lawn fertilizer spray
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible$25.97avg listing price — sweet spot $15–$100
Price range
Great$13.21–$59.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+99.7%90-day search growth — must beat 0% to launch
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,321.43avg incumbent reviews — the moat a new listing must climb
Market size
Bad$76K$76K/yr · 41K searches
Brand share
Bad95%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, lawn fertilizer spray is a $76K/yr Amazon United States market (41K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Worth a look — 59/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
lawn fertilizer spray market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $78K–$104K
- units × avg price
- Conversion rate
- 7.2%
- Avg BSR
- #250
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 81%
- Out of stock
- 0.0%
- Avg brand age
- 81 months
- Avg seller age
- 139 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
45
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
64%
Top 20: 99%
Open market
3%
- Scotts56%
- Simple Lawn Solutions29%
- SUNDAY4%
- Spectracide3%
- PETRAMAX2%
- Farmer's Secret2%
- Open — no brand owns it (2 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +99.7% search growth over the last 90 days.Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 16.1×
Top lawn fertilizer spray search terms
- lawn fertilizer spray18K/yr
- spray fertilizer for lawns9K/yr
- spray lawn fertilizer5K/yr
- fertilizer spray5K/yr
- spray fertilizer4K/yr
Top lawn fertilizer spray products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Advanced 16-4-8 Balanced NPK - Lawn Food Quality Liquid Fertilizer - Spring & Summer Concentrated Spray - Any Grass Type - Simple Lawn Solutions (32 Ounce)
Simple Lawn Solutions$23.464.2★11,223 rev
Scotts Liquid Green Max Lawn Food 32 fl. oz.
Scotts$19.284.2★165 rev
Scotts Liquid Turf Builder with Plus 2 Weed Control 32 fl. oz.
Scotts$20.314.4★36,372 rev
Scotts Liquid Green Max Lawn Food 32 oz.
Scotts$23.264.2★414 rev
Scotts Liquid Turf Builder Lawn Food 2 000 sq. ft.
Scotts$18.064.3★3,795 rev
Newest
by launch date
Farmers Secret Lawn Booster Fertilizer - Super Concentrated - All Around Fertilizer for All Types of Lawns and Turfs (32oz)
Farmer's Secret$21.8066 rev
Spectracide Lawn Fertilizer 30-0-0 3 Count 2-in-1 Formula Boosts Overall Lawn Strength Promotes Thick Green Growth Without Burning
Spectracide$49.6957 rev
Scotts Liquid Green Max Lawn Food 32 fl. oz.
Scotts$19.28165 rev
Scotts Turf Builder Liquid Lawn Food 32 fl. oz.
Scotts$15.9198 rev
Scotts Turf Builder Liquid Lawn Food Plus Weed Control 32 fl. oz.
Scotts$18.36182 rev
Trending
90-day click momentum
Scotts Liquid Green Max Lawn Food 32 fl. oz.
Scotts$14.814.4★
Scotts Turf Builder Liquid Lawn Food 32 fl. oz.
Scotts$15.914.2★
Spectracide Lawn Fertilizer 30-0-0 3 Count 2-in-1 Formula Boosts Overall Lawn Strength Promotes Thick Green Growth Without Burning
Spectracide$49.694.2★
Scotts Turf Builder Liquid Lawn Food Plus Weed Control 32 fl. oz.
Scotts$18.364.0★
Scotts Liquid Green Max Lawn Food 32 fl. oz.
Scotts$19.284.2★
What buyers say about lawn fertilizer spray
What buyers praise and complain about, mined from review topics.What buyers love
“This product builds stronger roots”
“Easy to work with”
“Excellent product flawless performance”
“Worth buying”
“Easy To Use And Effective With Beautiful Color”
“As advertised”
“It sprays evenly”
“Easy attachment points”
“Thanks for the leaky connector”
“Good Just read the directions”
What buyers complain about
“Did not work”
“Does not spray”
“Grass didnt grow any at all”
“Leaks Badly”
“Not worth the price”
“Poor quality-control”
“pest control didn't stop bugs”
“Deceptive ad”
“Waste of water, money and time”
“the lawn always looked patch with brown and yellow spots, and the green was only a light green”
Top return reasons
Common questions
- Is lawn fertilizer spray profitable to sell on Amazon United States?
- The niche generates $76K/yr across 21 tracked products. 6 of 6 products launched in the last 360 days are still selling. 90-day search growth is +99.7%. Flapen's verdict: Worth a look (59/100).
- How competitive is the lawn fertilizer spray niche?
- 8 brands and 45 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in lawn fertilizer spray?
- Top complaints mined from reviews: Functionality-Overall, Spray/Flow, Plant Growth. The return rate is 0.5%.
- When does demand for lawn fertilizer spray peak?
- Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 16.1× the quietest.
- What does it cost to enter the lawn fertilizer spray niche?
- Listings span $13.21–$59.25; the average listing price is $25.97 (sweet spot $15–$100). The average incumbent carries 4,321 reviews — the moat a new listing must climb.