liquid fence concentrate
Worth a lookShows demand growing +237.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+237.1%90-day search growth — must beat 0% to launch
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Incredible14.4%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$45.90avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good$689K$689K/yr · 104K searches
Price range
Good$15.93–$148.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,268.5avg incumbent reviews — the moat a new listing must climb
Competition
Bad70%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, liquid fence concentrate is a $689K/yr Amazon United States market (104K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 65/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
liquid fence concentrate market data
- Units sold / yr
- 15K–20K
- avg 1,250–1,500/product
- Revenue / yr
- $689K–$918K
- units × avg price
- Conversion rate
- 14.4%
- Avg BSR
- #126
- Page quality
- 0%
- Prime
- 79%
- Sponsored
- 50%
- Out of stock
- 0.0%
- Avg brand age
- 51 months
- Avg seller age
- 155 days
Competition & brand share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
47
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Bobbex82%
- Liquid Fence18%
Demand & seasonality
Weekly Amazon search volume, last 60 weeks — +237.1% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 13.7×
Top liquid fence concentrate search terms
- bobbex deer repellent49K/yr
- bobbex15K/yr
- liquid fence concentrate10K/yr
- bobbex deer repellent spray8K/yr
- bobexx deer repellent8K/yr
- deer repellent concentrate7K/yr
- bobex3K/yr
- deer and rabbit repellent concentrate2K/yr
- liquid fence deer and rabbit repellent concentrate2K/yr
Top liquid fence concentrate products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bobbex Concentrated Deer Repellent 32 oz.
Bobbex$27.604.3★3,399 rev
Bobbex Deer Repellent 32 oz. Ready to Use Spray-2 Pack
Bobbex$38.854.4★181 rev
Concentrated Deer Repellent - Bobbex | Deer Elk and Moose Deterrent Concentrate (64 oz.) UB-U9NT-KE8U
Bobbex$44.444.4★1,294 rev
Liquid Fence Deer And Rabbit Repellent Concentrate 32 Ounces Apply Year-Round
Liquid Fence$29.464.4★5,691 rev
Liquid Fence Deer And Rabbit Repellent Concentrate 40 Ounces Apply Year-Round
Liquid Fence$31.754.4★5,691 rev
Newest
by launch dateBobbex Deer Repellent 32 oz. Ready to Use Spray-2 Pack
Bobbex$38.85181 rev
Bobbex Deer Repellent Half Gallon Concentrate and Gallon Pump Sprayer with Hose Sprayer (9)
Bobbex$66.3752 rev
Deer Repellent - Bobbex | Ready-to-Use Deer Deterrent Spray (48 oz.)
Bobbex$35.933,391 rev
Liquid Fence Deer And Rabbit Repellent Concentrate Apply Year-Round 1 Gallon
Liquid Fence$79.525,691 rev
Liquid Fence Deer And Rabbit Repellent Ready-To-Use Apply Year-Round 1 Gallon
Liquid Fence$23.0611,308 rev
Trending
90-day click momentumDeer Repellent - Bobbex | Ready-to-Use Deer Deterrent Spray (48 oz.)
Bobbex$35.934.3★
Bobbex Deer Repellent 32 oz. Ready to Use Spray-2 Pack
Bobbex$38.854.4★
Liquid Fence Deer And Rabbit Repellent Concentrate 32 Ounces Apply Year-Round
Liquid Fence$29.464.4★
Concentrated Animal Repellent - Bobbex | Rabbit Squirrel and Chipmunk Repeller Concentrate (32 oz.) B550120
Bobbex$29.763.9★
Concentrated Deer Repellent - Bobbex | Deer Elk and Moose Deterrent Concentrate (64 oz.) UB-U9NT-KE8U
Bobbex$44.444.4★
What buyers say about liquid fence concentrate
What buyers praise and complain about, mined from review topics.What buyers love
“Rabbit Repellent works great for my daylilies”
“Now they are blooming beautifully”
“Great product”
“Just as advertised”
“The smell of this would certainly deter me”
“The sprayer doesn't clog”
“Used for years”
“Surprisingly this product works and is affordable”
“It is easy to apply”
“Good repellant”
What buyers complain about
“Sprayer did not work”
“The smell is repulsive”
“munched on the sprayed plants just as much as when there was no repellent applied”
“Its not 100% effective”
“This stuff isn't cheap”
“It was leaking”
“effectiveness and clogging issues”
“very short hose”
“I have lost many plants because of rabbits chewing the plants at the base of the plants”
“Item had no instructions in box that said were to be the box”
Top return reasons
Common questions
- Is liquid fence concentrate profitable to sell on Amazon United States?
- The niche generates $689K/yr across 14 tracked products. 90-day search growth is +237.1%. Flapen's verdict: Worth a look (65/100).
- How competitive is the liquid fence concentrate niche?
- 2 brands and 47 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in liquid fence concentrate?
- Top complaints mined from reviews: Spray/Flow, Smell, Pest/Insect Control. The return rate is 0.5%.
- When does demand for liquid fence concentrate peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 13.7× the quietest.
- What does it cost to enter the liquid fence concentrate niche?
- Listings span $15.93–$148.68; the average listing price is $45.90 (sweet spot $15–$100). The average incumbent carries 3,269 reviews — the moat a new listing must climb.