illinois flag
Skip itSoft demand (-33.8% this quarter) — this niche doesn't clear our bar today.
Review moat
Great143.13avg incumbent reviews — the moat a new listing must climb
Avg price
Great$20.28avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Price range
Good$6.40–$33.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$45K$45K/yr · 27K searches
Growth
Bad-33.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, illinois flag is a $45K/yr Amazon United States market (27K searches/yr). The top 5 brands hold 78% of demand. Verdict: Skip it — 49/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
illinois flag market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $41K–$51K
- units × avg price
- Conversion rate
- 8.2%
- Avg BSR
- #3,506
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 3.1%
- Avg brand age
- 52 months
- Avg seller age
- 212 days
Competition & brand share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
21
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
53%
Top 20: 91%
Open market
16%
- Desert Cactus36%
- Anley13%
- XIFAN12%
- College Flags & Banners Co.9%
- Victory Corps8%
- Hiuynn6%
- Open — no brand owns it (8 brands, 16%)
Demand
Weekly Amazon search volume, last 11 weeks — -33.8% search growth over the last 90 days.Top illinois flag search terms
- illinois flag10K/yr
- university of illinois flag7K/yr
- illini flag7K/yr
- illinois state flag3K/yr
Top illinois flag products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Desert Cactus University of Illinois UI Flag - 3 x 5 Feet Illini Banner Indoor/Outdoor Durable Fabric 100% Polyester Design (Style C)
Desert Cactus$25.644.6★120 rev
ANLEY Fly Breeze 3x5 Foot Illinois State Flag - Vivid Color and Fade Proof - Canvas Header and Double Stitched - Illinois IL Flags Polyester with Brass Grommets 3 X 5 Ft
Anley$6.984.6★360 rev
XIFAN Double Sided Illinois State Flag 3x5 ft Heavy Duty 3 Ply Durable Polyester IL Flag with Vibrant Print/4 Rows Hemming/Brass Grommets for Indoor Outdoor Decor
XIFAN$18.064.6★516 rev
Desert Cactus University of Illinois UI Flag - 3 x 5 Feet Illini Banner Indoor/Outdoor Durable Fabric 100% Polyester Design (Style 1)
Desert Cactus$25.684.6★120 rev
ORANGE Illinois Fighting Illini Chief Flag 3x5 feet NEW grommets - banner Bar Decor Man Cave
Hiuynn$13.604.7★383 rev
Newest
by launch date
Illinois Fighting Illini College Sports Printed Flag - NCAA Licensed - Nylon - School Banner (Orange Navy Blue 3 x 5)
Victory Corps$27.6020 rev
Illinois Fighting Illini College Sports Printed Flag - NCAA Licensed - Nylon - School Banner (Navy Blue Orange 3 x 5)
Victory Corps$27.8520 rev
Illinois Fighting Illini College Sports Printed Flag - NCAA Licensed - Nylon - School Banner (Navy Blue Orange 2 x 3)
Victory Corps$23.5020 rev
Double Sided Illinois State Flag 3x5 Outdoor The Longest Lasting IL Flags Heavy Duty 210D Nylon Sewn Stripes Embroidered Stronger Brass Grommets 4 Stitched Hemming Perfect for Outside
AGUIFLGS$29.25160 rev
TSMD Illinois IL State Flag on Wood Stick Small Mini Handheld Flags 5x8 Inch 12 Pack
TSMD$8.978 rev
Trending
90-day click momentumIllinois Fighting Illini College Sports Printed Flag - NCAA Licensed - Nylon - School Banner (Orange Navy Blue 3 x 5)
Victory Corps$27.603.8★
Illinois Fighting Illini Full Size Pennant
College Flags & Banners Co.$12.774.6★
Illinois Fighting Illini Pennant Flag and Wall Tack Mount Pads
College Flags & Banners Co.$15.123.8★
TSMD Illinois IL State Flag on Wood Stick Small Mini Handheld Flags 5x8 Inch 12 Pack
TSMD$8.975.0★
Desert Cactus Illinois State University ISU Flag - 3 x 5 Feet Redbirds Banner Indoor/Outdoor Durable Fabric 100% Polyester Design (Style 1)
Desert Cactus$25.774.9★
What buyers say about illinois flag
What buyers praise and complain about, mined from review topics.What buyers love
“the material feels durable”
“Great job on the colors”
“The grommets and stitching are strong, so the flag should last a while”
“As described”
“This is a very nice quality flag at a very good price”
“The nylon material seems durable. only time will tell”
“and it is as strong as some U. S. flags we have”
“Great flag especially for the price”
“was appropriately sized for the flag”
“It's very lightweight”
What buyers complain about
“Not color fo”
“It is kind of thin”
“cheaply made”
“the edge stitching has snagged in several spots”
“Expect to buy many of these they dont last”
“Not worth the money”
“Faulty:”
“Not accurately described”
“I know its just a big I in the middle of a navy blue flag”
“The fabric of the flag was a little thin”
Top return reasons
Common questions
- Is illinois flag profitable to sell on Amazon United States?
- The niche generates $45K/yr across 30 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -33.8%. Flapen's verdict: Skip it (49/100).
- How competitive is the illinois flag niche?
- 14 brands and 21 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in illinois flag?
- Top complaints mined from reviews: Color, Thickness, Quality-Overall. The return rate is 1.4%.
- What does it cost to enter the illinois flag niche?
- Listings span $6.40–$33.96; the average listing price is $20.28 (sweet spot $15–$100). The average incumbent carries 143 reviews — the moat a new listing must climb.