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Keep Bugs Away Outside

Fail

The top 5 brands take 100% of clicks, so Keep Bugs Away Outside is a Fail.

Filters Trending
Flapen Score
49
49 / 100
Ranks 6,400 of 8,839 Patio, Lawn & Garden niches · −7 vs the category median of 56
Market size
$58K/yr33K searches / yr
90-day growth
+311.1%search demand this quarter
Competition
87%top-5 click share · 5 brands · 34 sellers

Flapen Score

Keep Bugs Away Outside against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Keep Bugs Away Outside is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Keep Bugs Away Outside market on Amazon at a glance

Shoppers on Amazon United States searched for Keep Bugs Away Outside 33K times last year and spent an estimated $58K. All 5 brands take every click. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +311.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
+311.1%
Conversion, latest week
5.7%
Market size, estimated
$58Ka year
Peak month
May9.6× the quietest month
Top search term
thermacell lantern14K searches a year

02 · Price

A sale here is worth $31.36.

Listings sell for $31.36 on average, from $10.18 to $100.19. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 250 to 500 of them. At $31.36 that is $8K to $16K a year per listing.

Average price
$31.36inside the $15 to $100 sweet spot
Price range
$10.18–$100.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
250–500
Revenue per listing a year
$8K–$16K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Bug Zappers. It carries 21,243 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#68in Bug Zappers
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
21,243per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Keep Bugs Away Outside products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

34

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 25%
  • Brand 35%
  • Brand 43%
  • Brand 53%

Demand

Keep Bugs Away Outside search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 9.6×

Search terms

Top Keep Bugs Away Outside search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • thermacell lantern14K/yr
  • bug repellent lights9K/yr
  • mosquito repellent lantern6K/yr
  • bug repellent outdoor lights2K/yr
  • thermacell mosquito repeller lantern2K/yr

Reviews and returns

What reviews say buyers love and hate about Keep Bugs Away Outside

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Pest/Insect Control”
29%of negative reviews mention “Pest/Insect Control”
2.5%of orders come back
“Does not kill flies”
A buyer, on “Pest/Insect Control”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Keep Bugs Away Outside questions

Answered from the same tracked data.