half umbrella outdoor patio
Worth a lookShows demand growing +135.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+135.9%90-day search growth — must beat 0% to launch
Avg price
Great$57.06avg listing price — sweet spot $15–$100
Price range
Good$19.65–$131.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$295K$295K/yr · 403K searches
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Review moat
Okay2,320.46avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.8%return rate — above 5% kills the launch gate
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, half umbrella outdoor patio is a $295K/yr Amazon United States market (403K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 57/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
half umbrella outdoor patio market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $342K–$456K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #317
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 93%
- Out of stock
- 14.6%
- Avg brand age
- 37 months
- Avg seller age
- 184 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
26
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
54%
Top 20: 90%
Open market
20%
- JEAREY28%
- Pure Garden26%
- AreShark12%
- HOMSHADE6%
- ABCCANOPY4%
- AckMizz4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +135.9% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 12.4×
Top half umbrella outdoor patio search terms
- half umbrella outdoor patio115K/yr
- half umbrella75K/yr
- balcony umbrella45K/yr
- half patio umbrella39K/yr
- balcony umbrella for apartments30K/yr
- 1/2 umbrella outdoor patio11K/yr
- half umbrella outdoor patio with base9K/yr
- half round patio umbrella8K/yr
- half patio umbrella with base9K/yr
- small balcony umbrella8K/yr
Top half umbrella outdoor patio products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JEAREY 9ft Half Umbrella Outdoor Patio Umbrella Market Umbrellas with Crank 1/2 Round Wall Umbrella 5 Sturdy Ribs UV Protection for Pool Garden Balcony Deck Beige
JEAREY$60.204.5★277 rev
Half Umbrella Outdoor Patio Shade - 9 ft Patio Umbrella with Easy Crank - Small Canopy for Balcony Table or Deck by Pure Garden (Champagne)
Pure Garden$42.554.5★5,899 rev
AreShark 9FT Half Patio Umbrella Outdoor Wall Umbrella with Crank & 5 Sturdy Ribs Table 1/2 Umbrella Patio for Garden Deck Balcony and Pool Beige
AreShark$51.024.6★100 rev
Half Umbrella Outdoor Patio Shade - 9 ft Patio Umbrella with Easy Crank - Small Canopy for Balcony Table or Deck by Pure Garden (Lake Blue)
Pure Garden$38.304.5★5,899 rev
HOMSHADE 9FT Half Patio Umbrella with Solar LED Lights for Outdoor Waterproof Half Umbrella for Small Spaces Balcony Deck(Beige)
HOMSHADE$77.014.2★204 rev
Newest
by launch date
OLIXIS Half 9Ft Umbrella Outdoor Patio Scalloped Patio Umbrella with Easy Tilt and Crank Sun Shade Half Patio Umbrella for Pool Balcony Market Garden Red
OLIXIS$35.4716 rev
JEAREY 9ft Half Umbrella Outdoor Patio Umbrella Market Umbrellas with Crank 1/2 Round Wall Umbrella 5 Sturdy Ribs UV Protection for Pool Garden Balcony Deck Beige
JEAREY$60.20277 rev
JEAREY 9ft Half Umbrella Outdoor Patio Umbrella Market Umbrellas with Crank 1/2 Round Wall Umbrella 5 Sturdy Ribs UV Protection for Pool Garden Balcony Deck Navy
JEAREY$60.59277 rev
AreShark 9FT Half Patio Umbrella Outdoor Wall Umbrella with Crank & 5 Sturdy Ribs Table 1/2 Umbrella Patio for Garden Deck Balcony and Pool Beige
AreShark$51.02100 rev
AreShark 9FT Half Patio Umbrella Outdoor Wall Umbrella with Crank & 5 Sturdy Ribs Table 1/2 Umbrella Patio for Garden Deck Balcony and Pool Teal Blue
AreShark$49.31100 rev
Trending
90-day click momentum
FLAME&SHADE 9 FT Solar Half Patio Umbrella with 25 LED Lights Half Outdoor Umbrella with Button Tilt Half Round Table Umbrella For Deck Backyard Balconies Decks Rvs UV Protection (Black)
FLAME&SHADE$85.244.4★
AckMizz 9ft Half Umbrellas Outdoor - Half Patio Umbrella with Tilt UV Protection Waterproof Half Round Umbrella for Wall Balcony Pool Porch Garden Deck Backyard (Aqua Blue)
AckMizz$67.474.4★
JEAREY 9ft Half Umbrella Outdoor Patio Umbrella Market Umbrellas with Crank 1/2 Round Wall Umbrella 5 Sturdy Ribs UV Protection for Pool Garden Balcony Deck Navy
JEAREY$60.594.5★
AckMizz 9FT Solar Half Umbrellas Outdoor - LED Half Patio Umbrella with 25 Lights UV Protection Waterproof Half Round Umbrella for Wall Balcony Pool Porch Garden Deck Backyard Aqua Blue
AckMizz$82.904.4★
C-Hopetree 9 ft Half Round Outdoor Patio Market Wall Umbrella with Solar LED Lights and Tilt Beige
C-Hopetree$78.464.4★
What buyers say about half umbrella outdoor patio
What buyers praise and complain about, mined from review topics.What buyers love
“The quality feels solid”
“Great shade option”
“Perfect fit”
“Definitely worth the purchase”
“Easy assembly”
“Very attractive”
“Very sturdy”
“It was a good color”
“Its also adjustable”
“easy to use”
What buyers complain about
“Not sturdy”
“Terrible cheap quality”
“Broke Immediately”
“To big”
“This base does not work”
“I don't like purchasing something at a low price that LOOK LIKE I paid a low price as in a BUDGET BUY”
“The crank on this item does not work easily”
“Cheap material”
“The screw threads are useless umbrella leaning”
“The color is not correct”
Top return reasons
Common questions
- Is half umbrella outdoor patio profitable to sell on Amazon United States?
- The niche generates $295K/yr across 28 tracked products. 7 of 9 products launched in the last 360 days are still selling. 90-day search growth is +135.9%. Flapen's verdict: Worth a look (57/100).
- How competitive is the half umbrella outdoor patio niche?
- 16 brands and 26 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 76% of demand.
- What do buyers complain about in half umbrella outdoor patio?
- Top complaints mined from reviews: Strength, Quality-Overall, Durability. The return rate is 3.8%.
- When does demand for half umbrella outdoor patio peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 12.4× the quietest.
- What does it cost to enter the half umbrella outdoor patio niche?
- Listings span $19.65–$131.45; the average listing price is $57.06 (sweet spot $15–$100). The average incumbent carries 2,320 reviews — the moat a new listing must climb.