Is hayward c200s filter cartridge profitable to sell on Amazon United States?

The niche generates $62K/yr across 17 tracked products. 5 of 7 products launched in the last 360 days are still selling. 90-day search growth is +38.2%. Flapen's verdict: Worth a look (60/100).

How competitive is the hayward c200s filter cartridge niche?

16 brands and 23 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 57% of demand.

What do buyers complain about in hayward c200s filter cartridge?

Top complaints mined from reviews: Quality-Overall, Size-Overall, Spray/Flow. The return rate is 1.2%.

When does demand for hayward c200s filter cartridge peak?

Demand peaks in Mar–Apr–May–Jun; the busiest month runs 3.0× the quietest.

What does it cost to enter the hayward c200s filter cartridge niche?

Listings span $63.14–$154.50; the average listing price is $95.98 (sweet spot $15–$100). The average incumbent carries 71 reviews — the moat a new listing must climb.

hayward c200s filter cartridge

Worth a look

Shows searches that convert (14.1% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Conversion

Incredible14.1%

search→purchase rate — share of searches ending in a sale

Review moat

Incredible71.35

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.2%

return rate — above 5% kills the launch gate

Brand share

Great57%

top-5 brand share — no brand owns this niche

Avg price

Great$95.98

avg listing price — sweet spot $15–$100

Growth

Good+38.2%

90-day search growth — must beat 0% to launch

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$63.14–$154.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$62K

$62K/yr · 5K searches

Signals No Dominant Brand Low Review Barrier High Price

According to Flapen's Amazon United States niche tracking, hayward c200s filter cartridge is a $62K/yr Amazon United States market (5K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 60/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

hayward c200s filter cartridge market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $24K–$48K; units × avg price
Conversion rate: 14.1%
Avg BSR: #429
Page quality: 0%
Prime: 94%
Sponsored: 100%
Out of stock: 12.8%
Avg brand age: 28 months
Avg seller age: 173 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

Top-5 brand share

57%

Top 20: 100%

Top-5 click share

50%

Top 20: 100%

Open market

37%

Swimara16%
POOLPURE12%
AQUIVEX10%
Pureline10%
Grefilt9%
Chryseos7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +38.2% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 3.0×

Open Trend

Top hayward c200s filter cartridge products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

POOLPURE PLFPA200S Filter Replaces PA200S Hayward CX200XRE Hayward SwimClear C200S Ultral-D5 200 sq.ft Filter Cartridge 1 Pack

POOLPURE$122.794.5★231 rev

AQUIVEX CX200XRE Pool Filter Cartridge Compatible with Hayward SwimClear C200S Hayward CX200XRE CS200E Pleatco PA200S PA200S-EC Unicel C-9442 2 Pack

AQUIVEX$154.504.4★31 rev

Pureline Pool Replacement Cartridge Filter 200 Sq Ft PL0167 Compatible with Hayward Swimclear C200S CX200XRE Unicel C-9442

Pureline$96.644.6★307 rev

Grefilt C200S Pool Filter Cartridge Compatible with Hayward CS200E CX200XRE Replaces Pleatco PA200S Ultral-D5 200 sq. ft

Grefilt$101.634.8★82 rev

Swimara Pool Filter Cartridge 5oz Trilobal Heavy-Duty Fabric Ultra Series Compatible with Hayward SwimClear C200S Replacement for CX200XRE CS200E PA200S 200 Sq. Ft. (10.1 Dia)

Swimara$97.204.3★90 rev

Newest

by launch date

200 sq.ft C200S Pool Filter Cartridge Compatible with Hayward SwimClear C200S Hayward CX200XRE CS200E Replaces PA200S Unicel C-9442 Ultral-D5 Swimming Pool Cartridge Filter 188 Pleats

LBLVBNEWD$69.473 rev

3mo ago

Powerber C200S Pool Filter Cartridge - Compatible with Hayward CS200e Pool Filter Cartridge C-9442 PA200S CX200XRE C200S Hayward Filter Cartridge 200 Sq.Ft. 1 Pack

Powerber$69.843 rev

4mo ago

AQUIVEX CX200XRE Pool Filter Cartridge Compatible with Hayward SwimClear C200S Hayward CX200XRE CS200E Pleatco PA200S PA200S-EC Unicel C-9442 2 Pack

AQUIVEX$154.5031 rev

5mo ago

Hiioors C200S Pool Filter Cartridge Compatible with CX200XRE SwimClear C200S C200S C-9442 PA200S 200 Sq. Ft Pool Filter Cartridge Heavy Duty 5 oz+ Trilobal Fabric

Hiioors$101.3610 rev

5mo ago

USATURE C200S Pool Filter Cartridge Replacement for Hayward SwimClear C200S CX200XRE Pleatco PA200S Unicel C-9442 200 sq.ft Cartridge L x OD: 28-3/16 x 10-1/8

USATURE$88.905 rev

6mo ago

What buyers say about hayward c200s filter cartridge

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall20%

“Fit good”

Filtration18%

“Good filter quality”

Value For Money11%

“totally worth every penny”

Quality-Overall10%

“Great Product and Economical”

Ease Of Cleaning7%

“it seems to be doing a good job helping keep the pool clean”

Assembly/Installation6%

“Easy to install”

Durability5%

“They seem to be durable”

Advertised Vs Actual Product4%

“As advertised”

Strength3%

“The cartridge itself feels sturdy and well made”

Spray/Flow2%

“Having the 2 pack is great because I can always have a clean one ready to go when I need to spray one down”

What buyers complain about

Quality-Overall21%

“Not happy and am looking for a quality version”

Size-Overall14%

“Doesn't fit”

Spray/Flow9%

“causes high pressure”

Value For Money5%

“Wish it was cheaper”

Filtration4%

“If the pool is used frequently or there's a lot of dust and leaves around, the filter cartridges still need to be flushed regularly, otherwise the water flow will weaken”

Design-Overall4%

“Changed the design”

Jamming/Clogging3%

“My old CX200XRE cartridges were totally clogged”

Material Quality2%

“Internal plastic not as heavy duty as OEM”

Top return reasons

Size-Overall53%

Filtration27%

Advertised Vs Actual Product13%

Defective Material/Parts2%

Value For Money1%

Material Quality1%

Ease Of Cleaning1%

Quality-Overall1%

Mounting0%

Eco Friendliness0%

Common questions

Is hayward c200s filter cartridge profitable to sell on Amazon United States?: The niche generates $62K/yr across 17 tracked products. 5 of 7 products launched in the last 360 days are still selling. 90-day search growth is +38.2%. Flapen's verdict: Worth a look (60/100).
How competitive is the hayward c200s filter cartridge niche?: 16 brands and 23 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in hayward c200s filter cartridge?: Top complaints mined from reviews: Quality-Overall, Size-Overall, Spray/Flow. The return rate is 1.2%.
When does demand for hayward c200s filter cartridge peak?: Demand peaks in Mar–Apr–May–Jun; the busiest month runs 3.0× the quietest.
What does it cost to enter the hayward c200s filter cartridge niche?: Listings span $63.14–$154.50; the average listing price is $95.98 (sweet spot $15–$100). The average incumbent carries 71 reviews — the moat a new listing must climb.