Kids Shovel

Shoppers searched for this 222K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $245K a year.

Searches, last 12 months

222K

Growth, 90 days vs prior 90

-23.7%

Conversion, latest week

6.2%

Market size, estimated

$245Ka year

Peak month

December3.0× the quietest month

Top search term

kids shovel65K searches a year

Listings sell for $17.88 on average, from $8.54 to $42.64. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $17.88 that is $2K to $4K a year per listing.

Average price

$17.88inside the $15 to $100 sweet spot

Price range

$8.54–$42.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.9%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #123 within Hand Tools. It carries 643 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

9.2%

Average rank

#123in Hand Tools

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

643per listing

Listings tracked

58

10 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

7Amazon's first-year sales bar

Average brand age

41 months