Horticultural Oil
FailThe top 5 brands take 100% of clicks, so Horticultural Oil is a Fail.
- Flapen Score
- 48 / 100Ranks 6,657 of 8,839 Patio, Lawn & Garden niches · −8 vs the category median of 5648
- Market size
- $582K/yr148K searches / yr
- 90-day growth
- -25.2%search demand this quarter
- Competition
- 81%top-5 click share · 3 brands · 43 sellers
Flapen Score
Horticultural Oil against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Horticultural Oil is stronger. Inside it, weaker.
Market
The Horticultural Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Horticultural Oil 148K times last year and spent an estimated $582K. All 3 brands take every click. Demand peaks in Mar–Apr. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 20.3% of those searches ended in a purchase.
Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $582K a year.
- Searches, last 12 months
- 148K
- Growth, 90 days vs prior 90
- -25.2%
- Conversion, latest week
- 20.3%
- Market size, estimated
- $582Ka year
- Peak month
- March3.5× the quietest month
- Top search term
- horticultural oil75K searches a year
02 · Price
A sale here is worth $19.27.
Listings sell for $19.27 on average, from $10.05 to $44.52. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $19.27 that is $29K to $39K a year per listing.
- Average price
- $19.27inside the $15 to $100 sweet spot
- Price range
- $10.05–$44.52
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $29K–$39K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #267 within Repellents. It carries 9,253 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 100%
- Out of stock, average day
- 13.5%
- Average rank
- #267in Repellents
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 9,253per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 83 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 83 months
Products
Top Horticultural Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Bonide All Seasons Horticultural & Dormant Spray Oil 32 oz
- Price
- $10.05
- Rating
- 4.4/5
- Reviews
- 854
- Age
- 20y ago

Bonide All Seasons Horticultural & Dormant Spray Oil 16 oz Concentrate Disease Prevention & Insect Killer for Organic Gardening
- Price
- $10.18
- Rating
- 4.5/5
- Reviews
- 4,875
- Age
- 22y ago

Bonide All Seasons Horticultural & Dormant Spray Oil 32 oz Ready-to-Spray Disease Prevention and Insect Killer for Organic Gardening
- Price
- $16.40
- Rating
- 4.5/5
- Reviews
- 798
- Age
- 13y ago

Monterey Horticultural Oil Bundled with Measuring Spoon - Treatment for Control of Insects - OMRI Listed - 1 Gallon
- Price
- $44.52
- Rating
- 4.5/5
- Reviews
- 211
- Age
- 1y ago

Monterey Horticultural Oil RTS Ready to Spray Bundled with Garden Measuring Spoon - Treatment for Control of Insects - OMRI Listed - 32 oz
- Price
- $25.45
- Rating
- 4.5/5
- Reviews
- 250
- Age
- 1y ago
Trending
estimated 90-day click momentum
Monterey Horticultural Oil RTS Ready to Spray Bundled with Garden Measuring Spoon - Treatment for Control of Insects - OMRI Listed - 32 oz
- Price
- $25.45
- Rating
- 4.5/5
- Reviews
- 250
- Age
- 1y ago

Monterey Horticultural Oil Spray Bundled with Garden Measuring Spoon - Treatment for Control of Insects - 32 oz RTU
- Price
- $23.92
- Rating
- 4.2/5
- Reviews
- 68
- Age
- 1y ago

Natria Neem Oil Spray for Gardening - Ready-to-Use - Pest Control & Disease Control - Use for Houseplants and Home Gardens - 24 oz Bottle
- Price
- $10.67
- Rating
- 4.3/5
- Reviews
- 36,497
- Age
- 12y ago

Monterey Horticultural Oil - Organic Gardening Fungicide Insecticide & Miticide Bundled with Measuring Spoon - Use for Aphids Mites Scales - 16 oz/Pint
- Price
- $17.65
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 1y ago

Bonide Captain Jacks Neem Oil 32 oz Ready-to-Use Spray Multi-Purpose Fungicide Insecticide and Miticide for Organic Gardening
- Price
- $10.85
- Rating
- 4.4/5
- Reviews
- 48,911
- Age
- 14y ago
Newest
by launch date
Monterey Horticultural Oil - Organic Gardening Fungicide Insecticide & Miticide Bundled with Measuring Spoon - Use for Aphids Mites Scales - 16 oz/Pint
- Price
- $17.65
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 1y ago

Monterey Horticultural Oil Bundled with Measuring Spoon - Treatment for Control of Insects - OMRI Listed - 1 Gallon
- Price
- $44.52
- Rating
- 4.5/5
- Reviews
- 211
- Age
- 1y ago

Monterey Horticultural Oil RTS Ready to Spray Bundled with Garden Measuring Spoon - Treatment for Control of Insects - OMRI Listed - 32 oz
- Price
- $25.45
- Rating
- 4.5/5
- Reviews
- 250
- Age
- 1y ago

Monterey Horticultural Oil Bundled with Measuring Spoon - Treatment for Control of Insects - OMRI Listed - 1 Quart
- Price
- $23.03
- Rating
- 4.3/5
- Reviews
- 50
- Age
- 1y ago

Monterey Horticultural Oil Spray Bundled with Garden Measuring Spoon - Treatment for Control of Insects - 32 oz RTU
- Price
- $23.92
- Rating
- 4.2/5
- Reviews
- 68
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 81% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
43
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
81%
Top 20: 100%
Open market
0%
- Bonide67%
- Monterey31%
- Natria2%
Demand
Horticultural Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr · busiest ÷ quietest = 3.5×
Search terms
Top Horticultural Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- horticultural oil75K/yr
- horticultural oil spray8K/yr
- horticulture oil9K/yr
- all seasons horticultural spray oil8K/yr
- dormant oil spray for fruit trees19K/yr
- bonide all seasons horticultural & dormant spray oil6K/yr
- all seasons horticultural and dormant spray oil4K/yr
- dormant oil10K/yr
- dormant3K/yr
- horticultural oil spray for plants3K/yr
Reviews and returns
What reviews say buyers love and hate about Horticultural Oil
We read the reviews and the return reasons for every product selling here.
“it still have pests”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Horticultural Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









