Humic Acid
PassHumic Acid scores 67 out of 100, a Pass. Shoppers spend an estimated $262K a year here, search demand grew +107.9% this quarter, and an estimated 0.2% of orders come back.
- Flapen Score
- 67 / 100Top 11% of 8,839 Patio, Lawn & Garden niches · +11 vs the category median of 5667
- Market size
- $262K/yr170K searches / yr
- 90-day growth
- +107.9%search demand this quarter
- Competition
- 46%top-5 click share · 15 brands · 20 sellers
Flapen Score
Humic Acid against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Humic Acid is stronger. Inside it, weaker.
Market
The Humic Acid market on Amazon at a glance
Shoppers on Amazon United States searched for Humic Acid 170K times last year and spent an estimated $262K. The top 5 brands take 69% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 4.5% of those searches ended in a purchase.
Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +107.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $262K a year.
- Searches, last 12 months
- 170K
- Growth, 90 days vs prior 90
- +107.9%
- Conversion, latest week
- 4.5%
- Market size, estimated
- $262Ka year
- Peak month
- May5.6× the quietest month
- Top search term
- humic acid76K searches a year
02 · Price
A sale here is worth $34.00.
Listings sell for $34.00 on average, from $10.01 to $101.37. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $34.00 that is $3K to $9K a year per listing.
- Average price
- $34.00inside the $15 to $100 sweet spot
- Price range
- $10.01–$101.37
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$9K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #853 within Soils, Mulches & Planting Media. It carries 1,349 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 90%
- Out of stock, average day
- 8.8%
- Average rank
- #853in Soils, Mulches & Planting Media
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 1,349per listing
- Listings tracked
- 29
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 73 months
Products
Top Humic Acid products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
GS Plant Foods Humic Acid Soil Amendment Leonardite-Derived Liquid Concentrate for Improved Soil Structure & Nutrient Availability OMRI Listed for Organic Use 32 Oz
- Price
- $20.64
- Rating
- 4.6/5
- Reviews
- 2,485
- Age
- 13y ago

Humic Acids - Humic Acid Fertilizer & Conditioner (HUMIC Acid 5 LB Bag)
- Price
- $17.98
- Rating
- 4.4/5
- Reviews
- 121
- Age
- 5y ago

Farmers Secret Soil Revitalizer - Organic (OMRI Listed) Dirt Health Booster - Liquid Compost Soil Amendment - Activated Humic Acid (32oz)
- Price
- $20.01
- Rating
- 4.6/5
- Reviews
- 2,117
- Age
- 4y ago

Bloom City Humic Acid Liquid Soil Conditioner for Stronger Root Growth Better Nutrient Uptake & Greener Grass
- Price
- $18.08
- Rating
- 4.6/5
- Reviews
- 267
- Age
- 6y ago

Organic Super Seaweed Humic Acid Blend- Liquid Sea Kelp for Grass and Plants - Soil Hume - Simple Grow Solutions- Natural Lawn & Garden Concentrate- Use with Fertilizer Program (32 Ounce)
- Price
- $22.57
- Rating
- 4.6/5
- Reviews
- 2,045
- Age
- 7y ago
Trending
estimated 90-day click momentum
Bloom City Humic Acid Liquid Soil Conditioner for Stronger Root Growth Better Nutrient Uptake & Greener Grass
- Price
- $33.24
- Rating
- 4.6/5
- Reviews
- 267
- Age
- 8y ago

Farmers Secret Soil Revitalizer - Organic (OMRI Listed) Dirt Health Booster - Liquid Compost Soil Amendment - Activated Humic Acid (128oz)
- Price
- $39.90
- Rating
- 4.6/5
- Reviews
- 2,117
- Age
- 2y ago

Humic Acid Granules High Concentration Soil Conditioner Organic Soil Amendment for Lawns Gardens Vegetables & Plants Improves Nutrient Uptake & Root Growth 2.2 lb (1 kg)
- Price
- $25.62
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 5mo ago

GS Plant Foods Humic Acid Soil Amendment Leonardite-Derived Liquid Concentrate for Improved Soil Structure & Nutrient Availability OMRI Listed for Organic Use 32 Oz
- Price
- $20.64
- Rating
- 4.6/5
- Reviews
- 2,485
- Age
- 13y ago

64oz 20% Humic Acid for Lawn - Covers 10 000 sq ft Humic20 Soil Amendments Ideal Soil Conditioner for Lawns Promotes Aeration & Better Structure for Stronger Roots & Healthy Grass Growth
- Price
- $22.93
- Rating
- 4.6/5
- Reviews
- 184
- Age
- 2y ago
Newest
by launch date
Humic Acid Granules High Concentration Soil Conditioner Organic Soil Amendment for Lawns Gardens Vegetables & Plants Improves Nutrient Uptake & Root Growth 2.2 lb (1 kg)
- Price
- $25.62
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 5mo ago

Prevegenics Humic Acid Powder 0-0-10 | Premium Soluble Fertilizer & Soil Conditioner | Enhances Nutrient Uptake Root Growth & Microbial Activity (1.5 pounds)
- Price
- $18.97
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 9mo ago

64oz 20% Humic Acid for Lawn - Covers 10 000 sq ft Humic20 Soil Amendments Ideal Soil Conditioner for Lawns Promotes Aeration & Better Structure for Stronger Roots & Healthy Grass Growth
- Price
- $22.93
- Rating
- 4.6/5
- Reviews
- 184
- Age
- 2y ago

1 Gallon 20% Humic Acid for Lawn - Covers 20 000 sq ft Humic20 Soil Amendments Ideal Soil Conditioner for Lawns Promotes Aeration & Better Structure for Stronger Roots & Healthy Grass Growth
- Price
- $38.82
- Rating
- 4.6/5
- Reviews
- 184
- Age
- 2y ago

Farmers Secret Soil Revitalizer - Organic (OMRI Listed) Dirt Health Booster - Liquid Compost Soil Amendment - Activated Humic Acid (128oz)
- Price
- $39.90
- Rating
- 4.6/5
- Reviews
- 2,117
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 flat
Sellers
20
Est. top-5 brand share
69%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 91%
Open market
22%
- GS Plant Foods21%
- Bloom City14%
- The Andersons13%
- Farmer's Secret11%
- Simple Lawn Solutions10%
- PowerGrow Systems9%
Demand
Humic Acid search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 5.6×
Search terms
Top Humic Acid search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- humic acid76K/yr
- humic acid for plants42K/yr
- humic acid for lawn29K/yr
- humic acid fertilizer7K/yr
- humic7K/yr
- humic acid powder5K/yr
- humic acid for lawns3K/yr
Reviews and returns
What reviews say buyers love and hate about Humic Acid
We read the reviews and the return reasons for every product selling here.
“Its a little pricey”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Humic Acid questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









