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Kneeler

Maybe

The top 5 brands take only 30% of clicks. But demand is soft, at -19.5% this quarter, so Kneeler is a Maybe.

Flapen Score
55
55 / 100
Ranks 4,476 of 8,839 Patio, Lawn & Garden niches · −1 vs the category median of 56
Market size
$63K/yr63K searches / yr
90-day growth
-19.5%search demand this quarter
Competition
22%top-5 click share · 64 brands · 69 sellers

Flapen Score

Kneeler against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Kneeler is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kneeler market on Amazon at a glance

Shoppers on Amazon United States searched for Kneeler 63K times last year and spent an estimated $63K. The top 5 brands take 30% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
-19.5%
Conversion, latest week
2.0%
Market size, estimated
$63Ka year
Peak month
March1.7× the quietest month
Top search term
kneeling bench30K searches a year

02 · Price

A sale here is worth $49.08.

Listings sell for $49.08 on average, from $14.35 to $165.04. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $49.08 that is $0 to $5K a year per listing.

Average price
$49.08inside the $15 to $100 sweet spot
Price range
$14.35–$165.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 18.0% of listings are out of stock. The average listing ranks #79 within Gloves & Protective Gear. It carries 1,035 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
85%
Out of stock, average day
18.0%
Average rank
#79in Gloves & Protective Gear
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
1,035per listing
Listings tracked
80

04 · Newcomers

15 of last year's 30 launches cleared the first-year sales bar.

30 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
30
Successful launches
15Amazon's first-year sales bar
Average brand age
37 months

Products

Top Kneeler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

Brands

64 rising

Sellers

69

Top-5 brand share

30%

Top 20: 69%

Top-5 click share

22%

Top 20: 60%

Open market

67%

  • Brand 111%
  • Brand 26%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Kneeler search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KPrime Day '24Spike '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Kneeler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kneeling bench30K/yr
  • kneeling stool25K/yr
  • knee stool7K/yr

Reviews and returns

What reviews say buyers love and hate about Kneeler

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Strength”
13%of negative reviews mention “Durability”
2.1%of orders come back
“Fell apart”
A buyer, on “Durability”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Kneeler questions

Answered from the same tracked data.