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53

hibachi spatula

Worth a look

Shows a sweet-spot price point ($20.83 avg), but a small market ($50K/yr) keeps it on the watch list.

Market size 13Growth 80Conversion 82Competition 39Returns 88Price range 72Avg price 90Brand share 41Review moat 44Quality gap 18

Avg price

Great$20.83

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Conversion

Great8.7%

search→purchase rate — share of searches ending in a sale

Growth

Great+72.2%

90-day search growth — must beat 0% to launch

Price range

Good$8.84–$30.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,101.12

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$50K

$50K/yr · 28K searches

According to Flapen's Amazon United States niche tracking, hibachi spatula is a $50K/yr Amazon United States market (28K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 53/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

hibachi spatula market data

Units sold / yr
2K–3K
avg 100–250/product
Revenue / yr
$42K–$52K
units × avg price
Conversion rate
8.7%
Avg BSR
#88
Page quality
0%
Prime
100%
Sponsored
94%
Out of stock
0.0%
Avg brand age
57 months
Avg seller age
184 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

41

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

14%

  • BLACKSTONE23%
  • Anmarko22%
  • ROMANTICIST17%
  • Grilliance11%
  • EWFEN7%
  • Deedro6%
  • Open — no brand owns it (5 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +72.2% search growth over the last 90 days.
1K750Black Friday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.5×

Top hibachi spatula products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$10K30%$15K40%$20K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about hibachi spatula

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Amazing Quality”

Value For Money19%

“much cheaper”

Grilling14%

“The perfect grilling kit”

Strength5%

“The blades are strong”

Gifting Purpose5%

“Gift”

Advertised Vs Actual Product4%

“As advertised”

Ease Of Use3%

“Easy to use”

Add-Ons/Attachments3%

“Lots of accessories”

Durability2%

“Durable”

Size-Overall2%

“fit nicely into the storage/carrier case”

What buyers complain about

Quality-Overall21%

“Lower quality,”

Rusts/Corrodes19%

“some are rusting”

Size-Overall7%

“Well, theres a reason they dont fit”

Strength6%

“A little flimsy”

Durability4%

“Broke on second use”

Thickness4%

“feels too thin”

Material Quality2%

“Poor quality materials”

Advertised Vs Actual Product2%

“False Advertising”

Grilling2%

“Black stone spatulas came w grill very cheap bend with any pressure on handle very dissatisfied”

Value For Money2%

“delivered with tax $30.00 doesn't get any better that that”

Top return reasons

Quality-Overall18%
Size-Overall17%
Grilling14%
Value For Money9%
Defective Material/Parts8%
Advertised Vs Actual Product6%
Product Condition5%
Material Quality4%
Rusts/Corrodes4%
Strength4%

Common questions

Is hibachi spatula profitable to sell on Amazon United States?
The niche generates $50K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +72.2%. Flapen's verdict: Worth a look (53/100).
How competitive is the hibachi spatula niche?
11 brands and 41 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in hibachi spatula?
Top complaints mined from reviews: Quality-Overall, Rusts/Corrodes, Size-Overall. The return rate is 1.3%.
When does demand for hibachi spatula peak?
Demand peaks in May–Jun–Jul; the busiest month runs 2.5× the quietest.
What does it cost to enter the hibachi spatula niche?
Listings span $8.84–$30.58; the average listing price is $20.83 (sweet spot $15–$100). The average incumbent carries 2,101 reviews — the moat a new listing must climb.