insecticide
Launch itA $1.4M/yr market growing +43.8% this quarter with returns at 0.4% — clears our launch bar.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Great$53.89avg listing price — sweet spot $15–$100
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Market size
Great$1.4M$1.4M/yr · 241K searches
Price range
Great$12.63–$117.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+43.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,900.8avg incumbent reviews — the moat a new listing must climb
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, insecticide is a $1.4M/yr Amazon United States market (241K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Launch it — 59/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
insecticide market data
- Units sold / yr
- 20K–25K
- avg 3,000–4,000/product
- Revenue / yr
- $1.1M–$1.3M
- units × avg price
- Conversion rate
- 10.9%
- Avg BSR
- #1,262
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 70%
- Out of stock
- 0.0%
- Avg brand age
- 68 months
- Avg seller age
- 151 days
Competition & brand share
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
33
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- Syngenta69%
- Atticus12%
- Reebok11%
- Control Solutions6%
- Demon Max3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +43.8% search growth over the last 90 days.Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 7.0×
Top insecticide search terms
- demand cs96K/yr
- demand cs insecticide59K/yr
- demand cs insecticide concentrate20K/yr
- cyzmic cs12K/yr
- lambda-cyhalothrin11K/yr
- cyzmic cs insecticide9K/yr
- lambda8K/yr
- demand12K/yr
- avesta cs5K/yr
- cyzmic3K/yr
Top insecticide products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Syngenta 73654 Demand CS Insecticide 8oz Beige
Syngenta$39.044.6★5,779 rev
Atticus Devito CS Insecticide (8oz) - Lambda-cyhalothrin 9.7% Indoor and Outdoor Insect Control with EnduraCap Technology
Atticus$29.954.5★295 rev
Demand CS Insecticide - Long-Lasting Pest Control 1-qt. Sprayable Insecticide Effective Against Over 30 Pests Formulated for Indoor & Outdoor Use
Syngenta$116.014.7★500 rev
Control Solutions - 82002401 - Cyzmic CS - Controlled Release Insecticide - 8 oz
Control Solutions$24.624.6★2,143 rev
Syngenta 76623 Demand CS-0.8oz Insecticide Concentrate
Syngenta$12.634.2★64 rev
Newest
by launch date
Reebok Shadoray Casual Womens Shoes for Tennis or Walking Black/White 12
Reebok$48.3352 rev
Reebok Shadoray Casual Womens Shoes for Tennis or Walking Black/White 10
Reebok$50.6552 rev
Reebok Freestyle Lo Womens Shoes Athletic Walking or Tennis Sneakers for Women Frosted Berry/Studio Pink/Gum06 8
Reebok$65.0065 rev
Atticus Devito CS Insecticide (8oz) - Lambda-cyhalothrin 9.7% Indoor and Outdoor Insect Control with EnduraCap Technology
Atticus$29.95295 rev
Syngenta 76623 Demand CS-0.8oz Insecticide Concentrate
Syngenta$12.6364 rev
Trending
90-day click momentumReebok Shadoray Casual Womens Shoes for Tennis or Walking Black/White 12
Reebok$48.334.2★
Reebok Shadoray Casual Womens Shoes for Tennis or Walking Black/White 10
Reebok$50.654.2★
Reebok Freestyle Lo Womens Shoes Athletic Walking or Tennis Sneakers for Women Frosted Berry/Studio Pink/Gum06 8
Reebok$65.004.5★
Demand CS Insecticide - Long-Lasting Pest Control 1-qt. Sprayable Insecticide Effective Against Over 30 Pests Formulated for Indoor & Outdoor Use
Syngenta$116.014.7★
Syngenta 76623 Demand CS-0.8oz Insecticide Concentrate
Syngenta$12.634.2★
What buyers say about insecticide
What buyers praise and complain about, mined from review topics.What buyers love
“Kills bugs”
“product is effective despite my complaints”
“Did its job”
“Great commercial product at the consumer pricing”
“Low odor”
“good as usua”
“Great premise spray”
“Luckily it did not leak in the box”
“Powerful product”
“Lasts a good while when used indoors”
What buyers complain about
“Does not kill wasps”
“Leaking bottles”
“Really hard to use in a hose sprayer”
“Did not work”
“Expensive and didn't work”
“Unsure if I want to use it due to environmental concerns”
“Mixed it a little hot”
“We have problems with fire ants”
“Strong odor”
“My biggest criticism is the instructions”
Top return reasons
Common questions
- Is insecticide profitable to sell on Amazon United States?
- The niche generates $1.4M/yr across 10 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +43.8%. Flapen's verdict: Launch it (59/100).
- How competitive is the insecticide niche?
- 5 brands and 33 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in insecticide?
- Top complaints mined from reviews: Pest/Insect Control, Leak-Proof, Spray/Flow. The return rate is 0.4%.
- When does demand for insecticide peak?
- Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 7.0× the quietest.
- What does it cost to enter the insecticide niche?
- Listings span $12.63–$117.72; the average listing price is $53.89 (sweet spot $15–$100). The average incumbent carries 1,901 reviews — the moat a new listing must climb.