Halloween Figurines

Shoppers searched for this 599K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +116.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months

599K

Growth, 90 days vs prior 90

+116.0%

Conversion, latest week

0.9%

Market size, estimated

$69Ka year

Peak month

October26.4× the quietest month

Top search term

halloween figurines107K searches a year

Listings sell for $13.46 on average, from $3.89 to $64.54. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $13.46 that is $1K to $3K a year per listing.

Average price

$13.46under the $15 to $100 sweet spot

Price range

$3.89–$64.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.6%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 37.2% of listings are out of stock. The average listing ranks #2,498 within Garden Sculptures & Statues. It carries 163 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

99%

Out of stock, average day

37.2%

Average rank

#2,498in Garden Sculptures & Statues

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

163per listing

Listings tracked

93

37 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

37

Successful launches

1Amazon's first-year sales bar

Average brand age

26 months