Hori Hori Garden Knife

Shoppers searched for this 481K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +128.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $708K a year.

Searches, last 12 months

481K

Growth, 90 days vs prior 90

+128.4%

Conversion, latest week

7.7%

Market size, estimated

$708Ka year

Peak month

May4.3× the quietest month

Top search term

hori hori garden knife200K searches a year

Listings sell for $19.21 on average, from $9.91 to $24.35. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $19.21 that is $48K to $58K a year per listing.

Average price

$19.21inside the $15 to $100 sweet spot

Price range

$9.91–$24.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,500–3,000

Revenue per listing a year

$48K–$58K

Returns

0.7%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #102 within Hand Tools. It carries 1,942 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#102in Hand Tools

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

1,942per listing

Listings tracked

14

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

59 months