Is lawn insect killer profitable to sell on Amazon United States?

The niche generates $582K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +122.6%. Flapen's verdict: Worth a look (63/100).

How competitive is the lawn insect killer niche?

6 brands and 80 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in lawn insect killer?

Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Spray/Flow. The return rate is 0.5%.

When does demand for lawn insect killer peak?

Demand peaks in Apr–May–Jun–Jul; the busiest month runs 16.5× the quietest.

What does it cost to enter the lawn insect killer niche?

Listings span $6.70–$54.92; the average listing price is $21.69 (sweet spot $15–$100). The average incumbent carries 5,472 reviews — the moat a new listing must climb.

lawn insect killer

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Growth

Incredible+122.6%

90-day search growth — must beat 0% to launch

Conversion

Great11.3%

search→purchase rate — share of searches ending in a sale

Avg price

Great$21.69

avg listing price — sweet spot $15–$100

Price range

Great$6.70–$54.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$582K

$582K/yr · 238K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad5,472.29

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad98%

top-5 brand share — brand-locked demand

Signals Trending

According to Flapen's Amazon United States niche tracking, lawn insect killer is a $582K/yr Amazon United States market (238K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 63/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

lawn insect killer market data

Units sold / yr: 30K–40K; avg 1,500–2,000/product
Revenue / yr: $651K–$868K; units × avg price
Conversion rate: 11.3%
Avg BSR: #52
Page quality: 0%
Prime: 94%
Sponsored: 88%
Out of stock: 1.2%
Avg brand age: 71 months
Avg seller age: 143 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

6 flat

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

Spectracide63%
Ortho20%
Bayer Advanced8%
Cutter6%
Scotts2%
Wondercide2%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +122.6% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 16.5×

Open Trend

Top lawn insect killer search terms

triazicide41K/yr +148.4%14.3% conv.
triazicide insect killer for lawns25K/yr +81.1%14.9% conv.
spectracide triazicide13K/yr +233.8%12.8% conv.
lawn bug killer15K/yr +150.6%10.2% conv.
lawn insect killer16K/yr +138.4%9.0% conv.
insect killer for lawns12K/yr +105.8%7.8% conv.
triazicide lawn insect killer granules10K/yr +70.7%8.4% conv.
lawn insecticide12K/yr +150.2%6.4% conv.
yard bug killer for lawns10K/yr +35.3%8.1% conv.
bug killer for lawns10K/yr +87.3%7.4% conv.

All search terms

Top lawn insect killer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Spectracide Triazicide Insect Killer For Lawns & Landscapes Concentrate (Ready-To-Spray) Protects Lawns Vegetables Fruit & Nut Trees Roses Flowers & Shrubs 32 fl Ounce

Spectracide$7.184.4★7,661 rev

Spectracide Triazicide Insect Killer For Lawns Granules Kills All Listed Lawn-Damaging Insects 20 lb bag

Spectracide$38.374.6★1,370 rev

Spectracide Triazicide Insect Killer For Lawns And Landscapes Concentrate 40 Ounces

Spectracide$6.704.6★2,872 rev

Ortho BugClear Lawn Insect Killer1 - Lawn Bug Killer Granules Kills Ants Spiders Ticks Fleas & Grubs Treats up to 16 500 sq. ft. 10 lb.

Ortho$9.704.4★4,775 rev

Ortho BugClear Lawn Insect Killer1 - Lawn Bug Killer Granules Kills Ants Spiders Ticks Fleas & Grubs Treats up to 33 000 sq. ft. 20 lb.

Ortho$18.444.4★4,775 rev

Newest

by launch date

Spectracide Triazicide Insect Killer for Lawns and Landscapes Concentrate 32 Ounces QuickFlip Hose-End Sprayer 3 Pack

Spectracide$22.017,661 rev

2mo ago

Cutter Backyard Bug Control Spray Concentrate (3 Pack) Kills Mosquitoes Fleas & Listed Ants 32 fl Ounce

Cutter$25.026,774 rev

1y ago

Spectracide Large Plot Triazicide Insect Killer for Lawns & Landscapes Concentrate 1 Gallon Large Plot Concentrate Formula Kills 180+ Pests Including Fleas Ants Deer Ticks and Other Listed Pests

Spectracide$28.072,872 rev

3y ago

BioAdvanced Season Long Grub Control Granules - Kills Grubs Mole Crickets Cinch Bugs and More - Creates Protective Zone - 10 lb Bag

Bayer Advanced$24.392,324 rev

4y ago

Ortho BugClear Lawn Insect Killer1 - Lawn Bug Killer Granules Kills Ants Spiders Ticks Fleas & Grubs Treats up to 16 500 sq. ft. 10 lb.

Ortho$9.704,775 rev

5y ago

What buyers say about lawn insect killer

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control38%

“Great insect repellent”

Quality-Overall12%

“I am very impressed with the results”

Advertised Vs Actual Product9%

“As advertised”

Ease Of Use8%

“Easy to use”

Spray/Flow7%

“Does spray well”

Value For Money6%

“worth the cost”

Smell4%

“Pleasing fragrance”

Durability2%

“Great stuff, used for years”

Safety Standards1%

“Safe for my people”

Plant Growth1%

“Didnt hurt my grass at all”

What buyers complain about

Pest/Insect Control38%

“Does not work for ants”

Functionality-Overall14%

“Not working so well”

Spray/Flow11%

“Does not spray properly”

Value For Money7%

“However expensive”

Durability3%

“Didnt last”

Quality-Overall3%

“Need better quality assurance”

Advertised Vs Actual Product2%

“not as advertised”

Smell2%

“After good day time smell will leave”

Leak-Proof2%

“Item arrived leaking”

Natural Resource Wastage2%

“Waste”

Top return reasons

Value For Money17%

Leak-Proof15%

Spray/Flow13%

Pest/Insect Control13%

Functionality-Overall11%

Advertised Vs Actual Product10%

Size-Overall6%

Defective Material/Parts3%

Add-Ons/Attachments2%

Eco Friendliness1%

Common questions

Is lawn insect killer profitable to sell on Amazon United States?: The niche generates $582K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +122.6%. Flapen's verdict: Worth a look (63/100).
How competitive is the lawn insect killer niche?: 6 brands and 80 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in lawn insect killer?: Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Spray/Flow. The return rate is 0.5%.
When does demand for lawn insect killer peak?: Demand peaks in Apr–May–Jun–Jul; the busiest month runs 16.5× the quietest.
What does it cost to enter the lawn insect killer niche?: Listings span $6.70–$54.92; the average listing price is $21.69 (sweet spot $15–$100). The average incumbent carries 5,472 reviews — the moat a new listing must climb.