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Half Umbrella Outdoor Patio

Maybe

Search demand grew +135.9% this quarter. But buyers convert on only 1.3% of searches, so Half Umbrella Outdoor Patio is a Maybe.

Flapen Score
57
57 / 100
Top 43% of 8,839 Patio, Lawn & Garden niches · +1 vs the category median of 56
Market size
$295K/yr403K searches / yr
90-day growth
+135.9%search demand this quarter
Competition
54%top-5 click share · 16 brands · 26 sellers

Flapen Score

Half Umbrella Outdoor Patio against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Half Umbrella Outdoor Patio is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Half Umbrella Outdoor Patio market on Amazon at a glance

Shoppers on Amazon United States searched for Half Umbrella Outdoor Patio 403K times last year and spent an estimated $295K. The top 5 brands take 76% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 403K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +135.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $295K a year.

Searches, last 12 months
403K
Growth, 90 days vs prior 90
+135.9%
Conversion, latest week
1.3%
Market size, estimated
$295Ka year
Peak month
June12.4× the quietest month
Top search term
half umbrella outdoor patio115K searches a year

02 · Price

A sale here is worth $57.06.

Listings sell for $57.06 on average, from $19.65 to $131.45. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $57.06 that is $6K to $14K a year per listing.

Average price
$57.06inside the $15 to $100 sweet spot
Price range
$19.65–$131.45
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$6K–$14K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 14.6% of listings are out of stock. The average listing ranks #317 within Umbrellas & Shade. It carries 2,320 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
89%
Out of stock, average day
14.6%
Average rank
#317in Umbrellas & Shade
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
2,320per listing
Listings tracked
28

04 · Newcomers

7 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
7Amazon's first-year sales bar
Average brand age
37 months

Products

Top Half Umbrella Outdoor Patio products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

26

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

54%

Top 20: 90%

Open market

20%

  • Brand 128%
  • Brand 226%
  • Brand 312%
  • Brand 46%
  • Brand 54%
  • Brand 64%

Demand

Half Umbrella Outdoor Patio search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 12.4×

Search terms

Top Half Umbrella Outdoor Patio search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • half umbrella outdoor patio115K/yr
  • half umbrella75K/yr
  • balcony umbrella45K/yr
  • half patio umbrella39K/yr
  • balcony umbrella for apartments30K/yr
  • 1/2 umbrella outdoor patio11K/yr
  • half umbrella outdoor patio with base9K/yr
  • half round patio umbrella8K/yr
  • half patio umbrella with base9K/yr
  • small balcony umbrella8K/yr

Reviews and returns

What reviews say buyers love and hate about Half Umbrella Outdoor Patio

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Strength”
3.8%of orders come back
“Not sturdy”
A buyer, on “Strength”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Half Umbrella Outdoor Patio questions

Answered from the same tracked data.