Hotshot
PassHotshot scores 66 out of 100, a Pass. Shoppers spend an estimated $660K a year here, search demand grew +50.7% this quarter, and an estimated 0.9% of orders come back.
- Flapen Score
- 66 / 100Top 13% of 8,839 Patio, Lawn & Garden niches · +10 vs the category median of 5666
- Market size
- $660K/yr141K searches / yr
- 90-day growth
- +50.7%search demand this quarter
- Competition
- 62%top-5 click share · 13 brands · 112 sellers
Flapen Score
Hotshot against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Hotshot is stronger. Inside it, weaker.
Market
The Hotshot market on Amazon at a glance
Shoppers on Amazon United States searched for Hotshot 141K times last year and spent an estimated $660K. The top 5 brands take 86% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 13.7% of those searches ended in a purchase.
Shoppers searched for this 141K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved +50.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $660K a year.
- Searches, last 12 months
- 141K
- Growth, 90 days vs prior 90
- +50.7%
- Conversion, latest week
- 13.7%
- Market size, estimated
- $660Ka year
- Peak month
- August5.2× the quietest month
- Top search term
- hot shot no pest strip27K searches a year
02 · Price
A sale here is worth $34.03.
Listings sell for $34.03 on average, from $9.80 to $95.98. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $34.03 that is $34K to $43K a year per listing.
- Average price
- $34.03inside the $15 to $100 sweet spot
- Price range
- $9.80–$95.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $34K–$43K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #1,923 within Repellents. It carries 7,831 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 93%
- Out of stock, average day
- 3.5%
- Average rank
- #1,923in Repellents
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 7,831per listing
- Listings tracked
- 27
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Hotshot products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
112
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
62%
Top 20: 94%
Open market
11%
- Brand 140%
- Brand 219%
- Brand 312%
- Brand 412%
- Brand 54%
- Brand 63%
- Open — no brand owns it (7 brands, 11%)
Demand
Hotshot search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 5.2×
Search terms
Top Hotshot search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hot shot no pest strip27K/yr
- hot shots23K/yr
- no pest strip16K/yr
- pest strips9K/yr
- nuvan pro strips11K/yr
- no pest strips for indoor use9K/yr
- hotshots9K/yr
- no pest strips5K/yr
- nuvan prostrips5K/yr
- pest strips for indoor use4K/yr
Reviews and returns
What reviews say buyers love and hate about Hotshot
We read the reviews and the return reasons for every product selling here.
“Does not attract flies”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hotshot questions
Answered from the same tracked data.