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63

hanging ghosts halloween decor

Worth a look

Shows demand growing +205.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 98Conversion 14Competition 75Returns 35Price range 80Avg price 95Brand share 83Review moat 83Quality gap 67

Growth

Incredible+205.2%

90-day search growth — must beat 0% to launch

Avg price

Incredible$24.39

avg listing price — sweet spot $15–$100

Brand share

Great52%

top-5 brand share — no brand owns this niche

Review moat

Great332.25

avg incumbent reviews — the moat a new listing must climb

Price range

Great$5.79–$53.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Market size

Okay$111K

$111K/yr · 395K searches

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, hanging ghosts halloween decor is a $111K/yr Amazon United States market (395K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 63/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

hanging ghosts halloween decor market data

Units sold / yr
13K–15K
avg 100–250/product
Revenue / yr
$305K–$366K
units × avg price
Conversion rate
1.1%
Avg BSR
#2,091
Page quality
0%
Prime
98%
Sponsored
68%
Out of stock
40.5%
Avg brand age
24 months
Avg seller age
199 days

Competition & brand share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

Brands

32 falling

Sellers

44

Top-5 brand share

52%

Top 20: 91%

Top-5 click share

40%

Top 20: 79%

Open market

42%

  • JOYIN17%
  • AYGXU11%
  • MERKYO10%
  • Aottom7%
  • PEJOURI7%
  • HAPPYCLUB6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +205.2% search growth over the last 90 days.
60K40KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 334.5×

Top hanging ghosts halloween decor search terms

  • hanging ghosts120K/yr
  • hanging ghosts halloween decor33K/yr
  • ghost party decorations14K/yr
  • hanging ghost44K/yr
  • halloween hanging ghost6K/yr
  • hanging ghosts outdoor70K/yr
  • hanging ghost decorations12K/yr
  • floating ghost9K/yr
  • floating ghost halloween decoration7K/yr
  • outdoor hanging ghost5K/yr
All search terms

Top hanging ghosts halloween decor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$7K9%$10K12%$13K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about hanging ghosts halloween decor

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall12%

“The quality is great”

Design-Overall12%

“Sturdy, with several different settings for the lights”

Assembly/Installation11%

“simple assembly”

Brightness/Shine/Glow8%

“They create a glowing”

Value For Money7%

“it's an exceptionally great value for your money”

Durability6%

“durable”

Ease Of Use6%

“they were easy to replace”

Size-Overall5%

“the adjustable height means they fit perfectly on my mantel”

Advertised Vs Actual Product4%

“This is as described”

Material Quality4%

“the ghost material is durable”

What buyers complain about

Size-Overall13%

“Very small”

Quality-Overall12%

“not quite as good as I was expecting”

Assembly/Installation9%

“Expect to put time in to assemble this Swing Ghost”

Battery Life8%

“The batteries did die quickly on me”

Advertised Vs Actual Product6%

“Very misleading photos and descriptions”

Durability5%

“then they broke”

Strength5%

“Small and flimsy”

Thickness4%

“Sheets are very thin”

Material Quality3%

“Material is cheap”

Weight Heavy3%

“Its okay... Very top heavy, falls over fairly easily”

Top return reasons

Size-Overall24%
Defective Material/Parts18%
Advertised Vs Actual Product13%
Quality-Overall11%
Material Quality8%
Product Condition7%
Assembly/Installation6%
Value For Money5%
Brightness/Shine/Glow2%
Shape/Style2%

Common questions

Is hanging ghosts halloween decor profitable to sell on Amazon United States?
The niche generates $111K/yr across 44 tracked products. 3 of 8 products launched in the last 360 days are still selling. 90-day search growth is +205.2%. Flapen's verdict: Worth a look (63/100).
How competitive is the hanging ghosts halloween decor niche?
32 brands and 44 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 52% of demand.
What do buyers complain about in hanging ghosts halloween decor?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Assembly/Installation. The return rate is 4.2%.
When does demand for hanging ghosts halloween decor peak?
Demand peaks in Sep–Oct; the busiest month runs 334.5× the quietest.
What does it cost to enter the hanging ghosts halloween decor niche?
Listings span $5.79–$53.78; the average listing price is $24.39 (sweet spot $15–$100). The average incumbent carries 332 reviews — the moat a new listing must climb.