Is john deere air filter profitable to sell on Amazon United States?

The niche generates $39K/yr across 13 tracked products. 90-day search growth is +37.6%. Flapen's verdict: Skip it (48/100).

How competitive is the john deere air filter niche?

11 brands and 21 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in john deere air filter?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Filtration. The return rate is 0.6%.

When does demand for john deere air filter peak?

Demand peaks in Mar–Apr–May; the busiest month runs 5.6× the quietest.

What does it cost to enter the john deere air filter niche?

Listings span $8.28–$22.61; the average listing price is $13.94 (sweet spot $15–$100). The average incumbent carries 689 reviews — the moat a new listing must climb.

john deere air filter

Skip it

A small market ($39K/yr) — this niche doesn't clear our bar today.

Conversion

Incredible16.3%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Review moat

Good689.23

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$13.94

avg listing price — sweet spot $15–$100

Growth

Good+37.6%

90-day search growth — must beat 0% to launch

Price range

Good$8.28–$22.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad77%

top-5 click share — a locked-up shelf

Market size

Bad$39K

$39K/yr · 17K searches

According to Flapen's Amazon United States niche tracking, john deere air filter is a $39K/yr Amazon United States market (17K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 48/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

john deere air filter market data

Units sold / yr: 2K–3K; avg 100–250/product
Revenue / yr: $28K–$35K; units × avg price
Conversion rate: 16.3%
Avg BSR: #262
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 0.0%
Avg brand age: 42 months
Avg seller age: 183 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

11 flat

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

10%

Harbot36%
DASARYA25%
Powtol15%
John Deere6%
HEYZLASS5%
Pro Chaser3%
Open — no brand owns it (5 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 61 weeks — +37.6% search growth over the last 90 days.

Peak months: Mar, Apr, May · busiest ÷ quietest = 5.6×

Open Trend

Top john deere air filter search terms

john deere d140 air filter6K/yr +33.4%11.9% conv.
john deere d130 air filter5K/yr +36.2%11.3% conv.
john deere d110 air filter3K/yr +80.0%12.0% conv.
miu14395 john deere air filter3K/yr +14.0%12.1% conv.

All search terms

Top john deere air filter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

DASARYA 796031 Air Filter Element Fits John Deere D140 D105 D110 d130 E100 S100 S130 E130 Z235 Z255 100 Series Lawn Tractor Mower Parts Cleaner MIU14395 MIU13038 GY21435 MIU13963 590825 (1 pack)

DASARYA$8.284.7★207 rev

Harbot (Pack of 2) D130 D140 D110 D105 Air Filter for John Deere MIU14395 E130 E100 E120 Z225 D100 Z235 Z255 L105 X124 L107 YTH22V46 YTH24V48 YTA22V46 Lawn Mower Tractor

Harbot$12.674.7★993 rev

Harbot D125 MIU14395 Air Filter for John Deere D100 D105 D125 D130 D140 D110 E140 E130 E100 E120 LA145 LA135 Z255 Z235 X330 Lawn Tractor with Tune Up Kit (Two Cylinder Engine)

Harbot$16.144.7★1,180 rev

590825 594201 796031 Air Filter for 797704 Pre Filter for BS John Deere D100 D110 D125 D130 Husqvarna YTA24V48 YTH18542 YTH24V48 YTH24V54 YTH22V46 Replace MIU14395 MIU13038

Powtol$9.244.8★816 rev

John Deere Original Equipment Air Filter #MIU14395

John Deere$15.574.7★690 rev

Newest

by launch date

DASARYA 796031 Air Filter Element Fits John Deere D140 D105 D110 d130 E100 S100 S130 E130 Z235 Z255 100 Series Lawn Tractor Mower Parts Cleaner MIU14395 MIU13038 GY21435 MIU13963 590825 (1 pack)

DASARYA$8.28207 rev

2y ago

Annolai 796031 594201 Air Filter for BS 590825 591334 John Deer-e D100 D110 D105 D125 D130 D140 MIU14395 Husquvarn-a YTH22V46 YTH24V48 YTA22V46 Lawn Mower with 492932S 492932 Oil Filter

Annolai$16.21331 rev

2y ago

DUZFOREI 102-012 Air Filter Replacement for B S 31A507 31A607 Replacement for John Deere GY21435 MIU13038 MIU13963 MIU14395

DUZFOREI$9.1678 rev

4y ago

RARELEMON 796031 Air Filter Tune Up Kit Compatible with Briggs and Stratton 591334 492932 696854; John Deere D100 D110 D125 D130 D140; Husqvarna YTH22V46 YTH24V48 YTA22V46; Lawn Mower Oil Filter

RARELEMON$20.74932 rev

4y ago

HIFROM MIU14395 Air Filter Pre Filter Compatible with John Deere L105 L107 L108 LA135 LA145 D100 D110 D130 D140 D160 D170 D105 D120 MIU1303 GY21435 MIU13963 Lawn Mower Air Cleaner (Pack of 1)

HIFROM$8.57171 rev

6y ago

What buyers say about john deere air filter

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall38%

“Excellent fit”

Value For Money16%

“Good price”

Quality-Overall15%

“Decent quality”

Advertised Vs Actual Product9%

“As advertised”

Filtration8%

“Decent air filter”

Ease Of Use3%

“Very convenient”

Assembly/Installation2%

“EASY TO INSTALL”

Correct Contents2%

“Great All In One Kit”

Maintenance And Repair2%

“Great replacement lawn mower parts”

Efficiency1%

“Works well”

What buyers complain about

Size-Overall29%

“Too big”

Quality-Overall11%

“Not OEM quality”

Filtration10%

“Fuel filter failed”

Value For Money7%

“with the price of gas this was really annoying”

Compatibility-Overall6%

“did not fit my E130”

Advertised Vs Actual Product6%

“does not have grooves like the one listed”

Certifications4%

“Not OME”

Leak-Proof3%

“After a week the fuel filter started leaking”

Defective Material/Parts2%

“First one came broken”

Durability1%

“The two pieces just felt apart”

Top return reasons

Size-Overall49%

Compatibility-Overall16%

Filtration14%

Advertised Vs Actual Product7%

Defective Material/Parts5%

Value For Money2%

Functionality-Overall1%

Thin1%

Motor Issues1%

Shape/Style1%

Common questions

Is john deere air filter profitable to sell on Amazon United States?: The niche generates $39K/yr across 13 tracked products. 90-day search growth is +37.6%. Flapen's verdict: Skip it (48/100).
How competitive is the john deere air filter niche?: 11 brands and 21 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in john deere air filter?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Filtration. The return rate is 0.6%.
When does demand for john deere air filter peak?: Demand peaks in Mar–Apr–May; the busiest month runs 5.6× the quietest.
What does it cost to enter the john deere air filter niche?: Listings span $8.28–$22.61; the average listing price is $13.94 (sweet spot $15–$100). The average incumbent carries 689 reviews — the moat a new listing must climb.