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House Flags

Maybe

The top 5 products take only 12% of clicks. But the products selling today already average 4.7★, so House Flags is a Maybe.

Flapen Score
61
61 / 100
Top 28% of 8,839 Patio, Lawn & Garden niches · +5 vs the category median of 56
Market size
$178K/yr686K searches / yr
90-day growth
+41.5%search demand this quarter
Competition
12%top-5 click share · 60 brands · 71 sellers

Flapen Score

House Flags against its category

The dotted line is the Patio, Lawn & Garden average. Past it, House Flags is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The House Flags market on Amazon at a glance

Shoppers on Amazon United States searched for House Flags 686K times last year and spent an estimated $178K. The top 5 brands take 61% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 686K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +41.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.

Searches, last 12 months
686K
Growth, 90 days vs prior 90
+41.5%
Conversion, latest week
1.7%
Market size, estimated
$178Ka year
Peak month
May4.1× the quietest month
Top search term
house flag110K searches a year

02 · Price

A sale here is worth $15.00.

Listings sell for $15.00 on average, from $6.42 to $57.49. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 0 to 100 of them. At $15.00 that is $0 to $2K a year per listing.

Average price
$15.00inside the $15 to $100 sweet spot
Price range
$6.42–$57.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #1,100 within Flags. It carries 1,283 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
9.4%
Average rank
#1,100in Flags
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
1,283per listing
Listings tracked
191

04 · Newcomers

20 of last year's 53 launches cleared the first-year sales bar.

53 products launched here in the last 12 months. 20 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
53
Successful launches
20Amazon's first-year sales bar
Average brand age
27 months

Products

Top House Flags products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 12% of clicks, no more. An open shelf where new products get seen.

$0$2K$4K$5K$7K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

60 rising

Sellers

71

Est. top-5 brand share

61%

Top 20: 86%

Est. top-5 click share

12%

Top 20: 34%

Open market

36%

  • AVOIN colorlife35%
  • Baccessor14%
  • KIMPUDSEN6%
  • GYGWAI4%
  • Barcetine3%
  • CROWNED BEAUTY2%

Demand

House Flags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 4.1×

Search terms

Top House Flags search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • house flag110K/yr
  • house flags 28 x 40 double sided84K/yr
  • house flags78K/yr
  • porch flag36K/yr
  • outdoor flags 28x40 double sided52K/yr
  • patriotic flags for outside23K/yr
  • large garden flag31K/yr
  • flags for outside 28x40 double sided25K/yr
  • 28x40 flags for outside35K/yr
  • decorative flags for outside33K/yr

Reviews and returns

What reviews say buyers love and hate about House Flags

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Durability”
0.9%of orders come back
“Did not last”
A buyer, on “Durability”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common House Flags questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data