Skip to content

Happy Birthday Yard Signs

Pass

Happy Birthday Yard Signs scores 65 out of 100, a Pass. Shoppers spend an estimated $433K a year here, search demand grew +53.6% this quarter, and an estimated 3.2% of orders come back.

Flapen Score
65
65 / 100
Top 16% of 8,839 Patio, Lawn & Garden niches · +9 vs the category median of 56
Market size
$433K/yr728K searches / yr
90-day growth
+53.6%search demand this quarter
Competition
33%top-5 click share · 27 brands · 36 sellers

Flapen Score

Happy Birthday Yard Signs against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Happy Birthday Yard Signs is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Happy Birthday Yard Signs market on Amazon at a glance

Shoppers on Amazon United States searched for Happy Birthday Yard Signs 728K times last year and spent an estimated $433K. The top 5 brands take 58% of clicks. Demand peaks in Jun–Jul–Aug–Sep. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 728K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +53.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $433K a year.

Searches, last 12 months
728K
Growth, 90 days vs prior 90
+53.6%
Conversion, latest week
2.5%
Market size, estimated
$433Ka year
Peak month
August3.7× the quietest month
Top search term
happy birthday yard sign190K searches a year

02 · Price

A sale here is worth $23.42.

Listings sell for $23.42 on average, from $7.33 to $38.29. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $23.42 that is $6K to $12K a year per listing.

Average price
$23.42inside the $15 to $100 sweet spot
Price range
$7.33–$38.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #773 within Yard Signs. It carries 423 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
6.0%
Average rank
#773in Yard Signs
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
423per listing
Listings tracked
43

04 · Newcomers

2 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
2Amazon's first-year sales bar
Average brand age
29 months

Products

Top Happy Birthday Yard Signs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

27 falling

Sellers

36

Top-5 brand share

58%

Top 20: 95%

Top-5 click share

33%

Top 20: 74%

Open market

38%

  • Brand 120%
  • Brand 212%
  • Brand 311%
  • Brand 410%
  • Brand 55%
  • Brand 64%

Demand

Happy Birthday Yard Signs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 3.7×

Search terms

Top Happy Birthday Yard Signs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • happy birthday yard sign190K/yr
  • happy birthday yard sign with stakes102K/yr
  • birthday yard sign81K/yr
  • outdoor birthday decorations49K/yr
  • birthday yard signs53K/yr
  • birthday yard signs with stakes42K/yr
  • happy birthday yard signs29K/yr
  • birthday yard decorations24K/yr
  • happy birthday lawn sign19K/yr
  • birthday sign for yard17K/yr

Reviews and returns

What reviews say buyers love and hate about Happy Birthday Yard Signs

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
42%of negative reviews mention “Size-Overall”
3.2%of orders come back
“Small balls”
A buyer, on “Size-Overall”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Happy Birthday Yard Signs questions

Answered from the same tracked data.