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65

igr

Worth a look

Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 65Growth 89Conversion 75Competition 46Returns 96Price range 86Avg price 95Brand share 33Review moat 23Quality gap 40

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Incredible$32.44

avg listing price — sweet spot $15–$100

Growth

Great+95.2%

90-day search growth — must beat 0% to launch

Price range

Great$9.41–$60.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good7.0%

search→purchase rate — share of searches ending in a sale

Market size

Good$627K

$627K/yr · 278K searches

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Review moat

Bad7,903.75

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, igr is a $627K/yr Amazon United States market (278K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in May–Jun–Jul–Aug–Sep. Verdict: Worth a look — 65/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

igr market data

Units sold / yr
20K–25K
avg 750–1,000/product
Revenue / yr
$649K–$811K
units × avg price
Conversion rate
7.0%
Avg BSR
#325
Page quality
0%
Prime
92%
Sponsored
63%
Out of stock
0.0%
Avg brand age
73 months
Avg seller age
152 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 rising

Sellers

89

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

57%

Top 20: 95%

Open market

11%

  • USA Supply21%
  • Atticus20%
  • MGK19%
  • Control Solutions18%
  • ZOECON7%
  • CSI4%
  • Open — no brand owns it (6 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +95.2% search growth over the last 90 days.
9K7KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug, Sep · busiest ÷ quietest = 7.8×

Top igr search terms

  • igr insect growth regulator61K/yr
  • insect growth regulator37K/yr
  • igr34K/yr
  • nyguard igr20K/yr
  • insect growth regulator for roaches17K/yr
  • igr for roaches23K/yr
  • nyguard13K/yr
  • nyguard plus11K/yr
  • insect growth regulator for fleas7K/yr
  • roach igr8K/yr
All search terms

Top igr products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$31K10%$63K15%$94K20%$125K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about igr

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control43%

“Bug Control”

Quality-Overall16%

“Great product with proven results”

Value For Money8%

“Worth every penny”

Ease Of Use7%

“Easy to use”

Advertised Vs Actual Product5%

“As advertised”

Strength3%

“It is strong”

Smell3%

“Low odor”

Spray/Flow2%

“effective this sprayer was”

Ease Of Cleaning1%

“We keep a very clean house”

Functionality-Overall1%

“DEF KEEPS THE ROACHES AWAY AND KILLS THEM”

What buyers complain about

Pest/Insect Control40%

“Didnt keep flies”

Functionality-Overall17%

“saw absolutely no results”

Value For Money6%

“Yes, it is expensive”

Spray/Flow4%

“Not as good as the spray”

Durability3%

“doesn't last as long as it says it should”

Smell2%

“it smells horrible”

Quality-Overall2%

“Poor Quality”

Ease Of Use2%

“DIFFICULT TO USE”

Moist/Dry2%

“Old stale dry”

Advertised Vs Actual Product2%

“Not as advertised”

Top return reasons

Functionality-Overall25%
Value For Money17%
Pest/Insect Control13%
Leak-Proof9%
Advertised Vs Actual Product8%
Spray/Flow6%
Size-Overall5%
Defective Material/Parts4%
Moist/Dry3%
Product Condition1%

Common questions

Is igr profitable to sell on Amazon United States?
The niche generates $627K/yr across 24 tracked products. 90-day search growth is +95.2%. Flapen's verdict: Worth a look (65/100).
How competitive is the igr niche?
12 brands and 89 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in igr?
Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Value For Money. The return rate is 0.7%.
When does demand for igr peak?
Demand peaks in May–Jun–Jul–Aug–Sep; the busiest month runs 7.8× the quietest.
What does it cost to enter the igr niche?
Listings span $9.41–$60.93; the average listing price is $32.44 (sweet spot $15–$100). The average incumbent carries 7,904 reviews — the moat a new listing must climb.