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55

handheld hummingbird feeders

Worth a look

Shows demand growing +267.0% this quarter, but prices mostly outside the sweet spot ($5.96–$15.46) keeps it on the watch list.

Market size 15Growth 99Conversion 85Competition 33Returns 94Price range 5Avg price 25Brand share 44Review moat 51Quality gap 67

Growth

Incredible+267.0%

90-day search growth — must beat 0% to launch

Returns

Great1.1%

return rate — above 5% kills the launch gate

Conversion

Great9.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,479.55

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay$9.01

avg listing price — sweet spot $15–$100

Market size

Bad$60K

$60K/yr · 70K searches

Price range

Bad$5.96–$15.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Trending

According to Flapen's Amazon United States niche tracking, handheld hummingbird feeders is a $60K/yr Amazon United States market (70K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in May–Jun–Jul–Aug–Sep. Verdict: Worth a look — 55/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

handheld hummingbird feeders market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
$54K–$72K
units × avg price
Conversion rate
9.5%
Avg BSR
#798
Page quality
0%
Prime
100%
Sponsored
77%
Out of stock
2.8%
Avg brand age
35 months
Avg seller age
182 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

17

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

65%

Top 20: 98%

Open market

15%

  • iBorn20%
  • SEWANTA19%
  • ZUMMR17%
  • ZHBDMGK13%
  • Fchstaer9%
  • AUGHOA6%
  • Open — no brand owns it (9 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +267.0% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug, Sep · busiest ÷ quietest = 7.3×

Top handheld hummingbird feeders search terms

  • hand held hummingbird feeder19K/yr
  • handheld hummingbird feeders17K/yr
  • hummingbird hand feeder17K/yr
  • hand hummingbird feeder7K/yr
  • handheld hummingbird feeder5K/yr
  • hummingbird feeder handheld4K/yr
All search terms

Top handheld hummingbird feeders products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$3K10%$6K15%$9K20%$12K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

What buyers say about handheld hummingbird feeders

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Cleaning21%

“They dont get dirty too quick”

Size-Overall16%

“PERFECT SIZE”

Quality-Overall15%

“Quality Feeders”

Value For Money7%

“Great purchase for the price”

Ease Of Use6%

“Easy to use”

Leak-Proof5%

“does not leak”

Gifting Purpose4%

“Overall, its a charming, easy-to-manage option for casual hummingbird viewing and a thoughtful gift for bird lovers”

Advertised Vs Actual Product3%

“As described”

Adhesion/Stickiness2%

“Works really great sticks to the window really good”

Design-Overall2%

“Well made, great design and beautiful”

What buyers complain about

Ease Of Use14%

“To hard to open”

Size-Overall12%

“These are small”

Durability12%

“can fall easily”

Assembly/Installation7%

“Will not snap together”

Leak-Proof5%

“The only problem is that one of the little cups leaks no matter how I try to tighten the lid”

Design-Overall5%

“Poor design”

Quality-Overall4%

“What a low quality product”

Material Quality3%

“Since it's all plastic”

Defective Material/Parts3%

“parts dont fit”

Add-Ons/Attachments3%

“Flower would not attach to ring”

Top return reasons

Size-Overall39%
Advertised Vs Actual Product9%
Defective Material/Parts7%
Functionality-Overall6%
Leak-Proof5%
Adhesion/Stickiness4%
Pest/Insect Control4%
Quality-Overall3%
Material Quality3%
Add-Ons/Attachments2%

Common questions

Is handheld hummingbird feeders profitable to sell on Amazon United States?
The niche generates $60K/yr across 22 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +267.0%. Flapen's verdict: Worth a look (55/100).
How competitive is the handheld hummingbird feeders niche?
15 brands and 17 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in handheld hummingbird feeders?
Top complaints mined from reviews: Ease Of Use, Size-Overall, Durability. The return rate is 1.1%.
When does demand for handheld hummingbird feeders peak?
Demand peaks in May–Jun–Jul–Aug–Sep; the busiest month runs 7.3× the quietest.
What does it cost to enter the handheld hummingbird feeders niche?
Listings span $5.96–$15.46; the average listing price is $9.01 (sweet spot $15–$100). The average incumbent carries 1,480 reviews — the moat a new listing must climb.