loam Soil is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Loam Soil market on Amazon at a glance

Shoppers on Amazon United States searched for Loam Soil 35K times last year and spent an estimated $64K. All 2 brands take every click. Demand peaks in Mar–Apr–May. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-2.9%
Conversion, latest week
6.9%
Market size, estimated
$64Ka year
Peak month
April4.6× the quietest month
Top search term
black gold potting soil22K searches a year

02 · Price

A sale here is worth $26.93.

Listings sell for $26.93 on average, from $7.65 to $40.25. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $26.93 that is $3K to $7K a year per listing.

Average price
$26.93inside the $15 to $100 sweet spot
Price range
$7.65–$40.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 23% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,023 within Soils, Mulches & Planting Media. It carries 428 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
23%
Out of stock, average day
0.0%
Average rank
#1,023in Soils, Mulches & Planting Media
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
428per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Loam Soil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

56

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 156%
  • Brand 244%

Demand

Loam Soil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 4.6×

Search terms

Top Loam Soil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black gold potting soil22K/yr
  • black gold soil7K/yr
  • sungro horticulture6K/yr

Reviews and returns

What reviews say buyers love and hate about Loam Soil

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Plant Growth”
33%of negative reviews mention “Value For Money”
0.1%of orders come back
“Waste of Money”
A buyer, on “Value For Money”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Loam Soil questions

Answered from the same tracked data.