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58

knockout roses

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 94Conversion 32Competition 53Returns 99Price range 83Avg price 95Brand share 6Review moat 75Quality gap 82

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Incredible$27.83

avg listing price — sweet spot $15–$100

Growth

Great+106.3%

90-day search growth — must beat 0% to launch

Price range

Great$6.19–$105.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Great494.27

avg incumbent reviews — the moat a new listing must climb

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$44K

$44K/yr · 61K searches

Brand share

Bad97%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, knockout roses is a $44K/yr Amazon United States market (61K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 58/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

knockout roses market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
$111K–$139K
units × avg price
Conversion rate
2.6%
Avg BSR
#2,583
Page quality
0%
Prime
91%
Sponsored
36%
Out of stock
17.5%
Avg brand age
55 months
Avg seller age
166 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

7

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

53%

Top 20: 98%

Open market

1%

  • Generic33%
  • PERFECT PLANTS32%
  • Knockout18%
  • Knockout Rose12%
  • Brighter Blooms1%
  • Green Promise Farms1%
  • Open — no brand owns it (1 brand, 1%)

Demand & seasonality

Weekly Amazon search volume, last 67 weeks — +106.3% search growth over the last 90 days.
5K3KSpike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Jun · busiest ÷ quietest = 17.9×

Top knockout roses search terms

  • knockout roses25K/yr
  • knockout roses live plant14K/yr
  • knock out roses9K/yr
  • knockout rose5K/yr
  • knock out roses bushes ready to plant4K/yr
  • double knockout roses4K/yr
All search terms

Top knockout roses products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$2K10%$4K15%$7K20%$9K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

What buyers say about knockout roses

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth49%

“Fast growing and beautiful”

Color11%

“Very green and hearty”

Value For Money7%

“Definitely worth the purchase”

Size-Overall5%

“Excellent size”

Advertised Vs Actual Product4%

“Perfection just as pictured”

Quality-Overall4%

“Very beautiful and nursery quality”

Gifting Purpose4%

“This was a gift”

Smell2%

“It came fresh in the Mail smelling like a rose”

Ease Of Use1%

“easy”

Durability1%

“I am thoroughly impressed by how well this rose bush has held up and survived”

What buyers complain about

Plant Growth53%

“Did not grow”

Size-Overall8%

“are very disappointed with the size”

Value For Money8%

“These same bushes would have cost me $10 more anywhere else”

Durability5%

“Died within 2 weeks”

Moist/Dry3%

“Arrived dried up”

Advertised Vs Actual Product3%

“Looks are deceiving”

Quality-Overall3%

“Poor quality plant”

Functionality-Overall3%

“Nothing grew”

Contamination2%

“one appeared to have a black mold disease”

Natural Resource Wastage2%

“Waste”

Top return reasons

Plant Growth44%
Advertised Vs Actual Product14%
Defective Material/Parts8%
Value For Money5%
Size-Overall5%
Contamination4%
Instructions/User Manual/Troubleshooting4%
Functionality-Overall4%
Assembly/Installation3%
Color3%

Common questions

Is knockout roses profitable to sell on Amazon United States?
The niche generates $44K/yr across 22 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +106.3%. Flapen's verdict: Worth a look (58/100).
How competitive is the knockout roses niche?
7 brands and 7 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in knockout roses?
Top complaints mined from reviews: Plant Growth, Size-Overall, Value For Money. The return rate is 0.1%.
When does demand for knockout roses peak?
Demand peaks in Apr–May–Jun; the busiest month runs 17.9× the quietest.
What does it cost to enter the knockout roses niche?
Listings span $6.19–$105.85; the average listing price is $27.83 (sweet spot $15–$100). The average incumbent carries 494 reviews — the moat a new listing must climb.