Is grill stone profitable to sell on Amazon United States?

The niche generates $409K/yr across 15 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +128.8%. Flapen's verdict: Worth a look (62/100).

How competitive is the grill stone niche?

12 brands and 17 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 82% of demand.

What do buyers complain about in grill stone?

Top complaints mined from reviews: Durability, Size-Overall, Value For Money. The return rate is 0.8%.

When does demand for grill stone peak?

Demand peaks in Apr–May–Jun–Jul; the busiest month runs 3.4× the quietest.

What does it cost to enter the grill stone niche?

Listings span $5.75–$26.24; the average listing price is $14.59 (sweet spot $15–$100). The average incumbent carries 1,651 reviews — the moat a new listing must climb.

grill stone

Worth a look

Shows searches that convert (14.0% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Conversion

Incredible14.0%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Growth

Incredible+128.8%

90-day search growth — must beat 0% to launch

Avg price

Good$14.59

avg listing price — sweet spot $15–$100

Market size

Good$409K

$409K/yr · 201K searches

Price range

Good$5.75–$26.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,650.53

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Competition

Bad75%

top-5 click share — a locked-up shelf

Signals Trending

According to Flapen's Amazon United States niche tracking, grill stone is a $409K/yr Amazon United States market (201K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 62/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

grill stone market data

Units sold / yr: 25K–30K; avg 1,500–2,000/product
Revenue / yr: $365K–$438K; units × avg price
Conversion rate: 14.0%
Avg BSR: #72
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.4%
Avg brand age: 43 months
Avg seller age: 162 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

12 falling

Sellers

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

14%

AWEASROY50%
CCTVRTV14%
KTUOPEE8%
MOWOT6%
GRILLART5%
HATOKU5%
Open — no brand owns it (6 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +128.8% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.4×

Open Trend

Top grill stone search terms

grill stone45K/yr +105.1%12.8% conv.
griddle stone21K/yr +69.6%12.7% conv.
grill stone cleaning block20K/yr +84.6%13.7% conv.
blackstone cleaning brick16K/yr +107.5%11.3% conv.
blackstone pumice stone11K/yr +269.6%13.7% conv.
grill pumice stone for cleaning6K/yr +368.9%11.5% conv.
pumice stone for blackstone griddle6K/yr +312.2%14.7% conv.
griddle cleaning stone9K/yr +87.7%10.8% conv.
griddle stone cleaning block9K/yr +109.7%13.2% conv.
griddle brick10K/yr +59.2%9.2% conv.

All search terms

Top grill stone products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

AWEASROY Heavy Duty Grill Cleaner Grill Cleaning Bricks with Handle Pumice Griddle Cleaning Stone Removing Stains for BBQ Swimming Pool Sink(4 Pack)

AWEASROY$13.694.3★2,117 rev

AWEASROY Griddle Cleaning Kit for Blackstone Flat Top Grill Cleaning Kit with Grill Stone Griddle Scraper & Griddle Brush Easy to Remove Stain

AWEASROY$16.744.7★2,757 rev

CCTVRTV Heavy Duty Griddle Cleaning Brick with Handle Grill Cleaner for Cleaning Flat top Pumice Griddle Cleaning Stone Removing Stains for BBQ Swimming Pool Sink(5 Pack)

CCTVRTV$10.184.5★795 rev

Upgraded Griddle Cleaning Kit for Blackstone 18 Pieces Flat Top Grill Accessories Cleaner Tool Set with Scraper Heat-Resistant Silicone Spatula Mat with Hanger Grill Brick Scouring Pads

KTUOPEE$21.914.7★1,926 rev

MOWOT Blackstone Griddle Cleaning Brick Block Heavy Duty Grill Cleaning Stone Bricks Non Scratch Flat Top Seasoning Stone Griddle Scrubber Cleaner Remove Greases Stains Residue -3 Pack with Handle

MOWOT$15.914.6★1,084 rev

Newest

by launch date

Qeykizy Blackstone Griddle Cleaning Brick Block 5Pcs Heavy Duty Grill Stone Cleaning Kit with Handle Powerful Pumice Stone Flat Top Griddle Cleaner for Stove Removes Grease Rust and Stains

Qeykizy$9.1817 rev

4mo ago

4 Pack Grill Cleaning Bricks Pumice Stone for Cleaning Oven Stove BBQ Grill Commercial Grade Cleaner for Cookers Frying Pans Racks Flat

HATOKU$9.292,339 rev

9mo ago

NxeAnnQi 10 Pieces Griddle Cleaning Kit for Blackstone & More - Professional Flat Top Grill Cleaning Kit with Heavy Duty Griddle Scraper Grill Stones Scouring Pads & Ergonomic Handles

NxeAnnQi$13.51182 rev

1y ago

Griddle Cleaning Kit for Blackstone Heavy-Duty Cleaning Stone Brick 5-Pack

HOBITSTARX$12.29319 rev

1y ago

GRILLART Griddle Cleaning Kit for Blackstone Flat Top Grill Cleaning Kit with Grill Stone Griddle Scraper Scouring Pad and Handles Multifunctional Griddle Accessories for Rusty Grills Orange

GRILLART$23.63627 rev

2y ago

What buyers say about grill stone

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Cleaning28%

“Cleans well”

Quality-Overall17%

“Excellent product”

Advertised Vs Actual Product13%

“As advertised”

Value For Money11%

“Excellent price”

Grilling9%

“Nice grill kit”

Ease Of Use3%

“Easy to use”

Efficiency3%

“Works Well”

Durability2%

“Very durable”

Gifting Purpose2%

“Purchased as a gift they loved it”

Size-Overall1%

“It fits”

What buyers complain about

Durability11%

“Broke apart on the very first scrub”

Size-Overall11%

“Very small”

Value For Money10%

“Save your money not worth it”

Ease Of Cleaning10%

“Scraping off the dirty part of the brick is difficult”

Quality-Overall9%

“Cheap product”

Rusts/Corrodes8%

“My griddle started to rust”

Functionality-Overall5%

“it wont work”

Grilling3%

“a nasty grey dust covers your grill”

Electric Components2%

“Worked well The only problem its not electric”

Heating2%

“Not how they sell it it is not heat proof”

Top return reasons

Size-Overall20%

Value For Money15%

Grilling11%

Advertised Vs Actual Product9%

Functionality-Overall8%

Defective Material/Parts7%

Cleaning Modes5%

Quality-Overall5%

Scratch Resistance2%

Ease Of Cleaning2%

Common questions

Is grill stone profitable to sell on Amazon United States?: The niche generates $409K/yr across 15 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +128.8%. Flapen's verdict: Worth a look (62/100).
How competitive is the grill stone niche?: 12 brands and 17 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in grill stone?: Top complaints mined from reviews: Durability, Size-Overall, Value For Money. The return rate is 0.8%.
When does demand for grill stone peak?: Demand peaks in Apr–May–Jun–Jul; the busiest month runs 3.4× the quietest.
What does it cost to enter the grill stone niche?: Listings span $5.75–$26.24; the average listing price is $14.59 (sweet spot $15–$100). The average incumbent carries 1,651 reviews — the moat a new listing must climb.