jonathan green grass seed
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible$35.19avg listing price — sweet spot $15–$100
Price range
Great$12.86–$75.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Growth
Good+48.5%90-day search growth — must beat 0% to launch
Market size
Good$344K$344K/yr · 102K searches
Review moat
Bad7,006.93avg incumbent reviews — the moat a new listing must climb
Competition
Bad74%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, jonathan green grass seed is a $344K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May–Sep. Verdict: Worth a look — 59/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
jonathan green grass seed market data
- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- $282K–$352K
- units × avg price
- Conversion rate
- 9.6%
- Avg BSR
- #55
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 0.0%
- Avg brand age
- 79 months
- Avg seller age
- 152 days
Competition & brand share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 flat
Sellers
51
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
0%
- Scotts93%
- Jonathan Green4%
- X-Seed2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +48.5% search growth over the last 90 days.Peak months: Mar, Apr, May, Sep · busiest ÷ quietest = 10.3×
Top jonathan green grass seed search terms
- rapid grass30K/yr
- scotts rapid grass seed13K/yr
- high traffic grass seed11K/yr
- rapid grass seed7K/yr
- rapid grass seeds for lawn10K/yr
- scotts rapid grass7K/yr
- heavy traffic grass seed for dogs11K/yr
- rapid grow grass seed3K/yr
- scotts turf builder rapid grass2K/yr
- high traffic grass seed dogs4K/yr
Top jonathan green grass seed products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Scotts Turf Builder Rapid Grass Sun & Shade Mix 5.6 lbs.
Scotts$26.104.2★9,386 rev
Scotts Turf Builder Rapid Grass Tall Fescue Mix 5.6 lbs.
Scotts$25.104.2★4,748 rev
Scotts Turf Builder Rapid Grass Sun & Shade Mix 16 lbs.
Scotts$75.874.2★9,386 rev
Scotts Turf Builder Rapid Grass Sun & Shade Mix 10 lbs.
Scotts$64.294.2★9,386 rev
Scotts Turf Builder Rapid Grass Sun & Shade Mix 2.4 lbs.
Scotts$20.264.2★9,386 rev
Newest
by launch dateScotts Turf Builder Rapid Grass Sun & Shade Mix 2.4 lbs.
Scotts$20.269,386 rev
Scotts Turf Builder Rapid Grass Sun & Shade Mix 10 lbs.
Scotts$64.299,386 rev
Scotts Turf Builder Thickr Lawn Sun & Shade 10 lbs.
Scotts$22.1313,484 rev
X-Seed Pet Proof Fescue Grass Seed Dense Lawn for Sun & Shade Urine Resisitant High Traffic Emerald Green Grass Rapid Growing In Cool & Sunny Climates Suited for Dogs Perennial Blend - 3 lb Bag
X-Seed$29.69139 rev
Scotts Turf Builder Grass Seed High Traffic Mix 5.6 lbs.
Scotts$39.452,691 rev
Trending
90-day click momentumScotts Turf Builder Thickr Lawn Sun & Shade 10 lbs.
Scotts$22.134.2★
Scotts Turf Builder Rapid Grass Sun & Shade Mix 10 lbs.
Scotts$64.294.2★
Scotts Turf Builder Rapid Grass Tall Fescue Mix 16 lbs.
Scotts$68.664.2★
Scotts Turf Builder Rapid Grass Sun & Shade Mix 5.6 lbs.
Scotts$26.104.2★
Scotts Turf Builder Rapid Grass Bermudagrass 4 lbs.
Scotts$40.214.0★
What buyers say about jonathan green grass seed
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to grow”
“The plant life quality is excellent”
“Easy to Grow”
“Good price”
“Followed instructions”
“As advertised”
“it came in thicker than expected”
“I love the color”
“It does work great and germinates fast”
“Nice grass seed for shade and sun”
What buyers complain about
“Never grew”
“No results”
“not worth the cost”
“Bad Quality”
“it feels like a complete waste”
“Is not as described”
“Followed instructions, and very little results”
“was thick in about two weeks”
“Brown spots”
“Looks like lint from dryer”
Top return reasons
Common questions
- Is jonathan green grass seed profitable to sell on Amazon United States?
- The niche generates $344K/yr across 14 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +48.5%. Flapen's verdict: Worth a look (59/100).
- How competitive is the jonathan green grass seed niche?
- 3 brands and 51 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in jonathan green grass seed?
- Top complaints mined from reviews: Plant Growth, Functionality-Overall, Value For Money. The return rate is 0.4%.
- When does demand for jonathan green grass seed peak?
- Demand peaks in Mar–Apr–May–Sep; the busiest month runs 10.3× the quietest.
- What does it cost to enter the jonathan green grass seed niche?
- Listings span $12.86–$75.87; the average listing price is $35.19 (sweet spot $15–$100). The average incumbent carries 7,007 reviews — the moat a new listing must climb.