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Kukri

Maybe

Products sell for $58.25 on average, inside the sweet spot. But buyers convert on only 0.8% of searches, so Kukri is a Maybe.

Flapen Score
55
55 / 100
Ranks 4,476 of 8,839 Patio, Lawn & Garden niches · −1 vs the category median of 56
Market size
$223K/yr510K searches / yr
90-day growth
-4.1%search demand this quarter
Competition
36%top-5 click share · 27 brands · 103 sellers

Flapen Score

Kukri against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Kukri is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kukri market on Amazon at a glance

Shoppers on Amazon United States searched for Kukri 510K times last year and spent an estimated $223K. The top 5 brands take 61% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 510K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $223K a year.

Searches, last 12 months
510K
Growth, 90 days vs prior 90
-4.1%
Conversion, latest week
0.8%
Market size, estimated
$223Ka year
Peak month
December1.4× the quietest month
Top search term
kukri150K searches a year

02 · Price

A sale here is worth $58.25.

Listings sell for $58.25 on average, from $11.97 to $161.14. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $58.25 that is $0 to $6K a year per listing.

Average price
$58.25inside the $15 to $100 sweet spot
Price range
$11.97–$161.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #427 within Hand Tools. It carries 682 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
96%
Out of stock, average day
6.5%
Average rank
#427in Hand Tools
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
682per listing
Listings tracked
48

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
59 months

Products

Top Kukri products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

27 falling

Sellers

103

Top-5 brand share

61%

Top 20: 94%

Top-5 click share

36%

Top 20: 74%

Open market

35%

  • Brand 131%
  • Brand 211%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 64%

Demand

Kukri search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Kukri search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kukri150K/yr
  • kukri knife131K/yr
  • cold steel machete79K/yr
  • kukri machete42K/yr
  • khukuri knives nepal16K/yr
  • cold steel kukri20K/yr
  • kukri knife with sheath5K/yr
  • condor kukri8K/yr
  • kukri knives9K/yr
  • gurkha knife6K/yr

Reviews and returns

What reviews say buyers love and hate about Kukri

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Size-Overall”
1.5%of orders come back
“Smaller than expected”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Kukri questions

Answered from the same tracked data.