Hydretain
MaybeSearch demand grew +294.4% this quarter. But the top 5 products take 70% of clicks, so Hydretain is a Maybe.
- Flapen Score
- 63 / 100Top 22% of 8,839 Patio, Lawn & Garden niches · +7 vs the category median of 5663
- Market size
- $221K/yr75K searches / yr
- 90-day growth
- +294.4%search demand this quarter
- Competition
- 70%top-5 click share · 10 brands · 31 sellers
Flapen Score
Hydretain against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Hydretain is stronger. Inside it, weaker.
Market
The Hydretain market on Amazon at a glance
Shoppers on Amazon United States searched for Hydretain 75K times last year and spent an estimated $221K. The top 5 brands take 88% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 7.0% of those searches ended in a purchase.
Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +294.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $221K a year.
- Searches, last 12 months
- 75K
- Growth, 90 days vs prior 90
- +294.4%
- Conversion, latest week
- 7.0%
- Market size, estimated
- $221Ka year
- Peak month
- June22.4× the quietest month
- Top search term
- hydretain32K searches a year
02 · Price
A sale here is worth $42.20.
Listings sell for $42.20 on average, from $9.38 to $116.28. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $42.20 that is $11K to $21K a year per listing.
- Average price
- $42.20inside the $15 to $100 sweet spot
- Price range
- $9.38–$116.28
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $11K–$21K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #866 within Soils, Mulches & Planting Media. It carries 1,225 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 94%
- Out of stock, average day
- 10.3%
- Average rank
- #866in Soils, Mulches & Planting Media
- Average rating
- 4.36 starsAmazon United States average 4.42 stars
- Average reviews
- 1,225per listing
- Listings tracked
- 16
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 82 months
Products
Top Hydretain products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Hydretain Root Zone Moisture Manager Converts Soil Moisture to Plant-Usable Water for Drought Protection Reduce Watering 50% 3-Month Residual 5 000 Sq Ft Coverage (32 Fl Oz. RTS)
- Price
- $33.42
- Rating
- 4.4/5
- Reviews
- 1,979
- Age
- 13y ago

Hydretain Root Zone Moisture Manager Converts Soil Moisture to Plant-Usable Water for Drought Protection Reduce Watering 50% 3-Month Residual 15 000 Sq Ft Coverage (1 Gallon Concentrate)
- Price
- $68.88
- Rating
- 4.4/5
- Reviews
- 1,979
- Age
- 10y ago

BioAdvanced Drought Guard for Lawns & Gardens Spray - Reduces Watering Needs Up to 50% - Protects Against Heat & Drought Stress - Covers Up to 5 000 Sq. Ft. - 32 fl oz Bottle
- Price
- $19.72
- Rating
- 4.1/5
- Reviews
- 44
- Age
- 5mo ago

Hydretain Root Zone Moisture Manager - Drought Protection and Moisture Control for Lawns Gardens Containers - Reduces Watering Delays Wilt - Covers up to 6 000 Sq Ft (15 lbs Granule)
- Price
- $61.84
- Rating
- 4.4/5
- Reviews
- 1,979
- Age
- 8y ago

Turf Titan Hydro Holder Soil Wetting Agent for Lawn (32 oz) w/Hose End Sprayer Improves Water Absorption in Dry & Compacted Soil Helps Lawns Stay Green Longer in Heat Covers up to 6 000 Sq Ft
- Price
- $29.08
- Rating
- 4.0/5
- Reviews
- 92
- Age
- 1y ago
Trending
estimated 90-day click momentum
BioAdvanced Drought Guard for Lawns & Gardens Spray - Reduces Watering Needs Up to 50% - Protects Against Heat & Drought Stress - Covers Up to 5 000 Sq. Ft. - 32 fl oz Bottle
- Price
- $19.72
- Rating
- 4.1/5
- Reviews
- 44
- Age
- 5mo ago

Turf Titan Hydro Holder Soil Wetting Agent for Lawn (32 oz) w/Hose End Sprayer Improves Water Absorption in Dry & Compacted Soil Helps Lawns Stay Green Longer in Heat Covers up to 6 000 Sq Ft
- Price
- $29.08
- Rating
- 4.0/5
- Reviews
- 92
- Age
- 1y ago

Hydretain Root Zone Moisture Manager - Drought Protection and Moisture Control for Lawns Gardens Containers - Reduces Watering Delays Wilt - Covers up to 6 000 Sq Ft (15 lbs Granule)
- Price
- $61.84
- Rating
- 4.4/5
- Reviews
- 1,979
- Age
- 8y ago

Hydretain Root Zone Moisture Manager Converts Soil Moisture to Plant-Usable Water for Drought Protection Reduce Watering 50% 3-Month Residual 5 000 Sq Ft Coverage (32 Fl Oz. RTS)
- Price
- $33.42
- Rating
- 4.4/5
- Reviews
- 1,979
- Age
- 13y ago

Penterra Soil Penetrant and Wetting Agent Promotes Water Movement and Root Absorption to Deter Erosion and Improve Nutrient Uptake for Hardier Landscaping and Water Conservation
- Price
- $40.92
- Rating
- 4.4/5
- Reviews
- 189
- Age
- 6y ago
Newest
by launch date
BioAdvanced Drought Guard for Lawns & Gardens Spray - Reduces Watering Needs Up to 50% - Protects Against Heat & Drought Stress - Covers Up to 5 000 Sq. Ft. - 32 fl oz Bottle
- Price
- $19.72
- Rating
- 4.1/5
- Reviews
- 44
- Age
- 5mo ago

that Yucca Stuff| OMRI Listed for Organic Production| Soil Conditioner & wetting Agent| 97% Yucca Schidigera Extract w/Citric & Humic Acids| Plant Health| Eco-Friendly| 32 oz
- Price
- $28.33
- Rating
- 4.4/5
- Reviews
- 79
- Age
- 1y ago

that Yucca Stuff| OMRI Listed for Organic Production| Soil Conditioner & wetting Agent| 97% Yucca Schidigera Extract with Citric & Humic Acids| Plant Health| Eco-Friendly| 8 Oz
- Price
- $9.38
- Rating
- 4.4/5
- Reviews
- 79
- Age
- 1y ago

Turf Titan Hydro Holder Soil Wetting Agent for Lawn (32 oz) w/Hose End Sprayer Improves Water Absorption in Dry & Compacted Soil Helps Lawns Stay Green Longer in Heat Covers up to 6 000 Sq Ft
- Price
- $29.08
- Rating
- 4.0/5
- Reviews
- 92
- Age
- 1y ago

Hydretain Root Zone Moisture Manager Granular OC - 40 lb Bag (Commercial Label)
- Price
- $99.78
- Rating
- 4.3/5
- Reviews
- 3
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. A locked shelf that new listings rarely crack.
Brands
10 flat
Sellers
31
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
8%
- Hydretain62%
- Bayer Advanced9%
- Turf Titan6%
- Grow More5%
- Ecologel5%
- THATYUCCASTUFF4%
- Open — no brand owns it (4 brands, 8%)
Demand
Hydretain search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 22.4×
Search terms
Top Hydretain search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hydretain32K/yr
- wetting agent10K/yr
- wetting agent for lawn6K/yr
- hydretain lawn4K/yr
- lawn root moisturizer5K/yr
- lawn wetting agent4K/yr
- soil wetting agent4K/yr
- bioadvanced lawn root moisturizer3K/yr
- soil surfactant3K/yr
- wetting agent for soil3K/yr
Reviews and returns
What reviews say buyers love and hate about Hydretain
We read the reviews and the return reasons for every product selling here.
“Did not make a difference”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hydretain questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









