Is lasko misto outdoor misting fan profitable to sell on Amazon United States?

The niche generates $44K/yr across 7 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +484.2%. Flapen's verdict: Skip it (38/100).

How competitive is the lasko misto outdoor misting fan niche?

4 brands and 59 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in lasko misto outdoor misting fan?

Top complaints mined from reviews: Noise Level, Size-Overall, Functionality-Overall. The return rate is 3.0%.

What does it cost to enter the lasko misto outdoor misting fan niche?

Listings span $56.30–$190.72; the average listing price is $122.73 (sweet spot $15–$100). The average incumbent carries 4,754 reviews — the moat a new listing must climb.

lasko misto outdoor misting fan

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Growth

Incredible+484.2%

90-day search growth — must beat 0% to launch

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$122.73

avg listing price — sweet spot $15–$100

Returns

Okay3.0%

return rate — above 5% kills the launch gate

Price range

Okay$56.30–$190.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad4,753.86

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$44K

$44K/yr · 23K searches

Competition

Bad95%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, lasko misto outdoor misting fan is a $44K/yr Amazon United States market (23K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

lasko misto outdoor misting fan market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $31K–$61K; units × avg price
Conversion rate: 1.6%
Avg BSR: #74
Page quality: 0%
Prime: 100%
Sponsored: 43%
Out of stock: 21.1%
Avg brand age: 15 months
Avg seller age: 183 days

Competition & brand share

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

Lasko91%
Shark4%
XPOWER3%
YDCBRIRAY2%
Open — no brand owns it (0%)

Top lasko misto outdoor misting fan search terms

lasko misto outdoor misting fan9K/yr +459.5%1.2% conv.
misto fan5K/yr +556.4%2.1% conv.
lasko misting fan3K/yr +694.5%1.9% conv.
lasko misto3K/yr +358.3%1.2% conv.
misto outdoor misting fan2K/yr +368.1%1.2% conv.

All search terms

Top lasko misto outdoor misting fan products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Lasko Misto Outdoor Misting Blower Fan Ideal for Sports Camping Decks & Patios 3 Speeds 15 Black 7050

Lasko$126.224.4★3,600 rev

Lasko High Velocity Portable Utility Fan - Adjustable Air Mover Blower Fan for Bedroom Office Desk Garage and Home - With 2 Outlets 120V - 3 Speeds - U12104 - 12 Tall - Black

Lasko$56.304.7★24,193 rev

Lasko Misto Outdoor Misting Tower Fan 4-Speeds Internal Oscillation for Decks Patios and Porches Black YF300 Large

Lasko$155.493.9★48 rev

Lasko Misto Outdoor Misting Blower Fan Ideal for Sports Camping Decks & Patios 3 Speeds 15 Blue 7054

Lasko$111.094.4★3,600 rev

Shark FlexBreeze Pro Mist Fan Indoor & Outdoor Oscillating Cooling Fan with Misting for Home & Patio Floor & Tabletop Portable Cordless & Corded 24Hr Battery Remote Charcoal Grey FA302

Shark$190.724.2★726 rev

Newest

by launch date

YDCBRIRAY 4 Gal Large Misting Bucket Fan Portable 40000mAh Rechargeable Mister Fan with Retractable Handle & Oscillating Camping Fan for Patio/Beach/Fishing/Golf/Travel Essentials

YDCBRIRAY$102.12155 rev

6mo ago

Shark FlexBreeze Pro Mist Fan Indoor & Outdoor Oscillating Cooling Fan with Misting for Home & Patio Floor & Tabletop Portable Cordless & Corded 24Hr Battery Remote Charcoal Grey FA302

Shark$190.72726 rev

1y ago

Lasko Misto Outdoor Misting Tower Fan 4-Speeds Internal Oscillation for Decks Patios and Porches Black YF300 Large

Lasko$155.4948 rev

3y ago

Lasko Misto Outdoor Misting Blower Fan Ideal for Sports Camping Decks & Patios 3 Speeds 15 Blue 7054

Lasko$111.093,600 rev

5y ago

Lasko High Velocity Portable Utility Fan - Adjustable Air Mover Blower Fan for Bedroom Office Desk Garage and Home - With 2 Outlets 120V - 3 Speeds - U12104 - 12 Tall - Black

Lasko$56.3024,193 rev

6y ago

What buyers say about lasko misto outdoor misting fan

What buyers praise and complain about, mined from review topics.

What buyers love

Strength11%

“Powerful little fan”

Quality-Overall11%

“The build quality feels solid”

Value For Money8%

“Good for the price”

Noise Level7%

“Very quiet and relaxing”

Battery Life5%

“Excellent battery life”

Portability5%

“it's portable”

Spray/Flow3%

“Awesome air flow”

Efficiency3%

“DOES ITS JOB”

Heating3%

“It helps cool down the area around ke in no time”

Size-Overall3%

“size is great”

What buyers complain about

Noise Level15%

“Makes way too much noise”

Size-Overall8%

“It was loose”

Functionality-Overall8%

“it work or doesn't”

Durability6%

“Broke after 3 months of use”

Value For Money5%

“there are much cheaper”

Water Resistance4%

“One that comes with it seems to pour water out”

Quality-Overall4%

“Exceedingly poor quality control”

Charging3%

“only takes a few hours to fully charge”

Strength3%

“Not as powerful”

Remote Control2%

“No remote control”

Top return reasons

Functionality-Overall19%

Size-Overall17%

Noise Level16%

Strength6%

Advertised Vs Actual Product6%

Value For Money6%

Defective Material/Parts6%

Leak-Proof3%

Charging2%

Spray/Flow2%

Common questions

Is lasko misto outdoor misting fan profitable to sell on Amazon United States?: The niche generates $44K/yr across 7 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +484.2%. Flapen's verdict: Skip it (38/100).
How competitive is the lasko misto outdoor misting fan niche?: 4 brands and 59 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in lasko misto outdoor misting fan?: Top complaints mined from reviews: Noise Level, Size-Overall, Functionality-Overall. The return rate is 3.0%.
What does it cost to enter the lasko misto outdoor misting fan niche?: Listings span $56.30–$190.72; the average listing price is $122.73 (sweet spot $15–$100). The average incumbent carries 4,754 reviews — the moat a new listing must climb.