Herb Plants
MaybeThe products selling today average only 3.8★. But buyers convert on only 2.1% of searches, so Herb Plants is a Maybe.
- Flapen Score
- 57 / 100Top 43% of 8,839 Patio, Lawn & Garden niches · +1 vs the category median of 5657
- Market size
- $120K/yr228K searches / yr
- 90-day growth
- +30.0%search demand this quarter
- Competition
- 57%top-5 click share · 14 brands · 17 sellers
Flapen Score
Herb Plants against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Herb Plants is stronger. Inside it, weaker.
Market
The Herb Plants market on Amazon at a glance
Shoppers on Amazon United States searched for Herb Plants 228K times last year and spent an estimated $120K. The top 5 brands take 76% of clicks. Demand peaks in May–Jun. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 228K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +30.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.
- Searches, last 12 months
- 228K
- Growth, 90 days vs prior 90
- +30.0%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $120Ka year
- Peak month
- May4.7× the quietest month
- Top search term
- herb plants61K searches a year
02 · Price
A sale here is worth $25.22.
Listings sell for $25.22 on average, from $9.80 to $49.79. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $25.22 that is $3K to $6K a year per listing.
- Average price
- $25.22inside the $15 to $100 sweet spot
- Price range
- $9.80–$49.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #396 within Flowers. It carries 2,863 reviews at 3.78 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 76%
- Out of stock, average day
- 10.5%
- Average rank
- #396in Flowers
- Average rating
- 3.78 starsAmazon United States average 4.42 stars
- Average reviews
- 2,863per listing
- Listings tracked
- 21
04 · Newcomers
2 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Herb Plants products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Live Herb - Assortment (6 Per Pack) Growers Choice Varieties Rosemary Eucalyptus Mint Lemon Balm & Other Assorted Herbs Aromatic & Health Enhancer
- Price
- $28.44
- Rating
- 3.6/5
- Reviews
- 5,413
- Age
- 7y ago

5 Live Herb Plants Seedling Plug Size Thyme Sage Oregano Peppermint & Rosemary | Ready-to-Plant Garden Starter Plugs (Not Potted)
- Price
- $17.88
- Rating
- 3.7/5
- Reviews
- 105
- Age
- 9mo ago

Live Herb - Assortment (4 Per Pack) Growers Choice Varieties Rosemary Eucalyptus Mint Lemon Balm & Other Assorted Herbs Aromatic & Health Enhancer
- Price
- $24.58
- Rating
- 3.6/5
- Reviews
- 245
- Age
- 3y ago

Gift for Women Mom Her 9 Herb Indoor Window Garden Kit | Complete Herb Seeds Starter Set with Pots Soil Tools & Markers | Heirloom Herbs | Birthday Housewarming New Home Mothers Day
- Price
- $22.71
- Rating
- 4.1/5
- Reviews
- 254
- Age
- 1y ago

Deluxe Indoor & Outdoor Herb Garden Kit 8 or the Most Popular Culinary Herbs with Pots & Soil for Windowsill or Patio Growing
- Price
- $27.53
- Rating
- 3.5/5
- Reviews
- 376
- Age
- 3y ago
Trending
estimated 90-day click momentum
Gardenuity Herb Collection 6 Fully Rooted Seasonal Culinary Herb Plants for Home Gardens Chefs and Home Cooks
- Price
- $49.79
- Rating
- 3.8/5
- Reviews
- 251
- Age
- 5y ago

Live Lavender 2-Pack Purple Fragrant Sun Perennial Herb Pollinator Friendly 10 Tall 1 Pt Pot
- Price
- $19.61
- Rating
- 3.4/5
- Reviews
- 294
- Age
- 4mo ago

Meekear 5 Herb Indoor Starter Kit Complete Planting Set for Kitchen Herb Garden DIY & Gift
- Price
- $16.86
- Rating
- 3.7/5
- Reviews
- 37
- Age
- 5mo ago

Bonnie Plants Sweet Basil Live Herb Plants - 4 Pack Warm Season Annual Italian & Asian Dishes
- Price
- $19.58
- Rating
- 3.8/5
- Reviews
- 1,345
- Age
- 8y ago

HOME GROWN Herb Seeds for Planting 15-Pack Massive Seed Count 4 300+ Seeds Non-GMO Heirloom | Extra Large | Culinary Herb Kit Indoor Outdoor & Hydroponic | Grow Your Own Herbs | Gardening Gift
- Price
- $11.07
- Rating
- 4.2/5
- Reviews
- 33,625
- Age
- 7y ago
Newest
by launch date
Live Lavender 2-Pack Purple Fragrant Sun Perennial Herb Pollinator Friendly 10 Tall 1 Pt Pot
- Price
- $19.61
- Rating
- 3.4/5
- Reviews
- 294
- Age
- 4mo ago

Meekear 5 Herb Indoor Starter Kit Complete Planting Set for Kitchen Herb Garden DIY & Gift
- Price
- $16.86
- Rating
- 3.7/5
- Reviews
- 37
- Age
- 5mo ago

5 Assorted Herb Live Plants Combo Herb Starter Plants 4-8 Tall Mix Rosemary Lemon Balm Basil Oregano and More Fragrant Herbs Varieties for Garden Patio and Kitchen Growing No Pot
- Price
- $33.59
- Rating
- 1.0/5
- Reviews
- 6
- Age
- 6mo ago

5 Live Herb Plants Seedling Plug Size Thyme Sage Oregano Peppermint & Rosemary | Ready-to-Plant Garden Starter Plugs (Not Potted)
- Price
- $17.88
- Rating
- 3.7/5
- Reviews
- 105
- Age
- 9mo ago

Herb Seedlings: Ready-to-Plant Seedlings Starts Plugs Garden-Ready Live Plants Transplants Pre-sprouted for Soil & Hydroponic Gardens (6 seedlings)
- Price
- $29.69
- Rating
- 4.3/5
- Reviews
- 14
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
17
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
57%
Top 20: 99%
Open market
20%
- The Three Company38%
- Bonnie Plants16%
- Bellawood Horticulture9%
- PLANTMEW7%
- ZESTIGREENS5%
- Stargazer Perennials4%
Demand
Herb Plants search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun · busiest ÷ quietest = 4.7×
Search terms
Top Herb Plants search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- herb plants61K/yr
- live herb plants40K/yr
- herbs plants live35K/yr
- live herbs23K/yr
- herb plants live20K/yr
- fresh herbs plants live11K/yr
- live herbs plants7K/yr
- herb plant8K/yr
- herb live plants5K/yr
- herbs plants5K/yr
Reviews and returns
What reviews say buyers love and hate about Herb Plants
We read the reviews and the return reasons for every product selling here.
“Did not grow”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Herb Plants questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









