Is john deere easy change oil filter profitable to sell on Amazon United States?

The niche generates $86K/yr across 11 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +28.6%. Flapen's verdict: Worth a look (51/100).

How competitive is the john deere easy change oil filter niche?

7 brands and 23 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 96% of demand.

What do buyers complain about in john deere easy change oil filter?

Top complaints mined from reviews: Filtration, Ease Of Use, Leak-Proof. The return rate is 0.3%.

When does demand for john deere easy change oil filter peak?

Demand peaks in Apr–May; the busiest month runs 16.8× the quietest.

What does it cost to enter the john deere easy change oil filter niche?

Listings span $36.39–$94.92; the average listing price is $51.77 (sweet spot $15–$100). The average incumbent carries 634 reviews — the moat a new listing must climb.

john deere easy change oil filter

Worth a look

Shows low returns (0.3%), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Price range

Incredible$36.39–$94.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$51.77

avg listing price — sweet spot $15–$100

Conversion

Great9.1%

search→purchase rate — share of searches ending in a sale

Review moat

Good634.27

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Good+28.6%

90-day search growth — must beat 0% to launch

Market size

Bad$86K

$86K/yr · 18K searches

Competition

Bad84%

top-5 click share — a locked-up shelf

Brand share

Bad96%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon United States niche tracking, john deere easy change oil filter is a $86K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 51/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

john deere easy change oil filter market data

Units sold / yr: 2K–3K; avg 100–250/product
Revenue / yr: $104K–$129K; units × avg price
Conversion rate: 9.1%
Avg BSR: #368
Page quality: 0%
Prime: 73%
Sponsored: 100%
Out of stock: 4.1%
Avg brand age: 36 months
Avg seller age: 176 days

Competition & brand share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

John Deere51%
ATRACYPART23%
DZDY15%
Kcmssertkir4%
Toobop4%
XIAOWEI2%
Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +28.6% search growth over the last 90 days.

Peak months: Apr, May · busiest ÷ quietest = 16.8×

Open Trend

Top john deere easy change oil filter search terms

john deere easy change oil filter8K/yr +48.7%10.1% conv.
auc129166K/yr +23.7%10.5% conv.
john deere quick change oil filter4K/yr -0.6%9.3% conv.

All search terms

Top john deere easy change oil filter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

John Deere AUC12916 Oil Filter E120 E130 E150 E160 E170 E180 100 Series Tractors

John Deere$48.594.7★1,546 rev

AUC12916 Dry Oil Filter Compatible with John Deere E120 E130 E150 E160 E170 and E180 Lawn Tractors in the 100 Series-Oil Not Included

ATRACYPART$39.644.0★25 rev

DZDY AUC12916 Oil Filter Compatible with John Deere E120 E130 E150 E160 E170 E180 S100-S180 Series Lawn Tractor 30-Second Oil Easy Change System (Oil Filter)

DZDY$38.884.2★40 rev

John Deere Easy Change 30-Second Oil Change System

John Deere$47.674.7★2,093 rev

AUC12916 Oil Filter for Compatible with E120- E180 S100-S180 Series Lawn Tractor (35-Second Easy)100 Series Lawn Tractor OEMwith oil

Kcmssertkir$44.034.2★29 rev

Newest

by launch date

DZDY AUC12916 Oil Filter Compatible with John Deere E120 E130 E150 E160 E170 E180 S100-S180 Series Lawn Tractor 30-Second Oil Easy Change System (Oil Filter)

DZDY$38.8840 rev

5mo ago

SOKAKOSC AUC12916 Oil Filter Compatible With E120 E130 E150 E160 E170 E180 100 Series Tractors w/o oil

SOKAKOSC$36.3911 rev

9mo ago

AUC12916 Dry Oil Filter Compatible with John Deere E120 E130 E150 E160 E170 and E180 Lawn Tractors in the 100 Series-Oil Not Included

ATRACYPART$39.6425 rev

10mo ago

XIAOWEI AUC12916 Oil Filter Compatible With E120 E130 E150 E160 E170 E180 100 Series Tractors

XIAOWEI$42.989 rev

1y ago

AUC12916 Oil Filter for Compatible with E120- E180 S100-S180 Series Lawn Tractor (35-Second Easy)100 Series Lawn Tractor OEMwith oil

Kcmssertkir$44.0329 rev

1y ago

What buyers say about john deere easy change oil filter

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use22%

“Easy peasy”

Value For Money21%

“Excellent value for the money”

Size-Overall13%

“Fit great”

Assembly/Installation12%

“installed exactly as it should with no issues at all”

Advertised Vs Actual Product9%

“As advertised”

Quality-Overall5%

“Good kit”

Leak-Proof3%

“there were no leaks or surprises after installation”

Efficiency3%

“Works well”

Maintenance And Repair3%

“making routine maintenance quick and hassle-free”

Filtration2%

“The filter works exactly as expected”

What buyers complain about

Filtration23%

“The filter would not mount fully by lining up the arrows”

Ease Of Use11%

“It fit and went on, it was a little bit of a struggle”

Leak-Proof11%

“It steal leaked”

Value For Money8%

“DONT WASTE YOUR MONEY”

Assembly/Installation5%

“Installed with difficulty”

Defective Material/Parts5%

“Missing parts and a damaged part”

Advertised Vs Actual Product5%

“are not mentioned in the listing description”

Design-Overall2%

“This is a poor gimicky John Deere design”

Quality-Overall2%

“Junk and junk”

Functionality-Overall2%

“We have used the 30 second filter many times and this one will not fit”

Top return reasons

Filtration28%

Size-Overall23%

Advertised Vs Actual Product15%

Compatibility-Overall7%

Value For Money6%

Leak-Proof6%