Is house flags 28 x 40 double sided profitable to sell on Amazon United States?

The niche generates $92K/yr across 167 tracked products. 18 of 54 products launched in the last 360 days are still selling. 90-day search growth is +23.7%. Flapen's verdict: Worth a look (57/100).

How competitive is the house flags 28 x 40 double sided niche?

42 brands and 47 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 65% of demand.

What do buyers complain about in house flags 28 x 40 double sided?

Top complaints mined from reviews: Durability, Quality-Overall, Stitch/Finish/Polish. The return rate is 0.8%.

When does demand for house flags 28 x 40 double sided peak?

Demand peaks in Mar–Apr–May; the busiest month runs 4.8× the quietest.

What does it cost to enter the house flags 28 x 40 double sided niche?

Listings span $5.94–$56.49; the average listing price is $14.14 (sweet spot $15–$100). The average incumbent carries 852 reviews — the moat a new listing must climb.

house flags 28 x 40 double sided

Worth a look

Shows a fragmented shelf (top 5 take 14% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Competition

Incredible14%

top-5 click share — an open shelf

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Price range

Great$5.94–$56.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$14.14

avg listing price — sweet spot $15–$100

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Review moat

Good851.62

avg incumbent reviews — the moat a new listing must climb

Growth

Good+23.7%

90-day search growth — must beat 0% to launch

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad$92K

$92K/yr · 325K searches

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, house flags 28 x 40 double sided is a $92K/yr Amazon United States market (325K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 57/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

house flags 28 x 40 double sided market data

Units sold / yr: 10K–13K; avg 0–100/product
Revenue / yr: $141K–$177K; units × avg price
Conversion rate: 2.0%
Avg BSR: #1,263
Page quality: 0%
Prime: 100%
Sponsored: 87%
Out of stock: 10.7%
Avg brand age: 27 months
Avg seller age: 180 days

Competition & brand share

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

Brands

42 falling

Sellers

Top-5 brand share

65%

Top 20: 93%

Top-5 click share

14%

Top 20: 41%

Open market

32%

AVOIN colorlife31%
Baccessor16%
KIMPUDSEN9%
GYGWAI6%
AIBOLYNE3%
CDLong3%

Demand & seasonality

Weekly Amazon search volume, last 67 weeks — +23.7% search growth over the last 90 days.

Peak months: Mar, Apr, May · busiest ÷ quietest = 4.8×

Open Trend

Top house flags 28 x 40 double sided search terms

house flags 28 x 40 double sided84K/yr +3.9%1.9% conv.
large garden flag31K/yr +46.6%2.3% conv.
28x40 flags for outside35K/yr +16.5%1.9% conv.
large garden flags 28 x 40 double sided26K/yr +26.7%3.1% conv.
large garden flags21K/yr +48.6%2.0% conv.
decorative flags for outside 28 x 4018K/yr +9.7%3.8% conv.
28x40 garden flag12K/yr +89.7%1.8% conv.
large flags for outside 28x40 double sided10K/yr +27.6%2.3% conv.
28 x 40 flags for outside14K/yr +21.2%3.0% conv.
large outdoor flags12K/yr +2.9%1.5% conv.

All search terms

Top house flags 28 x 40 double sided products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

AVOIN colorlife Patriotic 4th of July Floral House Flag 28x40 Inch

AVOIN colorlife$15.134.8★245 rev

AVOIN colorlife Spring Summer Bee Welcome Sunflower House Flag 28x40 Inch

AVOIN colorlife$10.314.8★683 rev

ShineSnow Watercolor Abstract Spring Summer Seasonal Green Floral Flowers Art House Flag 28 x 40 Double Sided Polyester Welcome Large Yard Garden Flag Banners for Patio Lawn Home Outdoor Decor

ShineSnow$14.394.8★2,873 rev

Seasonal Garden Flags Set of 12 Double Sided 28 x 40 Inch Yard Flags Large House Flags for Outside Fall Winter Halloween Christmas Outdoor Flags Holiday Garden Flags for All Seasons

Pating$52.724.8★4,104 rev

AVOIN colorlife Memorial Day Patriotic 4th of July House Flag 28x40 Inch

AVOIN colorlife$14.804.7★1,122 rev

Newest

by launch date

250 Years America Garden Flag 250th Anniversary USA Patriotic 4th of July House Flag Double-Sided Banner with Eagle Design 1776-2026 Commemorative 28 x 40 Inch

AIBOLYNE$15.97649 rev

6mo ago

Baccessor Spring Summer House Flag 28x40 Inch Double Sided Burlap Sunflowers Cardinal Floral Flowers Large Garden Flag Holiday Yard Porch Patio Outdoor Outside Decoration

Baccessor$10.1957 rev

7mo ago

MAGJIUKE 250th Anniversary American House Flag 1776-2026 Semiquincentennial Patriotic Double-Sided Garden Flag 28x40 Inch

MAGJIUKE$15.70237 rev

10mo ago

Seasonal Garden Flags Set of 12 Double Sided 28 x 40 Inch Yard Flags Large House Flags for Outside Fall Winter Halloween Christmas Outdoor Flags Holiday Garden Flags for All Seasons

Pating$52.724,104 rev

1y ago

CJYGEGE 4th of July Mason Jar Flowers Summer Garden Flag 28x40 Patriotic Celebration Double-Sided Decorative Burlap Yard Flag for Memorial Day Independence Day Outside Decoration Holiday Festivities

CJYGEGE$15.43523 rev

1y ago

What buyers say about house flags 28 x 40 double sided

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall37%

“Amazing quality”

Color15%

“Beautiful Colors”

Value For Money8%

“Money well spent”

Material Quality6%

“Excellent material”

Locally Manufactured6%

“MADE in USA”

Advertised Vs Actual Product5%

“As advertised”

Durability4%

“Nice durable material”

Strength3%

“sturdy construction”

Design-Overall3%

“Beautiful design”

Size-Overall2%

“True to size”

What buyers complain about

Durability23%

“Did not last”

Quality-Overall16%

“Bad quality control”

Stitch/Finish/Polish7%

“Poor stitching”

Size-Overall6%

“To large”

Color5%

“lost color”

Advertised Vs Actual Product5%

“Contrary to the title”

Material Quality5%

“Not a quality material”

Weight Heavy3%

“It's a heavier weight flag than most”

Value For Money2%

“Too expensive,”

Thickness2%

“Not really thick”

Top return reasons

Size-Overall55%

Material Quality8%

Advertised Vs Actual Product8%

Color5%

Quality-Overall5%

Value For Money4%

Stitch/Finish/Polish2%

Mounting2%

Thin2%

Defective Material/Parts2%

Common questions

Is house flags 28 x 40 double sided profitable to sell on Amazon United States?: The niche generates $92K/yr across 167 tracked products. 18 of 54 products launched in the last 360 days are still selling. 90-day search growth is +23.7%. Flapen's verdict: Worth a look (57/100).
How competitive is the house flags 28 x 40 double sided niche?: 42 brands and 47 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in house flags 28 x 40 double sided?: Top complaints mined from reviews: Durability, Quality-Overall, Stitch/Finish/Polish. The return rate is 0.8%.
When does demand for house flags 28 x 40 double sided peak?: Demand peaks in Mar–Apr–May; the busiest month runs 4.8× the quietest.
What does it cost to enter the house flags 28 x 40 double sided niche?: Listings span $5.94–$56.49; the average listing price is $14.14 (sweet spot $15–$100). The average incumbent carries 852 reviews — the moat a new listing must climb.