keter
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Growth
Incredible+152.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Avg price
Good$139.24avg listing price — sweet spot $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Market size
Okay$194K$194K/yr · 49K searches
Review moat
Okay2,937.05avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Price range
Bad$74.09–$570.09cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, keter is a $194K/yr Amazon United States market (49K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 60/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
keter market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $139K–$174K
- units × avg price
- Conversion rate
- 2.8%
- Avg BSR
- #130
- Page quality
- 0%
- Prime
- 44%
- Sponsored
- 87%
- Out of stock
- 7.3%
- Avg brand age
- 32 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
63
Top-5 brand share
72%
Top 20: 99%
Top-5 click share
48%
Top 20: 82%
Open market
24%
- LIFETIME33%
- Keter14%
- MAIUSCOLI13%
- KFY7%
- WTFGO5%
- Yardgrace4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +152.2% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.4×
Top keter search terms
- 150 gallon deck box19K/yr
- lifetime storage box15K/yr
- deck box 150 gallon5K/yr
- deck box white5K/yr
- 130 gallon outdoor storage box5K/yr
- deck boxes outdoor waterproof 200 gallon800/yr
Top keter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LIFETIME 60012 Extra Large Deck Box 130 Gallon Desert Sand/Brown
LIFETIME$149.434.5★10,359 rev
MAIUSCOLI 150 Gallon Waterproof Outdoor Storage Box Resin Deck Box Lockable Outside Storage Box Container for Patio Furniure Garden Tools (150 Gallon Black)
MAIUSCOLI$110.534.2★967 rev
Keter 150 Gallon Resin Large Deck Box Organization and Storage Box for Patio Outdoor Cushions Garden Tools Brown
Keter$163.624.5★14,550 rev
KFY 150 Gallon Large Outdoor Storage Box Waterproof UV Resistant Resin Deck Box with Hydraulic Rod & Lockable Latch for Patio Furniture Outside Storage Box for Garden Tools Patio Cushions Black
KFY$124.464.3★454 rev
LIFETIME 60298 Heavy Duty Outdoor Storage Deck Box 130 Gallon Gray
LIFETIME$168.864.5★10,359 rev
Newest
by launch date
YITAHOME 100 Gallon Large Outdoor Deck Box Waterproof Resin Storage Box Lockable Indoor Outdoor Storage Container for Patio Furniture Cushions Pool Accessories Garden Tools White
YITAHOME$81.373,174 rev
Fancyango 150 Gallon Outdoor Deck Box Waterproof Large Storage Box for Patio Resin Storage Bench Lockable for Garden Tools Package Delivery Grey
Fancyango$132.5653 rev
Fancyango 150 Gallon Outdoor Deck Box Waterproof Large Storage Box for Patio Resin Storage Bench Lockable for Garden Tools Package Delivery Black
Fancyango$118.2253 rev
KFY 150 Gallon Large Outdoor Storage Box Waterproof UV Resistant Resin Deck Box with Hydraulic Rod & Lockable Latch for Patio Furniture Outside Storage Box for Garden Tools Patio Cushions Black
KFY$124.46454 rev
WTFGO Outdoor Storage Box 150 Gallon Resin Deck Boxes Outdoor Waterproof For Patio Furniture Garden Tools Pool Supplies Lockable And UV Resistant (Striped Black)
WTFGO$109.88140 rev
Trending
90-day click momentumFancyango 150 Gallon Outdoor Deck Box Waterproof Large Storage Box for Patio Resin Storage Bench Lockable for Garden Tools Package Delivery Grey
Fancyango$132.564.5★
YITAHOME 100 Gallon Large Outdoor Deck Box Waterproof Resin Storage Box Lockable Indoor Outdoor Storage Container for Patio Furniture Cushions Pool Accessories Garden Tools White
YITAHOME$81.374.1★
Fancyango 150 Gallon Outdoor Deck Box Waterproof Large Storage Box for Patio Resin Storage Bench Lockable for Garden Tools Package Delivery Black
Fancyango$118.224.5★
KFY 150 Gallon Large Outdoor Storage Box Waterproof UV Resistant Resin Deck Box with Hydraulic Rod & Lockable Latch for Patio Furniture Outside Storage Box for Garden Tools Patio Cushions Black
KFY$124.464.3★
WTFGO Outdoor Storage Box 150 Gallon Resin Deck Boxes Outdoor Waterproof For Patio Furniture Garden Tools Pool Supplies Lockable And UV Resistant (Striped Black)
WTFGO$109.884.4★
What buyers say about keter
What buyers praise and complain about, mined from review topics.What buyers love
“Very easy to assemble”
“Lots of space”
“High quality cubes”
“Easy assembly, sturdy”
“Great deal”
“sturdy and waterproof”
“Very durable”
“Good size”
“As described”
“Very easy to use”
What buyers complain about
“Difficult to put together”
“Not sturdy”
“Disappointed with quality”
“Not Waterproof”
“Quite large”
“Bad instructions”
“Not worth it even if it were half the price”
“Didnt Last”
“False advertisement”
“poor quality materials”
Top return reasons
Common questions
- Is keter profitable to sell on Amazon United States?
- The niche generates $194K/yr across 39 tracked products. 15 of 16 products launched in the last 360 days are still selling. 90-day search growth is +152.2%. Flapen's verdict: Worth a look (60/100).
- How competitive is the keter niche?
- 21 brands and 63 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 72% of demand.
- What do buyers complain about in keter?
- Top complaints mined from reviews: Assembly/Installation, Strength, Quality-Overall. The return rate is 0.6%.
- When does demand for keter peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 4.4× the quietest.
- What does it cost to enter the keter niche?
- Listings span $74.09–$570.09; the average listing price is $139.24 (sweet spot $15–$100). The average incumbent carries 2,937 reviews — the moat a new listing must climb.