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Kobalt Misting Fan

Maybe

Search demand grew +509.9% this quarter. But the top 5 brands take 97% of clicks, so Kobalt Misting Fan is a Maybe.

Flapen Score
52
52 / 100
Ranks 5,497 of 8,839 Patio, Lawn & Garden niches · −4 vs the category median of 56
Market size
$398K/yr253K searches / yr
90-day growth
+509.9%search demand this quarter
Competition
60%top-5 click share · 9 brands · 189 sellers

Flapen Score

Kobalt Misting Fan against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Kobalt Misting Fan is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kobalt Misting Fan market on Amazon at a glance

Shoppers on Amazon United States searched for Kobalt Misting Fan 253K times last year and spent an estimated $398K. The top 5 brands take 97% of clicks. Demand peaks in Jul. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +509.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $398K a year.

Searches, last 12 months
253K
Growth, 90 days vs prior 90
+509.9%
Conversion, latest week
2.1%
Market size, estimated
$398Ka year
Peak month
July306.4× the quietest month
Top search term
ryobi misting fan72K searches a year

02 · Price

A sale here is worth $76.22.

Listings sell for $76.22 on average, from $22.96 to $174.74. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $76.22 that is $19K to $38K a year per listing.

Average price
$76.22inside the $15 to $100 sweet spot
Price range
$22.96–$174.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$19K–$38K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #397 within Outdoor Heating & Cooling. It carries 532 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
81%
Out of stock, average day
0.0%
Average rank
#397in Outdoor Heating & Cooling
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
532per listing
Listings tracked
21

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
27 months

Products

Top Kobalt Misting Fan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

189

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

2%

  • Brand 144%
  • Brand 238%
  • Brand 310%
  • Brand 43%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (3 brands, 2%)

Demand

Kobalt Misting Fan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Prime Day '25Spike '26Prime Day '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul · busiest ÷ quietest = 306.4×

Search terms

Top Kobalt Misting Fan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ryobi misting fan72K/yr
  • craftsman fan52K/yr
  • ryobi fan with mist12K/yr
  • kobalt misting fan11K/yr
  • ryobi mister fan13K/yr
  • ryobi misting fan portable7K/yr
  • ryobi bucket top misting fan6K/yr
  • craftsman 20v fan10K/yr
  • ryobi fan mister12K/yr
  • bucket mister7K/yr

Reviews and returns

What reviews say buyers love and hate about Kobalt Misting Fan

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Battery Life”
10%of negative reviews mention “Size-Overall”
3.8%of orders come back
“it's pretty small”
A buyer, on “Size-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kobalt Misting Fan questions

Answered from the same tracked data.