Hydretain
MaybeSearch demand grew +294.4% this quarter. But the top 5 products take 70% of clicks, so Hydretain is a Maybe.
- Flapen Score
- 63 / 100Top 22% of 8,839 Patio, Lawn & Garden niches · +7 vs the category median of 5663
- Market size
- $221K/yr75K searches / yr
- 90-day growth
- +294.4%search demand this quarter
- Competition
- 70%top-5 click share · 10 brands · 31 sellers
Flapen Score
Hydretain against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Hydretain is stronger. Inside it, weaker.
Market
The Hydretain market on Amazon at a glance
Shoppers on Amazon United States searched for Hydretain 75K times last year and spent an estimated $221K. The top 5 brands take 88% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 7.0% of those searches ended in a purchase.
Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +294.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $221K a year.
- Searches, last 12 months
- 75K
- Growth, 90 days vs prior 90
- +294.4%
- Conversion, latest week
- 7.0%
- Market size, estimated
- $221Ka year
- Peak month
- June22.4× the quietest month
- Top search term
- hydretain32K searches a year
02 · Price
A sale here is worth $42.20.
Listings sell for $42.20 on average, from $9.38 to $116.28. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $42.20 that is $11K to $21K a year per listing.
- Average price
- $42.20inside the $15 to $100 sweet spot
- Price range
- $9.38–$116.28
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $11K–$21K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #866 within Soils, Mulches & Planting Media. It carries 1,225 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 94%
- Out of stock, average day
- 10.3%
- Average rank
- #866in Soils, Mulches & Planting Media
- Average rating
- 4.36 starsAmazon United States average 4.42 stars
- Average reviews
- 1,225per listing
- Listings tracked
- 16
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 82 months
Products
Top Hydretain products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
10 flat
Sellers
31
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
8%
- Brand 162%
- Brand 29%
- Brand 36%
- Brand 45%
- Brand 55%
- Brand 64%
- Open — no brand owns it (4 brands, 8%)
Demand
Hydretain search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 22.4×
Search terms
Top Hydretain search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hydretain32K/yr
- wetting agent10K/yr
- wetting agent for lawn6K/yr
- hydretain lawn4K/yr
- lawn root moisturizer5K/yr
- lawn wetting agent4K/yr
- soil wetting agent4K/yr
- bioadvanced lawn root moisturizer3K/yr
- soil surfactant3K/yr
- wetting agent for soil3K/yr
Reviews and returns
What reviews say buyers love and hate about Hydretain
We read the reviews and the return reasons for every product selling here.
“Did not make a difference”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hydretain questions
Answered from the same tracked data.









