Skip to content
54

halloween gnomes outdoor

Worth a look

Shows a sweet-spot price point ($19.13 avg), but a small market ($6K/yr) keeps it on the watch list.

Market size 1Growth 78Conversion 11Competition 60Returns 78Price range 82Avg price 85Brand share 64Review moat 74Quality gap 62

Avg price

Great$19.13

avg listing price — sweet spot $15–$100

Price range

Great$6.48–$59.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+67.0%

90-day search growth — must beat 0% to launch

Returns

Great1.8%

return rate — above 5% kills the launch gate

Review moat

Good551.03

avg incumbent reviews — the moat a new listing must climb

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$6K

$6K/yr · 36K searches

According to Flapen's Amazon United States niche tracking, halloween gnomes outdoor is a $6K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 54/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

halloween gnomes outdoor market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$14K–$19K
units × avg price
Conversion rate
0.9%
Avg BSR
#2,394
Page quality
0%
Prime
93%
Sponsored
79%
Out of stock
30.9%
Avg brand age
32 months
Avg seller age
180 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

23

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

49%

Top 20: 89%

Open market

27%

  • SPINNDO23%
  • YYPLIAN21%
  • FICITI9%
  • YECRUX7%
  • brableewear6%
  • BigMouth Inc6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +67.0% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 11.8×

Top halloween gnomes outdoor search terms

  • horror gnomes8K/yr
  • halloween gnomes outdoor16K/yr
  • halloween garden gnomes6K/yr
  • horror movie garden gnomes3K/yr
  • horror movie gnomes2K/yr
  • horror garden gnome773/yr
  • slasher gnomes90/yr
All search terms

Top halloween gnomes outdoor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$59320%$1K30%$2K40%$2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about halloween gnomes outdoor

What buyers praise and complain about, mined from review topics.

What buyers love

Gifting Purpose22%

“Funny gift”

Quality-Overall22%

“Cute product”

Advertised Vs Actual Product13%

“As advertised”

Value For Money9%

“Nice price”

Collectibles5%

“Another successful gnome added to the collection”

Plant Growth3%

“good for my garden”

Size-Overall2%

“is a perfect size”

Weight Heavy2%

“This is pretty heavy duty quality”

Design-Overall1%

“Craftsmanship is great”

Brightness/Shine/Glow1%

“Cool figurine that lights up”

What buyers complain about

Size-Overall57%

“Very small”

Value For Money5%

“The price ia not good”

Quality-Overall4%

“Bad quality”

Advertised Vs Actual Product4%

“Its doesnt look like the picture”

Durability4%

“Broke”

Thickness3%

“The rest of it is a thin, hollow and brittle material”

Weight Heavy3%

“not as heavy as I thought it would be”

Maintenance And Repair3%

“I repaired myself rather than deal”

Defective Material/Parts3%

“Broken item”

Paint Quality1%

“My only real complaint is that the holes in the mask were not painted making him look unfinished”

Top return reasons

Size-Overall41%
Defective Material/Parts37%
Advertised Vs Actual Product6%
Quality-Overall3%
Paint Quality2%
Value For Money1%
Durability1%
Maintenance And Repair1%
Color1%
Product Condition1%

Common questions

Is halloween gnomes outdoor profitable to sell on Amazon United States?
The niche generates $6K/yr across 29 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +67.0%. Flapen's verdict: Worth a look (54/100).
How competitive is the halloween gnomes outdoor niche?
18 brands and 23 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in halloween gnomes outdoor?
Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 1.8%.
When does demand for halloween gnomes outdoor peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 11.8× the quietest.
What does it cost to enter the halloween gnomes outdoor niche?
Listings span $6.48–$59.86; the average listing price is $19.13 (sweet spot $15–$100). The average incumbent carries 551 reviews — the moat a new listing must climb.